NST AIESECIN UKRIANE booklet 2018 2 Round 1

Page 1

Application Booklet NATIONAL SUPPORT TEAM 2018.2

AIESEC AIESECIN INROMANIA UKRAINE


Timeline 28 JUNE

CONSULTANCY SPACES

OPEN APPLICATIONS

3-8 JULY

10 JULY APPLICATION DEADLINE*

NST ANNOUNCEMENT 13 JULY

Requirements for AF

1. GENERAL QUESTIONS 2. SPECIFIC QUESTIONS. ANSWER FOR SPECIFIC QUESTIONS FOR EACH POSITION

YOU ARE APPLYING 3. ENDORSEMENT LETTER FROM YOUR LCP/VP 4. DDL: 10.07 23.59 (GMT+3). SENT TO MARYNA.DRONHOVSKA@AIESEC.NET AIESEC AIESECIN INROMANIA UKRAINE


General Questions

1. MAKE LIST BY PERSONAL PRIORITIES ON WHICH POSITIONS YOU ARE APPLYING 2. PERSONAL INFO:

NAME AND SURNAME PHONE NUMBER MAIL LC, COUNTRY 3. WHY DO YOU WANT TO BE A PART OF NST OF AIESEC IN UKRAINE? WHAT DO YOU EXPECT FROM THIS EXPERIENCE? MENTION YOUR PERSONAL AND FUNCTIONAL MOTIVATION. 4. MAP YOUR AIESEC EXPERIENCE AND YOUR RESULTS ON EACH POSITION. MENTION CONFERENCE YOUR PARTICIPATED AND ROLE. 5. WHAT IS THE ROLE OF NST IN TERMS OF ACHIEVEMENTS AS AIESEC IN UKRAINE 18.19? AIESEC AIESECIN INROMANIA UKRAINE


DIANA BOACA MCVP BXP 18.19 ILLYA ZHURAVA MCVP DM 18.19

AIESEC IN UKRAINE


Structure

MCVP BXP

MCVP DM

CAMPAIGNS MANAGERS #3 POSITIONS

WEBSITE MANAGER #1 POSITION

AIESEC IN UKRAINE

BRAND EXPERIENCE #3 POSITIONS


CAMPAIGN MANAGERS #3 POSITIONS ACCOUNTABLE TO: MCVP DM

CORE PURPOSE

MoS & KPIs

CO-CREATING AND MANAGING SEPARATE CAMPAIGNS FOR PRODUCTS IN FACEBOOK AND INSTAGRAM

% OF POSTING PLAN ACHIEVED ENGAGEMENT ON POSTS PUBLISHED # OF OPENS FROM SM # OF ONLINE MATERIALS CREATED

Questionnaire

MAIN RESPONSIBILITIES MANAGING SOCIAL MEDIA PLATFORMS BASED ON THE CONTENT LINES. SOCIAL MEDIA CAMPAIGN CREATION WITH MCVP DM AND BXP. CONTENT PLANNING CREATION AND IMPLEMENTATION ON SOCIAL MEDIA CHANNELS WITH MCVP DM. THE RESPONSIBLE WITH BE SPLIT BASED ON CAMPAIGNS AND/OR PER PRODUCTS. THE CREATIVE TEAM WILL WORK WITH CREATION AND IMPLEMENTATION OF CAMPAIGNS FOR OGV, OGT, OGE, GH AND LV. THEY WILL BE WORKING DIRECTLY WITH FB AND INSTAGRAM.

AIESEC IN UKRAINE

1. HOW WE CAN DELIVER THE MESSAGE OF OUR VALUE PROPOSITION OF THE PRODUCTS TO OUR CUSTOMERS USING OUR SOCIAL MEDIA? 2. MAKE A SWOT ANALYSIS OF EITHER AIESEC IN UKRAINE FB & INSTAGRAM PAGES, PROPOSE SOME CHANGES, WHICH CAN IMPROVE THE STRENGHTS & DECREASE THE WEAKNESSES? 3. TAKE 3 POSTS THAT WERE POSTED IN THE LAST MONTH ON THE AIESEC IN UKRAINE FACEBOOK PAGE AND ANALYSE THE CONTENT IN TERMS OF VISUAL DESIGN (EX: COLORS, STYLE, IMAGE QUALITY), TEXT DESCRIPTIONS, AND ALL OTHER CRITERIA YOU FEEL RELEVANT.


