GOOD STYLE BEGINS WITH THE ATTITUDE. Sustainability has always been deeply embedded into ALBERTO’S DNA. Hence, it is not something we at the headquarters in Mönchengladbach suddenly subscribed to upon passing the Agenda 2030. For instance because the zeitgeist mandates it. The designation “family-operated company” describes far more than the ownership structure at Alberto. In fact, it is the foundation of our understanding that all employees, partner businesswes and customers around the world are part of this family. The focus is on the human being. In keeping with our slogan “Pants we Love“ we share our passion for pants. Most importantly, though, we use our joint values as the guidelines. Values such as responsibility, because responsibility connects. It builds bridges. Therefore, in ALBERTO’s eyes it is the determining key factor for economic, social and ecological success in a globalized, increasingly complex world. We are now doing business in 56 countries around the globe. We look back on close to 100 years of history. This number and the fact that now the fourth generation has joined the company shows that we are pursuing a long-term, generations-spanning strategy. Instead of short term profit maximization, we have always built on a solid foundation and sustainable growth. For us as a family-operated enterprise, economic action is consistently equivalent to integral conscious action. This means that we – today and in the future – assume active accountability for the interests of our customers and, moreover, in general for the wellbeing of our staff members, suppliers, production facilities, merchants, society and the environment. It is the kind of responsibility that is not only binding – it also connects us.
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