1 minute read
Music
from SAS Brand Guidelines
by Digitalgeria
The music for our videos should feel heroic. We want a musical arrangement that has a driving beat to carry you from scene to scene. It will feel inherently powerful. Songs that empower you with possibility.
Music should be chosen from SAS music libraries to avoid unnecessary fees or legal difficulties. Please contact the SAS audio team via sas.brand@sas.com for music options. Audio Mix/Sweetening should be -16LUFS.
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11.0 Creative Application
This book is full of creative rules and guidelines. Know them well and apply them. But remember, one rule stands above all the others: Do extraordinary creative work.