WEBSITE MANAGER ACCOUNTABLE TO: MCVP DM

MoS & KPIs

CORE PURPOSE REVAMPING AND REDESIGNING THE WEBSITE, MANAGING STATS AND ANALYSIS FOR THE WEBSITE. CO CREATION AND IMPLEMETATION OF ONLINE CAMPAIGNS ON WEBSITE. SYNERGIES INSIDE THE TEAM FOR DELIVERY OF THE OVERALL CAMPAIGNS STARTEGY THROUGH WEBSITE

#OF WEBSITE VISITORS %OF WEBSITE GROWTH SITE POSITION IN GOOGLE SEARCH #SIGN-UPS WITH "SEARCH ENGINE" REFFERAL %CONVERTION RATE (VISITOR - SIGN-UP)

Questionnaire

MAIN RESPONSIBILITIES -CREATING MOCK-UPS OF WEBSITE LANDING PAGES -DEVELOPING THE CONTENT OF PRODUCTS PAGES -SEO & KEYWORDS OPTIMIZATION -WEBSITE PERFORMANCE WEEKLY & MONTHLY ANALYTICS -TEAM: ATTENDACE AT BY-MONTHLY MEETINGS FOR CREATION, ANALYSIS AND ALIGNMENT OF CAMPAIGNS WITH MCVP BXP AND MCVP DM, WEEKLY MEETING WITH MCVP DM, ATTENDANCE AT MKT SUMMIT, POSIBILITY OF DELIVERY IN CONFERENCES ON MKT FUNCTIONAL TRACK.

1. PROPOSE 5 CHANGES IN AIESEC.UA USER INTERFACE. 2. WRITE 3 CURRENT TRENDS IN WEB-DESIGN. WHICH OF THEM CAN WE IMPLEMENT THEM ON AIESEC.UA? 3. HOW WE CAN INCREASE THE POSITION OF AIESEC.UA IN GOOGLE SEACH 4. MAKE A SWOT ANALYSIS OF AIESEC IN UKRAINE WEBSITE AND WRITE IMPROVEMENTS THAT COULD EITHER DECREASE THE WEAKNESSES OR IMPROVE THE STRENGTHS.

AIESEC IN UKRAINE


BRAND EXPERINCE MANAGERS #3 POSITIONS ACCOUNTABLE TO: MCVP BXP

CORE PURPOSE

MoS & KPIs

CO-CREATING AND MANAGING THE BRAND EXPERINCE OF ICX AND OGX CUSTOMERS. IMPLEMEMTATION OF CAMPAIGNS FOR LEAD NURTURING THOROUHG EMAIL, INTERCOM, BLOG. SUPPORT IN IMPLEMETATION OF NATIONAL ALOGNEMNT OF THE BRANDS, CREATION OF GENERALLY ALIGNED MATERIALS AND DOWNSCALING.

% BRAND EXPERINCE STARTEGY IMPLEMENTATION # BLOG POSTS # OPENS COMING FORM BLOG #APPLICANTS COMING FROM BLOG #EMAIL/ INTERCOM CAMPAIGNS RUN EMAIL MARKETING METRICS TRACKING

Questionnaire

MAIN RESPONSIBILITIES MPLEMETAION SUPPORT IN DELIVERIGN BRAND EXPERINCE GENERAL STRATEGY. OVERALL BLOG STRATEGY CREATION WITH MCVP BXP AND THE CREATIVE TEAM. IMPLEMETATION OF THE BLOG STRATEGY. LEAD NURTURING CAMPAINGS DELIVERY THOUGH INTERCOM, AND MAILING. GENERAL MANAGER FOR INTERCOM RESPONSES AND STRATEGY DELIVERY. SYNERGIES INSIDE THE TEAM FOR DELIVERY OF THE OVERALL CAMPAIGNS STARTEGY THROUGH BLOG

