EASYJET - DIY SPRINKLES
easyJet has a track-record of teaming up with the Dutch tourist authorities in creating immersive experiences and onstreet activity in the UK. We’ve covered some of these campaigns in the past.
campaign, easyJet created what was called “a gateway to a surreal adventure”.
Essentially this was a piece of immersive theatre in London’s Shoreditch hipster district where visitors were taken on a For example, last September coinciding “whistle-stop tour through contemporary with its recently launched “Why Not?” Holland.”
6
