Executive Board 2016 Application Booklet – 2nd Round
Dear EB Applicant, We congratulate you for being brave and take the challenge to lead your committee to the new 2020 AIESEC Generation with your LCP.
Being an EB is such an amazing experience, it helps you to be more organized, develop your leadership orientated to results and the most important thing is that you have the chance to do something bigger not just for your area, also for your LC. We encourage you to take more responsibilities, to be better and to be courageous. Just challenge yourself because you know that you can be better than now, every single day. AIESECly Yours MC Chronos Team
Dear Executive Board candidate for AIESEC Tarija 2016, When I decided to apply for LVCP for this term, I was scared, I had insecurities about how would my term be, I used to ask myself if I could contribute to AIESEC Tarija. I didn’t know if had the knowledge to accomplish the role I was applying. However, when it is time to stand up and work with your team, you realize that everything is different, the responsibilities and duties as LCVP are so much more higher than the responsibilities I used to have as TLP. The consciousness of this reality, it doesn’t has to be the reason that makes you discouraged or make you scare. The most important thing that is going to keep you working is all those actions and sacrifices that are going to take us to SUCCESS. Be part of the team that will lead Tarija for the next term, it is up to you. Marcia Portillo LCP 2016 - AIESEC in Tarija
General Info Deadline for Application Package is: November 6th, 2015 at 23:59 (-4GMT). The Application will not be accepted AT ALL if: • The Application Package is incomplete. • The Application Package is sent out of the deadline. • The questions are not fully answered.
• The format of the documents is different to the one clearly stated.
Please identify each document with a clear name. For example: ApplicationForm_EB2016_TJ_MarcosRocha
Please read this document in detail! Ensure you have obtained the relevant endorsements; Complete the appropriate application form for the position of EB 2016 AIESEC TARIJA. The deadline for submitting your application and all the needed materials (Eneagramm test, etc.) is 23:59 GMT-4 Monday, 6th of December 2015. You shall send your application and other
materials via e-mail attachment to: Marcia Portillo (LCP 2016) at marcia.portillo@aiesec.net and CC MC Chronos at mc.bolivia@aiesec.net Late applications - even by a few minutes - WILL NOT be accepted, and no exceptions will
be given, including in the cases of email/computer dysfunction. Extensions will not be given. As such, we strongly recommend you do not to wait until the last minute to submit your application, as you will be risking it not being accepted should unforeseen events occur. In case you have any questions about the application process, please contact Marcia Portillo (LCP 2016) at marcia.portillo@aiesec.net
(Maximum 20 pages in PDF including cover. The Applicant is free to choose the format, design and language of the application).
Presenting yourself, your experience, and the answer to: What is your opinion about the global
goals of the UN and how AIESEC in Bolivia can contribute to reach this goals? (Maximum 4 minutes with video link in PDF).
. ALL LETTERS MUST BE SIGNED AND HAVE CONTACT.
a. One from previous or current Team Leader b. One from previous or current Team Member c. One from previous or current co-worker
http://www.personarte.com/test.htm (Results in PDF).
What is your opinion about the global goals of the UN and how your role as VP in AIESEC can contribute to reach this goals? (Max. 4 minutes) – VISIT: WWW.GLOBALGOALS.ORG
Brief of Role The LC Vice President of Marketing will lead a team of marketers responsible for the messaging, packaging, and delivery of our products to our target markets. He/she will also be responsible for working closely with exchange operations and leading customer research. This is a core role at the heart of all operations, from product packaging to marketing to supporting in exchange sales. The LCVP MKT will play a heavy role and focus in attraction for the oGCDP programs, while also providing support in supporting TM recruitment and ICX promotions. Accountable to: LCP & MCVP oGCDP&MKT. Background needed: TLP; Front or back office. Opportunities after position: LCP, MCVP, IXP, CEEDer & NST.
EB Responsibilities • Local strategy and LC development • Coach members • Participate in team meeting, team day, planning days and BoA meetings. • Build and facilitate local conference.
• Prepare and run transition • Gain and share knowledge at local level • Fill in national survey, report and other doc. • Material, knowledge and information management
LCVP MKT Responsabilities
KPIs
• Delivery and tracking of National MKT Strategy on local level. • Co-creating and providing feedback for National Strategy. • Working with National Tracking tools (MKT, PR, DM). • Education of membership on National campaign and subproducts. • Education and Tracking of Brand Standards: Online and Offline. • Education and consulting of LC members on Marketing: Online + Offline promotion. • Universities Relationship. • Synergy with oGCDP, ICX and TM. • Ensure brand experience quality and positioning. • Responsible for the PR and Digital Marketing of the LC.
• % Planned/Achieved Campaign results • # oGCDP Sign-ups. • # oGCDP In Progress/MA/RE. • % oGCDP Conversion Rates. • # Storytelling collected. • # Publications / Media appearances. • # Inbound content generated. • # Likes, fans, followers, subscribers, reach on social media. • # Universities Partnerships.