AIESEC IN UKRAINE

1. PRESENT AN IMPLEMENTATION PLAN OF THE LEAD NURTURING STRATEGY FOR ANY OF OUR PRODUCTS FOR THE NEXT SEMESTER. DESCRIBE THE NUMBER OF ONLINE TOUCHPOINTS, THE FREQUECY AND THE KIND OF CONTENT THAT YOU SEE. IT CAN BE EMAIL, BLOG, MESSAGES, OR INTERCOM, OR ALL OF THEM. 2. WHAT ARE THE MAIN BOTTLENECKS THAT YOU SEE RIGHT NOW IN TERMS OF THE EXPERINCE THAT AN OGX EP HAS WITH THE BRAND OF AIESEC. GO THOUGH THE FLOW THAT HE WOULD GO AND BRIEFLY DESCIRBE THE BOTTLENECKS AND BRING IMPROVEMENT 3. DESCRIBE WHAT IS THE EVOLUTIONS THAT YOU SEE IN TEMRS OF CONTENT THAT WE DELIVER THOUHG BLOG AND BRING AT LEAST 5 IDEAS


BENGI ÖZKILINC MCVP TM 18.19

AIESEC IN UKRAINE


Structure MCVP TM

AIESEC HUB SPECIALIST #1 POSITION

MEMBERSHIP EXPERIENCE #2 POSITIONS

AIESEC IN UKRAINE


AIESEC HUB SPECIALIST ACCOUNTABLE TO: MCVP TM

CORE PURPOSE INCREASING THE ACTIVE USERS AND GENERAL USAGE OF AIESEC HUB BY EDUCATIONS AND CREATING NEW CONTENTS FOR AIESEC UKRAINE'S HUB PORTAL.

MoS & KPIs # OF ACTIVE USER % OF AIESEC HUB IMPLEMENTATION IN EACH LC (GROWTH PER MONTH) % OF AIESEC HUB USAGE

Questionnaire

MAIN RESPONSIBILITIES

1. HOW DO YOU SEE THE GENERAL AIESEC HUB KNOWLEDGE AND USAGE IN AIESEC UKRAINE BASED ON YOUR OBSERVATIONS? WHAT CAN BE THE REASONS FOR YOU?

- AIESEC HUB EDUCATIONS (WEBINARS) - PROCESS IMPLEMENTATION ACTIVITIES - COURSE CONTENT CREATION MEETINGS - MONTHLY USAGE REVIEWS - AIESEC HUB CONSULTANCY FOR LCS - TM KNOWLEDGE HUB CREATION

2. HOW CAN WE VALIDATE AND STRENGTHEN OUR TM PROCESSES WITH AIESEC HUB? PLEASE CHOOSE 3 TM MOS AND TELL US "HOW CAN WE GET BETTER RESULTS IN EACH MOS THROUGH WHAT KIND OF AIESEC HUB STRATEGIES?" 3. WHAT CAN BE THE MAIN STRATEGY TO DOUBLE OUR % OF ACTIVE USERS FROM %10 TO %50?

AIESEC IN UKRAINE


MEMBERSHIP EXPERIENCE #2 POSITIONS ACCOUNTABLE TO: MCVP TM

MoS & KPIs

CORE PURPOSE IMPLEMENTATION OF NEW PROCESSES AND REVIEWING THE PROCESSES TO HAVE HEALTHY AND PRODUCTIVE HR IN LCS.

% OF RCR PLAN ACHIEVEMENT % OF ONBOARDING PROCESS IMPLEMENTATION % TEST IMPLEMENTATION # OF LEADS % OF RESPONSE RATE

Questionnaire

MAIN RESPONSIBILITIES -NEW RECRUITMENT PROCESS

IMPLEMENTATION AND LOCAL CONTENT CREATION - TOOL REVISION -REFRESHED TEAM STANDARD IMPLEMENTATION - COMPETENCE BASED LEAD CREATION -WEEKLY/MONTHLY REVIEW MEETINGS

