Everything an app creator needs to know when create an app medium.com/@robertj5343/everything-an-app-creator-needs-to-know-when-create-an-app-a9e656a92a84 8 April 2019
Robert Johnson Apr 8
The app market, today, is highly competitive with a unique idea no longer a guarantee of the app’s success. A successful app needs to stand apart from the competition and requires a lot of time and monetary investment. Venturing into the app development industry, unprepared, is a recipe for failure, share app creator and can result in expensive and brand-damaging mistakes. For create an app to successfully build an effective and useful app, here are some things they need to kow, that also provide a competitive advantage and make the development process easier: Research your market
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Knowledge is the key to success. when you want create an app so a good app creator should be thoroughly informed about the market they are working in, what is being offered, what are the gaps in the market and so on. This can be achieved by conducting thorough market research, which can help an app creator discover the app’s competitors, their strategies, strengths, weaknesses, customer reviews and unique selling points. This information can help app creator find out what strategies work, provide solutions, and so on. Define your elevator pitch and target audience A good app creator will know what the app that is being designed is all about, it’s specific purpose, key functionality, reasons people want to use it, the added value compared to a mobile website, business goals it will help to achieve, the target audience that will benefit from it and their needs and requirements that the app will meet. Besides this, it is essential for app creator to be able to describe their idea in the most precise manner in the shortest time possible. It involves convincing your potential investors why they absolutely must invest their capital in your idea in two-five minutes and how it will benefit them. Practising your pitch will also help you in other areas such as writing emails, how you stand apart from competitors, and so on. Choose between native, hybrid and web app When you need to create an app for business purpose App creator need to decide what kind of app they are building. Depending upon whether the app creatorchooses a native, hybrid, or a web app, each choice has its implications for later development and maintenance decisions and requirements. This choice also influences the app development project’s budget, desired time frames, functionalities to be implemented, platform support, available expertise and marketing strategies. Know your monetisation options When you are looking create an appso App creators also need to decide how the app that they are building will generate revenue for the business. Various app monetisation models exist to help an app generate revenue such as Freemium apps which are free to download but require in-app purchases to unlock certain features and contents. Paid (premium) apps which users need to purchase from the app store before they can use it. Subscriptions that users need to subscribe to and have the advantage of being recurring sources of revenue. In-app ads where the app has advertising space that generates revenue; and lastly sponsorships which require a robust and existing customer base that allows them to partner with specific brands and advertisers. Each monetisation model has its pros and cons which the app creatorneed to consider. Ensure security measures
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App creator need to ensure that the app being developed has a strong security policy if it is going to be collecting sensitive and personal information. It should cover what information is collected, how it is received and why it is being managed. This ensures that there is enough time for the business to obtain any legal consulting, plan and implement safety measures if so required. Following these steps will help app creator to develop and create an app that is successful in the market.
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