GHP media pack 2015 by AI Global Media

ghp

Research, Translation, Commercialisation

www.ghp.com

Media Pack 2015

Online Sponsorship

About Us Global Health & Pharma is an open access life sciences portal, dedicated to encouraging discussion and debate on a broad range of topics including translation, commercialization, R&D and Innovation across the Global Healthcare, Life Sciences and Pharmaceutical industries. The magazine is driven by informed and in-depth content from some of the worldâ&#x20AC;&#x2122;s leading healthcare and pharmaceutical professionals and commentators, with topical discussions delivered to offer an insight into a broad range of topics across a vital and constantly changing sector. This quarterly publication is distributed to a unique circulation, combining top industry decision makers and investors to ensure that everyone with an interest in these industries is reached.

ghp

August 2015

www.ghp-magazine.com

global health & pharma Digital Pens: The New Sonic Screwdriver

Looking Ahead to

2020

The Kingâ&#x20AC;&#x2122;s Fund analyse the proposed healthcare reforms

MSM: The Natural Solution

Paul Klein Breteler discusses the various medical uses of this naturally occurring molecule

Resistance May Not Be Futile GS1: High Standards of Healthcare

We speak to Glen Hodgson about how GS1 standards are transforming the NHS

JPIAMR explain what needs to be done to solve the problem of Antimicrobial Resistance

ghp

global health & pharma

Online Sponsorship

ghp Online www.ghp-magazine.com provides a unique opportunity to communicate directly with a targeted audience of investors, commentators and top-level industry decision makers. ghp offers a great way of creating high levels of user engagement whilst simultaneously generating leads through an automatic data capture service. Senior health, pharmaceutical and life sciences professionals are becoming increasingly time poor making live on-demand video by far the most effective communication tool you can employ to engage with key decision makers. Our weekly â&#x20AC;&#x153;ghp Bulletinsâ&#x20AC;?, with a different theme each week, are compiled exclusively for the use of each of the magazineâ&#x20AC;&#x2122;s topic areas individually and are more concentrated in their circulation and subject content, allowing for more relevant, in-depth analysis of sector specific topics by the people who face their own emerging and sometimes unique challenges.

For further information visit: http://www.ghp-magazine.com/

Online Sponsorship

Webinars Regularly, ghp will host a topical one-hour interactive webinar, presented either by one of our editors or a senior decision maker within the specific industry being discussed. Webinars are broadcast live on www.ghp-magazine.com, giving viewers the chance to communicate in real time, asking questions or responding to polls as they watch.

ghp Webinars John Smith

ghp will project manage the whole event, from helping to ensure content is suitable for live broadcast, to production, promotion and necessary trouble-shooting.

Lorem ipsum dolor sit amet, sed summo semper ex, ius

i-invest

enim reque graece an, est soleat everti utamur ea. Efficiantur vituperatoribus id mel. Quo eu laudem essent accusata. Ex

Money

agam copiosae his.

Lorem ipsum dolor sit amet, sed summo semper ex, ius

Lisa Brown

enim reque graece an, est

Lorem ipsum dolor sit amet, sed summo semper ex, ius

soleat everti utamur ea. Lorem ipsum dolor sit amet,

Refresh Now

sed summo semper ex, ius enim reque graece an, est soleat everti utamur ea. Lorem ipsum dolor sit amet,

Europe

International

sed summo semper ex, ius enim reque graece an, est soleat everti utamur ea.

ghp

global health & pharma

Online Sponsorship

Webinar Benefits A live one hour webcast, accessible to ghp users through a system of pre-registration.

• Branding on all promotional materials, pre and post event • Ability for online audience to ask live questions or respond to speaker comments • Ability for sponsor to ask questions of registrants, either on the registration form pre-event, during the live broadcast, or in the form of a post-event survey • Webinar made available as ondemand content or as a download via www.ghp-magazine. com for 12 months, post-event • Content link provided to allow sponsor to promote the session on their own website, post event • Full campaign report, including number of video plays and impressions

For further information visit: http://www.ghp-magazine.com/

• Full data capture of viewers who access the live webcast and those who view or download it, post-event

Marketing Schedule, pre-event: • Automatic email alert to all ghp subscribers, encouraging them to register and view the webinar • Homepage editorial promotion • Editorial promotion on all relevant e-newsletters • Promotional email to the entire ghp third party mailing list • Dedicated editorial article covering the webinar subject area • Confirmation email to all registrants • Reminder email 1 week before the event • Follow-up reminder 24 hours before the event • ‘Starting now’ email sent 15 minutes before the event

Marketing Schedule, post event: • Confirmation email to all registered viewers when content is available on-demand • Post-event email to registrants who did not watch the live webinar • On-demand/downloadable version available for 12 months • Link to content for client promotion on own website • Homepage editorial promotion on www.ghp-magazine.com • Editorial promotion on all relevant e-newsletters

