Infill Hub Real Estate Sellers Presentation

SELLER GUIDE

It’s not a listing...

It’s a lifestyle!

B R A D VA N D E W A L L E CO-FOUNDER & PARTNER Brad Van De Walle found his calling since 2009 when he became a REALTOR®. Since then, Brad has created a powerful, successful, reliable team of agents across Canada. However, his ability to connect with all types of people, his understanding of the real estate industry and a unique sales approach have made Brad one of the most innovative agents in the country. “I started at the bottom, I knew nothing. I took it upon myself to master this industry and my hard work has paid off”. Brad has now started Infill Hub, something he has dreamed about for some time. Infill Hub was formed with one goal in mind; create exceptional agents, exceptional marketing and services that produce exceptional results.

Pride of ownership of the team radiates through Brad’s actions and personality. His career, his business partners and most importantly, his clients mean everything to him. “Infill Hub is not in this for the transaction. We care about our clients who become our friends, and we want what is best for them”.

A savvy entrepreneur, Brad has found success in so many different areas of business. His understanding, experience and ambition has pushed him to become one of the most well-known, well-connected and well-liked people in the real estate industry. Brad believes personal development, camaraderie and self respect create individual and team success.

M AT T H E W C H I A C C H I A CO-FOUNDER & PARTNER My career in Real Estate began started early in my life, which gave me the training, the drive and experience to be an exceptional realtor. In 2010 Brad Van De Walle and I started a team at Re/Max Real Estate (Central) called The888SOLDTeam. Brad and I have become close friends, close business partners, and have the same drive and passion for our work. Over the years we have overcome many obstacles that have resulted in extensive personal and professional growth. We are very excited to have built Infill Hub as a forum to bring exceptional realtors and builders together. Our goal is to not only sell a listing but sell a lifestyle. We treat every client with the same level of care as our own family. I hope to demonstrate our team’s energy.

The Infill Hub Group is transparent and authentic. Who we are in real life is who we are in Real Estate; fun, passionate, and driven. Infill Hub is our future and it drives us to make it an inner city brand name that is above the competition.

ABOUT OUR TEAM INFILL HUB GROUP: PROMOTING POSITIVE COMMUNITY & ECONOMIC GROWTH WITHIN OUR NEIGHBOURHOODS The Infill Hub team has come together to create a comprehensive, educated and experienced group of talented individuals who are changing the foundation of how we buy and sell Infills. We have a firsthand understanding of the construction; buying, selling and building process. We cover all our bases when working hard for you and we are committed to giving you the best Real Estate experience possible. Our commitment to enhanced customer service, through constant communication, detailed updates and a network of related professionals and personalities, has made the buying experience like no other.

Buying and Selling Real Estate is a big decision and it is very important to put your trust in people who have the experience, tenacity, and the same objective as you. Together, we can help you find the perfect infill home for you and your family.

We have everything covered for you so this process can be as enjoyable and stress free as possible. Do you have a lawyer? What do you do on possession day? Do you know what a home inspection is for? These are common questions that many people fail to even consider. Don’t worry, we take care of all of this and more so you don’t have to.

SELLING EXPERIENCE SELLING EXPERIENCE WITH INFILL HUB You have decided to sell your home. You’re anxious to start the process, but you really want to make sure you have the right team working to sell your home for all it’s worth. Before anything else, it is a good idea to sit down with a member from our team to clarify your motivations and draw up a basic time frame and detailed outline of the selling process. But first, there are a few questions you may need to ask yourself before listing your home.

WHY SELL? Why do you want to sell your property? Do you plan on simply moving to a larger home or property, or do you plan on moving to another neighborhood, school district, city or province? You might think your reasons are obvious, but it would be helpful for you to consider the implications of each option for your lifestyle, opportunities, and finances. Being clear about your intentions for selling will make it easier for the agent to determine the most appropriate option for your specified financial, lifestyle, and real estate goals.

WHEN SHOULD I SELL? You should immediately establish your time frame for selling. For many sellers, it is an urgent matter, and for others, not so much. Obviously, serious sellers would like to sell as quickly as possible and for the most amount possible, however, it is good to know what the most effective plan of action is before listing your home. If you need to sell quickly, we can speed up the process by giving you a complete market analysis and action plan to obtain all of your goals. If there is no pressing need to sell immediately, you can sit down with us to thoroughly review the current market conditions and find the most favorable time to for you to sell.

so much more than just a lisiting

OUR MARKETING 1 INNOVATIVE MARKETING STRATEGIES LARGE BUYER INVENTORY Infill Hub has full time staff members that are focused on generating qualified buyers.

With your inventory information we can connect the right buyers for your homes in pre, partial, and fully constructed phases. Our website is geared to Buyers and we will showcase your product at all stages of construction in order to help you sell quickly.