AIESEC IN UKRAINE

1. MAKE A SWOT ANALYSIS OF RECRUITMENT PROCESS IN 1718 TERM. CREATE "START, STOP, CONTINUE" BASED ON YOUR SWOT ANALYSIS. 2. HOW CAN WE IMPLEMENT BLUE CODE FOR OUR TEAMS? HOW CAN WE ENSURE EVERY TEAM MEMBER HAS SAME TEAM STANDARDS? 3. WHAT ARE THE GENERAL DIFFICULTIES IN NATIONAL TOOLS? PLEASE COME UP WITH RENOVATION IDEA FOR MINIMUM 2 OF THEM. 4. HOW DO YOU SEE COMPETENCE MODEL IN OUR TM PROCESSES? WHAT DO YOU THINK ABOUT OUR GENERAL AWARENESS AND UNDERSTANDING OF THIS MODEL AS AN ENTITY? WHAT CAN BE THE MAIN NEXT STEPS TO CREATE BETTER AWARENESS, KNOWLEDGE FOR THIS MODEL AND MAKE IT MORE INVOLVED IN OUR PROCESSES?


IRA BATIUK MCVP PD 18.19

AIESEC IN UKRAINE


Structure MCVP PD

NATIONAL ALUMNI COORDINATOR #1 POSITION

PARTNERSHIP DEVELOPMENT MANAGER #1 POSITION

AIESEC IN UKRAINE


NATIONAL ALUMNI COORDINATOR ACCOUNTABLE TO: MCVP PD

CORE PURPOSE

MoS & KPIs

MANAGING AIESEC TO ALUMNI RELATIONS AND ENSURING ALUMNI ENGAGEMNENT TO AIESEC IN UKRAINE.

% OF DELIVERY OF THE NATIONAL ALUMNI ENGAGEMENT STRATEGY % OF LOCAL ALUMNI COORDINATORS # OF NEWSLETTERS # OF LFPS ORGANISED # OF POST ON NATIONAL ALUMNI GROUP # OF TRAININGS FROM ALUMNI DELIVERED

MAIN RESPONSIBILITIES

Questionnaire

-СO-CRREATION AND EXECUTING OF ALUMNI

ENGAGEMENT STRATEGY -COLLECTING & SHOWCASING KEY ALUMNI STORIES -CREATION OF MONTHLY NEWSLETTERS FOR ALUMNI -MANAGEMENT OF ALUMNI DATABASE – - ORGANISING LAST FRIDAY PARTIES (LFP) -CO-CREATION OF ALUMNI EDUCATION CYCLE - WORK WITH ALUMNI COORDINATORS ON THE LOCAL LEVELS

1. HOW DO YOU SEE THE ALUMNI ROLE FOR AIESEC IN UKRAINE? PLEASE BE SPECIFIC 2. WHICH 3 INITIATIVES DO YOU PLAN TO IMPLEMENT AS A NATIONAL ALUMNI COORDINATOR? 3. PLEASE MAKE A SWOT ANALYSIS OF WORK WITH ALUMNI IN 17-18 4. HOW WILL YOU ENGAGE ALUMNI ON THE LOCAL LEVELS?

AIESEC IN UKRAINE


PARTNERSHIP DEVELOPMENT MANAGER ACCOUNTABLE TO: MCVP PD

CORE PURPOSE

MoS & KPIs

ENSURING NEW POTENTIAL PARTNERSHIPS FOR AIESEC IN UKRAINE AND ENSURING THE QUALITY SERVICING FOR CURRENT PARTNERS

# OF CALLS/MAILS # OF MEETINGS # OF CONTRACTS NPS OF PARTNERSHIPS

MAIN RESPONSIBILITIES

Questionnaire 1. MAKE SWOT ANALYSIS OF CURRENT PARTNERSHIPS OF AIESEC IN UKRAINE

-NEW COMPANIES RAISING - MARKETING RESEARCHES OF THE

POTENTIAL COMPANIES - WORK WITH CRM OF NATIONAL PARTNERS - TRACKING THE DELIVERY OF THE NATIONAL PARTNERSHIPS ON THE LOCAL LEVEL - ENSURING QUALITY SERVICING OF THE CURRENT PARTNERS

AIESEC IN UKRAINE

2. NAME 3 PARTNERSHIPS THAT YOU CONSIDER AS POTENTIAL ONES FOR AIESEC IN UKRAINE. HOW WILL YOU ACHIEVE THEM? 3. CREATE A PITCH (FIRST LETTER ON MAIL) FOR A POTENTIAL PARTNER ABOUT THE YOUTH GENERATION CONFERENCE. 4. WHICH COMPANIES IN UKRAINE DO YOU CONSIDER AS POTENTIAL FOR CSR PARTNERSHIPS (CORPORATE SOCIAL RESPONSIBILITY)? NAME AT LEAST 3 & EXPLAIN WHY