Total Package Price (Video) £25,000 Total Package Price (Audio) £15,000

ghp Webinars

Money

Europe

Internat

tional

Online Sponsorship

Weekly Email Newsletter • Targeted distribution • Themed content • Single sponsor • Profile raising • Lead generating • Full analytic report • Design and editorial service included, if required £5,000 for full subscriber database send Individual sectors can be priced on application

Newsletter

Cutaneous malignant melanoma is the most aggressive form of skin cancer and a significant cause of death worldwide. Sweden, with a population of 9,6 million, has one of the highest incidence rates of melanoma. More than 75% of the melanomas are excised or referred by primary care clinicians. Early detection of melanoma is crucial for disease prognosis. Melanoma specialist skills should therefore be in

ghp

global health & pharma

Online Sponsorship

Case Studies ghp case studies offer sponsors the opportunity to showcase a particular project or example of best practice they have been involved in. The package includes complete project management, including filming, editing, proofing, hosting and promotion. Benefits: • 5 minute filmed interview in the ghp editorial interview format • ghp branding at the start and end of the video • Option to interview either sponsor representative or sponsor client • Film crew present for up to one hour • 1 set of client edits • Written transcript available on request • 12 month hosting • Promotion on www.ghp-magazine.com and on sponsor’s own website • Monthly data capture report, listing number of video plays and impressions

Total Package Price: £8,000

For further information visit: http://www.ghp-magazine.com/

Online Sponsorship

Banner Advertising Rates

Banner

The following advertising opportunities are available: News Channel Single News Channel Multiple News Channels x (3)

MPU

1 Month

3 Months

6 Months 12 Months

£995

£2,495

£4,495

£8,495

£2,295

£5,995

£9,995

£17,995

Technical Specifications Size

Format

MPU

300 x 250

eps or jpeg

Banner

728 x 90

eps or jpeg

Advertisement Name

ghp

global health & pharma

Online Sponsorship

TV Interviews TV Interviews offer a unique means for sponsors to position themselves as key opinion leaders and engage in dialogue with a member of the ghp Editorial team. The specifics of the discussion can be determined by the sponsor, with the interviewer asking additional relevant questions to ensure the interview remains credible and of interest to the target audience. Benefits: • 5 minute filmed interview in the ghp editorial interview format • ghp branding at the start and end of the video • Option to interview either sponsor representative or sponsor client • Film crew present for up to one hour • 1 set of client edits • Written transcript available on request • 12 month hosting • Promotion on www.ghp-magazine.com and on sponsor’s own website • Monthly data capture report, listing number of video plays and impressions

Total Package Price: £5,000

For further information visit: http://www.ghp-magazine.com/

Media

John Smith

Lorem ipsum dolor sit amet, sed summo semper ex,

ius enim reque graece an, est soleat everti utamur ea.

Efficiantur vituperatoribus id mel. Quo eu laudem essent

John Smith

Lorem ipsum dolor sit amet, sed summo semper ex,

ius enim reque graece an, est soleat everti utamur ea.

Efficiantur vituperatoribus id mel. Quo eu laudem essent

Online Sponsorship

Video and Audio Hosting ghp’s exclusive video channel hosts a wealth of video material, ranging from interviews to filmed panel debates, webinars and presentations. ghp can also host pre-existing client video and audio content, subject to it being supplied in the correct format and approval by the editorial team, for a single fixed fee. In addition to content promotion on www.ghp-magazine.com sponsors will also benefit from automatic elite monitoring and lead generation. Benefits: • Promotion across www.ghp-magazine.com from the time the video is uploaded • 12 month hosting on www.ghp-magazine.com • Full data capture of viewers, including contact details • Full marketing service to subscribers • Views and impressions report providing feedback

Total Package Price: £2,500

ghp

global health & pharma

Online Sponsorship

Our History The various global health and pharmaceuticals markets contribute to a vast proportion of both public and private spending, with many countries worldwide spending almost 10% of their GDP on healthcare.

Many changes have occurred in other sections of healthcare, with new methods of funding new developments offering vast opportunities, for example The European Commission’s funding programs which help Member States develop and maintain innovative and sustainable health systems.

Over the last decade technology in the industry has expanded considerably, with new advances in technology providing new opportunities in both healthcare and pharmaceutical development.

There are also a number of charity and Government funded healthcare programs available which offer advance across health care development.

Despite these huge advances, many countries still use outdated methods of healthcare and the lack of sharing of healthcare reforms and new discoveries leads to gaps in knowledge, the illumination of which would save lives and combat diseases.

Industry partnerships are also key to developing the health care market, particularly with regards to education in health care, which is particularly important as skills shortages threaten industries worldwide, including health and pharmaceuticals.

Many governments, healthcare providers and companies are working towards the same goal but a lack of sharing inhibits any real improvement.

These partnerships also help with translating health research and development of products into practical healthcare, with many companies working closely with healthcare providers to trial new products or ways of working to ensure healthcare is provided in the most efficient and effective manner.