Market Exposure - Infill Hub has a proven market presence; our Buyers know that we are the premier site for all stages of infill construction in Calgary because we are always reminding them! Through Social Media, our Buyers are able to watch progress videos done weekly by our sales team, receive Instagram updates and Facebook posts that showcase your homes.

We also market the community you are building in to help buyers see the value of a location.

The more exposure your projects get, the faster they’ll sell.

Market Knowledge - Builders need to be aware of what’s listing and selling around them.

Current listings and sales in the resale market by product type and price point should be continually analyzed. At Infill Hub this is part of what we do on a daily basis and as the experts in this field we work alongside you to not only build an exceptional product but help you build the most desirable home in the community. We have a team of experts dedicated to doing this analysis for you and helping you make the right choices during construction. We are dedicated to keeping you up to date on market climate and trends.

the vibe

OUR MARKETING 2 MARKETING PLAN Our comprehensive marketing plan will get your home seen by thousands of motivated buyers. Ultimately, our goal is to get your home the most exposure necesary to highlight the best qulaities of the home.

THE RIGHT PRICE We’ll quickly put together a custom marketing plan with an effective price. A well priced home often generates competing offers and drives up the final sale value. Our market analysis takes into account the most actively searched prices and home values throughout your area, including expired listings and properties still on the market.

THE RIGHT EXPOSURE In marketing your home, we also develop a listing that emphasizes its unique and sellable aspects. We then put your home in front of buyers, establishing it on the local MLS as well Infill Hub’s innovative website, new listings sheets, and real estate publications. Our nationwide network of professional real estate contacts and buyers will also have the opportunity to check out your listing.

EFFECTIVE INTERNET MARKETING In addition, we’ll use the Internet and our innovative website to make your listing highly visible. With more than 80% of buyers checking the web first when looking for a home, this is a part of your marketing strategy that you can’t afford to miss.

THE BEST DEAL When we list your home, we do so at no additional cost. When you start to get offers, we can represent you during the emotionally charged negotiating process and ensure that you get the best price, and favorable closing terms that are clearly spelled out. As your professional aides, we also oversee all paperwork related to the sale.

the experience

I T ’ S N OT A L I ST I N G . . .

...it’s a lifestyle!

OUR MARKETING 3 OUR MARKETING PRODUCTS Advertising is important. Exposure is key. Having the right products not only helps define your home, but also helps highlight the great qualities of your home.

However, great qualities cannot be highlighted in poor products. They go hand-inhand. Our premium marketing products meet and exceed the expectations of a luxury property for sale in the Calgary real estate market. These products include: YARD SIGNS A great way to advertise the availability of your home to people with an interest in your neighborhood or those who are becoming acquainted with your community. A yard sign is the #1 way to show your home is for sale. The RE/MAX yard sign are the most trusted real estate symbols in Canada. An Infill Hub RE/MAX yard sign will let potential buyers know that a well-established brand is representing the sale of your home. RE/MAX Real Estate Associates are known for their high quality service and advice.

BROKER TOURS & OPEN HOUSES The broker tour opens up your home to agents from other various firms. It is a great, most effective, and most convenient way to expose the great qualities of your home that may be otherwise missed and for other agents to bring their buyers in to see your property. We help show off your home by bringing the best out of your home.

SALES BROCHURES & FACT SHEETS Our team is committed to marketing your home with high quality materials that represents the time and effort you have taken in obtaining and maintaining your home.

VIRTUAL TOURS & WEBSITES Creating a digital experience for home buyers on the local, national, and international market with personalized property specific websites. Property websites are one of the innovative ways the Infill Hub Group market your property to its fullest. We believe it is important to use the resourceful tools necessary to give your home the exposure it needs and ultimately sell your property.

the journey

PRE-CONSTURCTION MLS GET THE EXPOSURE YOU NEED BEFORE YOU START! At Infill Hub we know how important it is to be able to sell your homes as soon as construction is completed. We have created a PRE CONSTRUCTON MLS which offers Buyers an MLS system that they can log on to and see available lots, various floor plans and 3D renderings of what the finished home will look like. The MLS system also allows Buyers to view amenities and other information in the area where you are building. The object is to help you sell your homes prior to starting the project. This way you are building with a sale already in hand. This complete listing and lead management system will help you sell.

INFILL HUB

Visit www.infillhub.com for more information on pre-construction MLS.