MARYNA DRONHOVSKA MCVP LCD 18.19

AIESEC IN UKRAINE


Structure MCVP LCD

INTERNAL COMMUNICATION #1 POSITION

DATA ANALYSIST #1 POSITION

AIESEC IN UKRAINE

STARTUPS GROWTH HACKING #2 POSITIONS


INTERNAL COMMUNICATION ACCOUNTABLE TO: MCVP LCD

CORE PURPOSE

MoS & KPIs

CO-CREATION OF STRATEGY AND DEFINITION OF CHANNELS TO DELIVER INFORMATION FOR MEMBERSHIP OF AIESEC IN UKRAINE

# OF POSTS OF LCS # OF CONTENT CREATED # OF INTERNAL NEWSLETTERS % OF ENGAGEMENT OF MEMBERS IN SM % OF OPEN RATE OF NEWSLETTER

MAIN RESPONSIBILITIES

Questionnaire

-ANALYZING NEEDS OF MEMBERS BY TIMELINE

AND CO-CREATION OF STRATEGY OF INTERNAL COMM --INTERNAL COMM POLICY CREATION -=CONTENT PLAN CREATION FOR DIFFERENT CHANNELS --CONTENT CREATION FOR FACEBOOK GROUPS --GATHER INFO AND PREPARE NEWSLETTERING FOR AIESEC IN UKRAINE --CAMPAIGNS CO-CREATION AND EXECUTION --ENGAGEMENT OF LCS IN INTERNAL COMM

1. WHAT IS THE ROLE OF INTERNAL COMMUNICATION IN DRIVING CULTURE AND GROWTH OF AIESEC IN UKRAINE? 2. SPEAK WITH MEMBER, TEAM LEADER AND VICEPRESIDENT FROM DIFFERENT LC WHAT WE NEED TO START-STOP-CONTINUE IN TERMS OF INTERNAL COMM. 3. MAKE PLAN FOR INTERNAL COMM FOR JULY AND AUGUST THAT INCLUDE: TARGET AUDIENCE, MAIN MESSAGE, CHANNEL , CONTENT AND DATE

AIESEC IN UKRAINE


DATA ANALYSIST ACCOUNTABLE TO: MCVP LCD

CORE PURPOSE

MoS & KPIs

GATHER AND VALIDATE DATA, ANALYZE AND SUPPORT IN EDUCATION OF TOOLS FOR LCS

# OF REPORTS ABOUT HEALTH AND PERFORMANCE FOR LCS # OF COMPILED HIT # OF REPORTS OF NST PERFORMANCE % OF VALIDATE DATA IN SONA

MAIN RESPONSIBILITIES

Questionnaire

--IMPLEMENTATION AND TRACKING OF

FULLFILLING TOOLS OF HEALTH AND PERFORMANCE FOR LCS -HEALTH AND PERFORMANCE REPORT AND OD MODEL FULLFIELMENT EACH MONTH FOR LCS --DATA VISUALISATION -- COMPILE HIT OF LCS --REPORTING OF PERFORMANCE OF NST TEAM EACH MONTH --DATA VALIDATION IN SONA AND PROVIDE CONSULTANCY FOR LCS

1. HOW CAN WE UNDERSTAND WHAT IS STANDING ON BACKGROUND WHEN WE ANALYZE DATA. FOR EXAMPLE, ANALYZE 1 LC IN TERMS HEALTH AND PERFORMANCE IN ARRIL AND MAY. 2. HOW CAN WE IMPROVE THE CONCEPT OF HIT TO IMPROVE PERFORMANCE OF LCS? 3. MAKE AN EXAMPLE OF REPORT OF NST AND HOW CAN WE ACHIEVE 80% OF PERFORMANCE OF NST?

