F12
F200
MegaPoster
Palexpo Outdoor advertising offer 2014
www.apgsga.ch
Salon International de l'Automobile MegaPoster: Offering Boost your trade fair presence with large advertising formats. Stake your claim now to the MegaPoster spaces at top locations on the Palexpo trade fair grounds to demonstrate your presence outside the halls at the International Motor Show, which always attracts large numbers of visitors. Our attractive, large-format outdoor advertisements are guaranteed to attract visitors’attention in the entrance and access areas. Choose your advertising spaces from our wide range of MegaPoster spaces and increase the recognition of your company, product or service with a large-format advertising message.
33
15 16 12 13 9 10 6 3
7
14
17
11
21 18
8
19
20
22
5 4
23 24 26
2 1
27
25
28
29 30 32 31
Offer
Format
Price, gross, excl. VAT CHF Salon de l‘Automobile
Faces 1–33
Upon request
Upon request
Valid for 2014. All products and prices subject to change.
2/10
Salon International de l'Automobile Poster networks: Offering Poster networks for a broad-based presence at the Palexpo trade fair site. These poster network offers guarantee that your posters will be placed uniformly on the Palexpo site during the International Motor Show, either directly at the entrance, in front of halls 1–6, alongside hall 7 or in the parking area. We have the right package for all needs. Reserve these compact outdoor advertising slots and get your message across to your target audience, succinctly and close up at the International Motor Show.
Offer
Network
Number of panels
Format
Price, gross, excl. VAT CHF Salon de l‘Automobile
Palexpo Main Entrance F200 Genève
red
17
F200
21 760
Palexpo Hall 7 F12 Genève
yellow
4
F12
6 400
Palexpo Halls 1–6 F12 Genève
orange
11
F12
17 600
Palexpo Parking F12 Genève
pink
5
F12
8 000
Valid for 2014. All products and prices subject to change.
Conditions – 25% discount for booking all 4 networks – 15% discount for booking 1–3 networks – 5% agency commission 3/10
Various trade fairs and exhibitions MegaPoster and poster networks: package halls 1–6 This offer can be booked only directly with the trade fair organizer. A single large-format package for halls 1–6. In addition to advertising spaces during the International Motor Show we also offer an attractive range of posters and MegaPosters for various other trade fairs and exhibitions. The MegaPoster square metres are adapted to these trade fairs and reduced in size by 50% compared with the International Motor Show. The price is thus reduced, but not the impact. Poster networks in the entrance area, in front of halls 1–6 and in the car parks round out this offering. Book this package for trade fair organizers and take advantage of the attractive prices as well as the compact outdoor advertising offer from a single source. Trade fair participants will also appreciate this offer as it gives them the opportunity to choose either posters or MegaPosters.
Outline MegaPoster
Outline Poster networks
Location Palexpo Geneva Support MegaPoster Campaign duration during fair Format 2 x 22m2, 1 x 3m2, 1 x 48m2, 1 x 162m2 Number of panels 5 Lighting by request
Location Palexpo Geneva Support poster Campaign duration during fair Format F200 and F12 Number of panels 33
Offer
Network
Number of panels
Format
Price, excl. VAT CHF Gross Discount
Net
MegaPoster
–
5
MegaPoster
110 000
50%
Palexpo Main Entrance F200 Genève
red
17
F200
6 120
15%
5 202
Palexpo Halls 1–6 F12 Genève
orange
11
F12
4 950
15%
4 208
Palexpo Parking F12 Genève
pink
5
F12
2 250
15%
1 913
Total MegaPoster and poster networks halls 1–6
123 320
55 000
66 323
Valid for 2014. All products and prices subject to change.
Conditions 5% agency commission
4/10
Visualization MegaPoster and poster networks: package halls 1–6 MegaPoster
1
2
3
4 5
Poster networks
5/10
Various trade fairs and exhibitions MegaPoster and poster networks: package hall 7 This offer can be booked only directly with the trade fair organizer. The compact outdoor advertising offer for trade fairs in hall 7. This is the ideal offer for trade fairs held in hall 7. As a trade fair organizer you can book all advertising options in one go and can sell them on easily, conveniently and compactly to your exhibitors. The posters and MegaPosters are distributed uniformly at prime locations around the Palexpo site and will be seen by visitors from the time they arrive through to hall 7. Book this package to offer exhibitors an ideal outdoor advertising platform and to help them reach their target audiences.