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the difference

HUGE LOCAL EXPOSURE GET THE EXPOSURE NEEDED Using Infill Hub can result in mass exposure on many different platforms to help your property get the publicity it needs. Infill Hub will provide the following: •

A CUSTOM PROPERTY WEBSITE

•

A CUSTOM COLOR PROPERTY BROCHURE

•

A DETAILED DESCRIPTION OF THE PROPERTY WITH COLOR

PHOTOGRAPHS AND A LINK TO THE WEBSITE WILL APPEAR IN CALGARY

REAL ESTATE BOARD MULTIPLE LISTING SERVICE

•

OVER 100+ WEBSITES

•

A CUSTOM E-MAIL BLAST WITH PHOTOS AND LINK TO THE PROPERTY WEBSITE

WILL BE SENT TO SEVERAL THOUSAND AGENTS & BUYERS

•

A CUSTOM E-MAIL BLAST WITH PHOTOS AND A LINK TO THE PROPERTY WEBSITE

WILL BE SENT TO 20,000 OF GREATER INTERNATIONAL GROUP PERSONAL AND

BUSINESS CONTACTS

•

MEGA OPEN HOUSES HELD AND SPONSORED BY AUDI

•

AN INFILL HUB FOR SALE SIGN WILL BE PLACED ON THE PROPERTY AT THE START

the convenience

O U R PA R T N E R S RESTAGE HOME STAGING

Home staging is a marketing investment in selling a home. Setting the stage for a higher selling price and a faster sale, home staging transforms properties from everyday living spaces into homes that buyers can see as their own.

With its proven success rate home staging is flourishing in real estate markets across North America. Recent research shows that the economic benefits of home staging are so compelling that many realtors now only list homes after they have first been staged for sale.

Home Staging Benefits • Staged homes show better than competing homes for sale.

• Research shows that staged homes often sell for considerably more money and in • substantially less time than non-staged homes.

• Photos of staged homes look better in print an internet advertising.

• Staged homes are reconized as properties ready to sell and are more likely to be shown.

• Staged homes are recognized by buyers as the best properties to see.

Through professional home staging , sellers can gain a competitive edge in the marketplace.

Combing merchandising with a thorough understanding of both current design trends and the psychology of the home purchasing process, home stages create an inviting space with broad appeal to as wide array of buyers as possible.

R E / M A X CO L L E C T I O N When your needs are beyond the standard and when you demand more than the status quo, look no further than the RE/MAX Collection. RE/MAX Collection is an international selection of luxury properties offered by real estate’s most prolific global network. Trusted real estate advisors are there to guide you through your real estate endeavor. Come discover a new level of excellence in luxury real estate. Come discover RE/MAX Collection.

RE/MAX COLLECTION AGENTS When you work with a RE/MAX agent who specializes in The RE/MAX Collection, you’ll receive unparalleled service and an unforgettable experience. RE/MAX agents are the industry’s top professionals, backed by the most respected name in real estate. RE/MAX luxury specialists have access to world-class tools and education, such as the Certified Luxury Home Marketing Specialist designation, as well as targeted publications, such as the nationally distributed RE/MAX Collection Magazine and luxury-home magazines such as Unique Homes, duPont Registry and The Wall Street Journal. Find your luxury RE/MAX specialist today.

STILL #1 For over 20 years RE/MAX has been the number one real estate organization in Canada, and continually has the number one market share in virtually every region. RE/ MAX has always believed in staying on the forward edge of the real estate industry, adopting and adapting the latest technology and creating innovative marketing and productivity programs.

TESTIMONIALS WHAT OUR CLIENTS ARE SAYING ABOUT US...

Matthew came highly recommended by a family member who had used his services to purchase a home. He took extra care to analyze the current and past market to make sure our home was priced properly and that all the best features were highlighted and listed. He documented accurate measurements and took amazing photos to show the house to the best of its ability. Within hours of being on the market, we had numerous showings and a high level of interest. We received multiple offers within the first 24 hours and although the initial sale fell through due to unforeseen circumstances on the buyers end, within 2 days back on the market it was sold!

Matthew’s friendly and caring approach made the entire process easy and painless.

He worked around our family’s schedule and always placed our needs first. He was willing to help out wherever he could by making himself available for any questions and/or concerns we had no matter the time or offering help where needed. I would highly recommend Matthew to anyone who is planning on selling or buying a home.

-Kyle and Danah Hey Brad and Matthew, We’re just sitting in the backyard, enjoying a nice wine with the fire-pit going and swinging in the hammock, and we want to say thanks. You guys rock. The whole experience of the purchase of a home and the selling of our house has been great. The brochure was fantastic, the photos great, the quick and ongoing communication is unmatched, and the service your provide can’t be compared to any other REALTOR®. We enjoyed the honesty and directness from both of you. You gained our trust and we do not just consider you our REALTOR® but a part of our family.

Thanks for everything.

-Darren & Diana

the things that truly matter

It’s not a listing, It’s a

Lifestyle!

www.infillhub.com

REAL ESTATE (CENTRAL)

#206 - 2411 4 St NW Calgary, AB T2M 2Z8 Each office independently owned and operated