AIESEC IN UKRAINE


STARTUPS GROWTH HACKING ACCOUNTABLE TO: MCVP LCD

CORE PURPOSE

MoS & KPIs

PROVIDE EDUCATION AND CULTURE DRIVING TO INCREASE GROWTH OF STARTUPS AND PROVIDE SUPPORT FOR NEW LCS FROM SUS

% OF STARTUPS FILLING OPERATIONAL PLANNING # OF REPORTS OF HEALTH AND PERFORMANCE CONDUCTED # OF POSTS FOR APPROVING CAMPAIGN % OF PLAN ACHIEVED IN EACH STARTUP

MAIN RESPONSIBILITIES --LEAN CANVAS IMPLEMENTATION AND

INCLUDING OUTPUT IN OPERATIONAL PLANNINNG OF EACH STARTUP --CRETION OF OPERATIONAL PLANNING FOR STARTUPS AND TRACKING PERFORMANCE --EDUCATION FOR TLS AND STARTUP HEADS DURING CALLS --ENGAGEMENT PLAN CO-CREATION AND IMPLEMENTATION --HEALTH AND PERFORMANCE REPORTING EACH MONTH --REWARD AND RECOGNITION SYSTEM FOR STARTUPS CO-CREATION --CREATION CAMPAIGNS FOR APPROVING AND IMPLEMENTATION

Questionnaire 1. HOW CAN WE CREATE CULTURE OF EXPONENETIAL GROWTH OF STARTUPS? 2. CREATE PLAN HOW WILL YOU IMPLEMENT OPERATIONAL PLANNING TO ENSURE THAT 100% OF STARTUPS USING IT. 3. HOW CAN WE DRIVE PROCESS TIME FROM APPLY - ACCEPTED IN 2-3 DAYS IN EACH STARTUP? 4. MAKE EDUCATIONAL CYCLE FOR STARTUP IN JULY IN ORDER TO PREPARE STARTUP FOR WINTER PEAK

AIESEC IN UKRAINE


LUIZ SANTOS MCVP CXO18.19

AIESEC IN UKRAINE


Structure MCVP CXO

CUSTOMER EXPERIENCE #1 POSITION

AIESEC IN UKRAINE


CUSTOMER EXPERIENCE ACCOUNTABLE TO: MCVP CXO

CORE PURPOSE

MoS & KPIs

TRACK AND GIVE SUPPORT ON THE IMPLEMENTATION OF CX CHALLENGE. MAKE INTERVIEWS WITH CUSTOMERS AND GET DATA ABOUT CUSTOMER SATISFACTION.

KPIS: # CUSTOMER INTERVIEWS # CUSTOMER REPORT %RESPONSE RATE OF NPS MOS: %IMPROVEMENT OF NPS IN @UKRAINE

MAIN RESPONSIBILITIES - FOLLOW UP OF THE IMPLEMENTATION OF

CX CHALLENGE - REPORT OF CX CHALLENGE - CUSTOMER DATA COLLECTION (NPS, PROCESS TIME, KPIS OF OPERATIONS) -TRACK NPS RESPONSES AND IMPLEMENTATION INTO LCS - SUPPORT FOR LEAD IMPLEMENTATION - CUSTOMER INTERVIEWS AND REPORTS

Questionnaire 1. PROPOSE YOUR IDEA HOW CAN YOU SHAPE OUR LEADERSHIP DELIVERY THROUGH EXCHANGE CAN BE MORE CUSTOMER CENTRIC 2. HOW CAN WE IMPROVE RESPONSE RATE OF NPS IN OGX AND ICX

AIESEC IN UKRAINE


CONTACT DETAILS MC 18.19

DIANA| MCVP BXP diana.boaca@aiesec.net (+40) 723 947 919

ILLYA| MCVP DM illya.zhurava@aiesec.net (+38) 066 812 03 82

BENGI| MCVP TM bengi.ozkilic@aiesec.net (+90) 534 881 6923

IRA| MCVP PD iryna.batiuk1@aiesec.net (+380) 96 5002807

MARYNA| MCVP LCD maryna.dronhovska@aiesec.net (+38) 063 72 31 941

LUIZ| MCVP CXO luiz.sa@aiesec.net +5591983206820

AIESEC AIESECIN INROMANIA UKRAINE


AIESEC AIESECIN INROMANIA UKRAINE


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