WE HEREBY INVITE YOU TO OUR
Exclusive Hotel A la experience IN HONOUR OF THE NEW FALL/WINTER 2022 COLLECTION Between June 27th and July 22th in Haarlem, The Netherlands
Hotel A la
Program Day 1:
12:00 - we meet each other at our favorite Haarlem based hotel 12:30 - lunch at the À la headquarters 13:30 - FW22 Indian Winter collection presentation 15:00 - check-in at hotel 16:30 - pick up at hotel for dinner at the beach
Day 2:
8:00 - 10:00 - breakfast at hotel 11:00 - check out at hotel *Of course we can adjust the planning, in consultation, according to your preference.
Those who’ve been close partners of our brand know but all too well that we at À la tend to dream away from the cold & chilly winters and prefer to focus on the soft & warmer ones. Let us welcome you into the world of an Indian Winter. A bright and pleasant season with a soft sun that soothes like a natural blanket. Wonder around in a tropical autumn forest, where the trees shed their leaves to make way for new ones in a dance of reincarnation. Millions of migrating birds flock the cities, while rich aroma’s of natural spices fill the air and background noises of family get-togethers stimulate your senses. A beautifully set table where warm Chai is served to loved ones and memories are being created.
This all new FW22 collection brings us closer then ever to Indian culture and craftsmanship, with a focus on new materials & ancient production techniques. Fully hand painted paper maché, traditional block printed fabrics, mouth blown glassware and recycled brass must-haves, connected by a subtle floral design and soft earthy tones.