Outline MegaPoster
Outline Poster networks
Location Palexpo Geneva Support MegaPoster Campaign duration during fair Format 1 x 48m2, 3 x 54 m2, 1 x 152m2 Number of panels 5 Lighting by request
Location Palexpo Geneva Support poster Campaign duration during fair Format F12 Number of panels 9
Offer
Network
Number of panels
Format
MegaPoster
–
5
MegaPoster
Palexpo Hall 7 F12 Genève
yellow
4
F12
Palexpo Parking F12 Genève
pink
5
F12
Total MegaPoster and poster networks package hall 7
Price, excl. VAT CHF Gross Discount
Net
86 000
50%
43 000
1 800
15%
1 530
2 250
15%
90 050
1 913 46 443
Valid for 2014. All products and prices subject to change.
Conditions 5% agency commission
6/10
Visualization MegaPoster and poster networks: package hall 7 MegaPoster
4 3
5 2
1
Poster networks
7/10
Various trade fairs and exhibitions MegaPoster: Offering This offer can be booked only directly with the trade fair organizer. Large-format advertising spaces for all trade fairs and exhibitions. The MegaPoster locations are distributed uniformly in the outdoor area of the Palexpo site and can be seen clearly from the access and entrance areas of both halls. In terms of square metres, the MegaPosters are adapted to the speciďŹ c trade fair size, which means that production prices and media costs are lower than for the International Motor Show, as less tarpaulin is required. Choose your desired MegaPoster locations using the visualization and offer your exhibitors the option of booking a large-format advertising presence during the trade fair.
34
15 16 12 13 9 10 6 3
7
14
17
11
21 18
8
19
20
22 23
5 4
24 25 27
2 1
28
26
29
30 31 33 32
Offer
Format
Price, gross, excl. VAT CHF Various trade fairs and exhibitions
Faces 1–34
Upon request
Upon request
Valid for 2014. All products and prices subject to change.
8/10
Various trade fairs and exhibitions Poster networks: Offering This offer can be booked only directly with the trade fair organizer. This poster offer ensures that exhibitors will be talked about even before the trade fair. The compact, uniform poster networks in the entrance area, in front of halls 1–6, alongside hall 7 and in the car parks offer exhibitors an ideally distributed poster presence throughout the trade fair. These attractive poster offers at prime locations can be booked directly with the trade fair organizer.
Offer
Network
Number of panels
Format
Price, gross, excl. VAT CHF Various trade fairs and exhibitions
Palexpo Main Entrance F200 Genève
red
17
F200
6 120
Palexpo Hall 7 F12 Genève
yellow
4
F12
1 800
Palexpo Halls 1–6 F12 Genève
orange
11
F12
4 950
Palexpo Parking F12 Genève
pink
5
F12
2 250
Valid for 2014. All products and prices subject to change.
Conditions – 25% discount for booking all 4 networks – 15% discount for booking 1–3 networks – 5% agency commission 9/10
2014 trade fair calendar
Events
Date
24e SIHH Salon International de la Haute Horlogerie
20.01. - 24.01.2014
20e Salon Vacances, Voyages & Loisirs
24.01. - 26.01.2014
artgenève 2014
30.01. - 02.02.2014
Salon des Formations et Carrières Internationales
01.02. - 01.02.2014
e
84 Salon International de l’Automobile
06.03. - 16.03.2014
Expo Juniors
28.03. - 30.03.2014
42e Salon International des Inventions de Genève
02.04. - 06.04.2014
Index 14
08.04. - 11.04.2014
28e Salon du Livre et de la Presse et Salon de la Formation
30.04. - 04.05.2014
SalonBébé
16.05. - 18.05.2014
EBACE2014 European Business Aviation Convention & Exhibition
20.05. - 22.05.2014
Swiss Car Event
28.06. - 29.06.2014
Les Automnales
07.11. - 16.11.2014
29e Supercross International de Genève
05.12. - 06.12.2014
54e Concours Hippique International de Genève
11.12. - 14.12.2014
Contact: APG|SGA Allgemeine Plakatgesellschaft AG Olivier Stüssi Regional Manager Sales West T +41 220 72 19 olivier.stussi@apgsga.ch
Contact: APG|SGA Mega Poster Denise Cevallos Sales Advisor T +41 387 53 00 denise.cevallos@apgsga.ch
About company APG|SGA, Allgemeine Plakatgesellschaft AG, is Switzerland’s leading outdoor advertising company. It specializes in digital and analogue posters on the street, in squares, in train stations and at sales outlets. Over 550 employees at 17 locations ensure an optimal advertising presence throughout Switzerland with great care and environmental responsibility.
Please contact us for further informations: www.apgsga.ch/contact
10/10