listing presentation
Finding the right home fills life with endless possibilities! Making dreams a reality has been the goal since I decided to get into real estate back in 2001. Having an experience in building my personal home in 1998 arose my passion for new construction. An opportunity arose to work hand and hand with that builder and I never looked back. Since getting licensed in 2001 and working for many of Macomb Countries top builders, I’ve attained a true understanding of the areas I sell and build in. Having been a mother of 3 boys, living in the country and building our dream home along with having the cutest bulldog ever has given me many insights as to what it takes to bring industry expertise to my clients. Patience from having 3 boys, diligence to keep going even when the going gets tough, negotiation skills needed to make the deal happen and lastly empathy, compassion & integrity.
s h o w i n g s SHOWING YOUR HOME I provide instructions for potential buyers during listings and create optimum showings that fall in line with the Seller’s schedule. At your request, we can adjust anything to meet your expectations, timing and preferences as the seller. I understand that presentation is key and I definitely want to have a great first impression of the property right from the start. I want to make sure the home is in “ready-to-show” condition so we can optimize overall appeal and target those who are most interested. Some points of emphasis when preparing your home are: - Beds made-up. - Counter tops clear (no dirty dishes). - De-clutter (helps create an open and comfortable feel). - Shoes put away. - Fresh scent throughout. It is important for you to be out of the home during showings so that buyers can comfortably relate and create their own opinions without any influence. Their feedback is also a key component to the successful sale of your home. Once an agent shows their clients your home, they will most likely leave a business card as a courtesy to allow you, the seller, to know that they showed your home or were in your home. This also helps us understand the foot traffic coming into your home and understand its overall appeal. It is always important to follow up, just to ensure these common and professional steps are taken when showing your property.
s c h e d u l e KEEPING UP-TO-DATE It is important to be up-to-date with showings and market information that fits your property. Strategic showings can sometimes save thousands of dollar and lessen your days on the market. From the start I create a buzz about your property and we don’t want that to die down, therefore it is key to continue to re-establish your home as a great option for potential buyers. By keeping up-to-date and on schedule, I can plan our next move using the valuable feedback given to us by potential buyers and other agents. How do I keep you up-to-date? • I record all marketing strategies and evaluate their success. • I keep a written record of everything to help strategize our next move. • I speak with you on consistent basis and provide necessary feedback. • I review market conditions to ensure the price reflects the current market. • I review future developments that may increase the value of the property and incorporate it as a selling point. • I engage the community to find possible selling points that other may have missed. These are some of the main things I do to keep you up-to-date and on schedule en route to successfully selling your home for all it’s worth!
f e e d b a c k FEEDBACK, COMMUNITY PROFILE & PROPERTY BOOKS FEEDBACK is a key component to the successful sale of your home. I get in touch with the REALTORSÂŽ immediately after the showings. Many agents are reluctant to provide feedback because of the influence it may have during negotiations, however, when feedback is given, we use it as a marketing tool to develop a strategy that may affect the overall success of the sale. Information is a key component to our sales approach. COMMUNITY PROFILE sources will help the buyer get a good understanding of the area and its amenities. Local restaurants, coffee shops, golf courses, parks, biketrails, and transportation routes are essential to overall understanding of lifestyle the buyer can envision themselves having. I provide the sources necessary so the buyer has a great understanding of the neighborhood. Feature Sheets should always be present when foot traffic is in the home. These marketing products help a buyer remember the property and envision themselves in it once they have left. I not only want to create a great first impression, but also a long lasting one.
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ABOUT THE OFFER PROCESS You get an offer. What happens next? Most offers are given via emailed by the real estate agent representing the buyer. I can either take the offer and present to you in person or send it to you. We then discuss the offer face to face and decide our next move. Sometimes the offer is reasonable and can determine the buyer’s motivation and seriousness in purchasing the property. Other times, the offer is far below expectations and can insult you, the seller. However, it is important not to take any offer too personally, as it may sometimes effect the overall goal. The next step is to strategize our next move. You can accept the offer and its terms. You can decline the offer and end all further negotiations. Or you can reject and counter the offer to get to a common ground on price and terms. If you decide to accept the offer, the buyer may ask for a home inspection that may affect the closing of the deal. The buyer also may ask the offer be subject to financing, which most of the time is common place and is there to protect the both parties. Home inspections will cost the buyers money, which is non-refundable and a common part of the process. A home inspection usually means that the buyer is serious and very rarely does a buyer back out of a deal after paying for the home inspection. Depending on the report, the buyer may ask to change terms, however, it is important to strategize a backup plan in case this happens.
r. p. r. REAL PROPERTY REPORT (RPR) WHAT IS IT? A Real Property Report is a legal document that clearly illustrates the location of significant visible improvements relative to property boundaries. (Improvements to be shown are outlined in Part D, Section 8.5 of the Manual of Standard Practice.) Over the years, the standards for Real Property Reports have changed. It takes the form of a plan or illustration of the various physical features of the property, including a written statement detailing the surveyor’s opinions or concerns. It can be relied upon by the buyer, the seller, the lender and the municipality as an accurate representation of the improvements on your property. Property sellers need a RPR for protection from potential future legal liabilities resulting from problems related to property boundaries and improvements. Sourced from Macomb Township.
lawyer info WE HAVE A FIRM DEAL Once we have a firm deal, you will have to contact a lawyer who specializes in real estate. There are many lawyers to choose from, but I always recommend an experienced lawyer who will be able to give you sound advice and protect you from unexpected fallouts in real estate. The lawyers I recommend is: Charles H. Lane, Attorney At Law 42657 Garfield Road, Suite 211 Clinton Township MI 48038 Work Phone: (586) 263-1700 Work Fax: (586) 263-1701 Work Email: charles@lanelaw.biz
c h e c k l i s t 60 DAYS BEFORE YOU MOVE...
Get quotes from at least 3 moving companies Estimate the cost of moving yourself and compare to mover Get packing supplies ahead of time Purge unused items so you don’t clutter your new home Create an inventory checklist of everything you wish to bring to your new home Contact your insurance agent to notify them of the move Contact your children’s school to notify them of the move Contact your utilities and cable/internet providers to ensure you are connected once you move in Notify doctors and dentists of your move Cancel gym memberships, if necessary.
30 DAYS BEFORE YOU MOVE...
Review quotes and decide on moving company or decide on whether you need to use a moving company or move yourself Setup utilities and cable/internet services for your move in date Register your children in their new school, if necessary Get a new gym pass, subscription services for your new home Start packing early, especially larger more value items
14 DAYS BEFORE YOU MOVE...
Begin cleaning your new home (Garage, Exterior, Appliances) Organize important documents such as passports, medical cards, birth certificates, financial statements, wills, etc. Organize jewelry and other personal items in anticipation of your move Dispose of all unnecessary items so that the new owners can move in comfortably
r e m i n d e r IMPORTANT DATES Below are key dates to remember so that nothing is missed during the selling process: Offer acceptance date Home inspection date Procession date Home Appraisal date Condition dates such as home inspection, financing, etc. Closing date Moving date
thank you for your time
Michelle Naumovski
Realtor, ABR, New Construction & Leasing Expert RE/MAX Suburban, Inc 43599 Schoenherr, Suite 100 Sterling Heights, MI 48313 Cell: 586-855-9216 I Fax: 586-314-7653 ​www.michellenaumovski.com