Already many global health organizations, such as the World Health Organization, are bringing together Governments and stakeholders in the industry to fight against major issues, such as the problem of Anti-microbial resistance. By encouraging numerous members, such as the Swedish Government’s Minister for Public Health, Healthcare and Sports, Gabriel Wikström, to publically support the cause, the WHO has shared this initive across a number of platforms and has generated an immense amount of support for the cause.

For further information visit: http://www.ghp-magazine.com/

The 2015 Global health care outlook from Deloitte highlights the importance of sharing information across the industry in order to reduce operational and regulatory risks both of which are serious issues in the industry. As many health services strive to improve themselves, such as the UK’s NHS and the five year forward review, or Obama’s revolution in funding for US healthcare, the need for communication has never been more vital.

Online Sponsorship

research

ghp Magazine The aim of ghp is to bring together the opinions and achievements of health originations, pharmaceutical companies and health technology providers, across the fields of: Research and Development, Translation and Commercialization, Funding and Investment, Education and Skills, Innovation and Technology, Health and Social Care and Industry Insight. This allows articles representing all aspects of the international health and pharmaceuticals market to be represented in a prestigious format for the discerning reader.

Antimicrobial Resistance: No Solution, no Cure! The reality of antimicrobial resistance (AMR) is that without a solution there is no cure, even to simple infections. Without action the prediction is that in 2050, only 35 years in the future, 10 million people will die each year to an astronomical cost of 100 trillion dollars to society (1). It’s clear that we need to take action to stop this from happening.

Currently European AMR funding is focused on research in therapeutics, largely ignoring other areas such as transmission dynamics and the impact of the environment, understanding in which is crucial in order to reduce resistance.

Association (EFPIA) helps to move JPIAMR supported outcomes into industry. Industry participation in research calls is also encouraged and promoted to encourage working together, because researching all angles forms the foundation of the initiative.

The gap between research funding into chronic diseases and antimicrobial resistance is large but difficult to document. However, national AMR funding does exist but is relatively small and targeted. In addition, countries with low national AMR prevalence allocate more money towards research than countries with greater needs for AMR solutions, a fact which suggests a need for greater coordination across Europe in order to fill knowledge gaps (2).

By engaging nations as members, the JPIAMR platform enables the joining of forces to instigate collaborative actions in areas of unmet needs. The shared SRA ensures that knowledge gaps are quickly identified and filled.

The EU Joint Programming Initiative on Antimicrobial Resistance, JPIAMR, coordinates national funding and supports collaborative action to fill existing knowledge gaps. The goal is to shape cohesive and coordinated AMR funding and actions that maximise on resources and reduce duplication of research. Mobilising existing and new resources will create a greater critical mass and attract new researchers into the AMR field. A Strategic Research Agenda (SRA), which outlines key neglected areas to tackle, guides JPIAMR and focuses research actions. More importantly, JPIAMR provides a collaborative platform to take the fight against AMR from awareness and statements to action by supporting European research and facilitating exchange and joint actions. Collaborating with key actors such as the Innovative Medicines Initiative (IMI) and the European Federation of Pharmaceutical Industries

20 | ghp August 2015

The only way to win the AMR battle is to look at AMR in a holistic way, from diagnostics via the environment to interventions, and align resources to target neglected research domains. We must also engage all relevant stakeholders in these actions to make sure to cover the entire supply chain. The goal of bringing relevant actors together in a call to action in areas of unmet needs places JPIAMR as a very unique actor, complementary to other important players such as the World Health Organisation (WHO) in the AMR landscape. JPIAMR cannot address all aspects of the AMR problem, but can pave a way forward by producing new research, engaging new researchers and creating networks that create long-term momentum for other areas in society. There is an urgent need for interdisciplinary and public-private sector partnerships to support research in the antimicrobial resistance area. Exchanges between industry, public health bodies and academic bodies will encourage not only sharing costs, but also coordination of the respective research activities. This is where JPIAMR will make a difference.

ghp August 2015 | 21

The content of the magazine is designed to fluidly support the weekly newsletters, on-demand and live webinars, as well as the televised Case studies all available on the ghp Web Portal. Advertising Rates 1 Page

£3,995

2 Pages

£5,995

*600-700 words per page, plus images and logos where necessary.

ghp

global health & pharma

Online Sponsorship

Dedicated E-zine In order to further your brand promotion, clients and sponsors can opt for a dedicated e-zine publication, a more personalised supplement containing a specific message digitally distributed to the individual(s) of your choice. Ranging from 8 - 16 pages, this customised e-zine is the product of collaboration between your organisation and our expert team of trusted production and editorial staff who, by request, will assist in the design and wording of your message, ensuring the exact information about your products and services is conveyed professionally. Using state-of-the-art digital technology, the completed Dedicated E-zine is distributed to the pre-negotiated target audience, with the complete assurance that due to the extensive nature and frequent cleansing of our data, we will almost certainly have the contacts in our database of clientele from the full spectrum of sector professionals to ensure that your ideas reach those who matter most to you.

For further information visit: http://www.ghp-magazine.com/