Alchemy Equipment is a New Zealand company that was created in mid 2013. We make performance driven style, with the DNA of technical outdoor products coupled with a refined, tailored finish. While the high mountains and the high street may seem worlds apart, we started exploring how a modern lifestyle moves seamlessly between many environments, yet most products tend to be more closely defined to one or the other. We sought an alchemy that fused the seemingly disparate elements of function and style, and products that sat comfortably in both outdoor and urban environments. Alchemy Equipment is our response to a desire for well-considered products with the functionality that performance driven technical brands promise, but in well-tailored, finely crafted apparel and luggage with a refined modern aesthetic. These are the products born from the alchemy that unifies form and function, style and substance, the technical and the tailored.
L U G G A G E AND ACCESSORIES
A E L 0 2 7 C I T Y T R E K PA C K DETAILS + Zip access to main compartment + Internal laptop sleeve (15�) with external zip access + Organiser in main compartment + Waterproof zipped pocket in inside lid + 3 external front pockets and 2 zip expandable side water bottle pockets + Leather lid cover and base + Carry handle on side of pack + Bottom compression straps + Airflow molded EVA back panel + Stowable waist belt + Custom anodized aluminium hardware and buckles
STATS + 35l capacity + 58x35x17cm + 1.6kg net weight FABRIC + Ballistic weave nylon (100% nylon) + Water-resistant cow leather
BLACK
A E L 0 2 2 3 0 L I T R E Z I P A C C E S S D AY PA C K DETAILS + Zip access to main compartment + Internal zipped waterproof pocket + External laptop (15”) compartment with ejection mechanism and organiser + 2 external front pockets + 2 stretch side bottle pockets + TPU grab handle + Airflow molded EVA back panel + Stowable waist belt + Custom anodized aluminium hardware and buckles + YKK® Aquaguard® zips
STATS + 30l capacity + 49x29x22 cm + 1.2kg net weight FABRIC + Robust, waxed and coated 600 denier pack fabric (100% polyester) + Embossed lining (100% polyester) + Base: Extremely durable 3x PU-coated 900 denier pack fabric
BLACK WAX
A E L 0 0 8 CARRY ON DETAILS + Complies with IATA cabin baggage limits + 3 carry options: hand carry, shoulder bag, backpack + Clamshell opening to suitcase style main compartment + Internal compression system + Padded laptop (15”)/Ipad compartment with ejection mechanism + External A4 magazine pocket + 2 internal water-resistant compartments for toiletries/laundry etc. + Fully lined + Backpack shoulder straps stored in base and shoulder strap in side pocket + Custom anodized aluminium tension lock and hook buckles + YKK® Aquaguard® zips
STATS + 45l capacity + 1.4kg net weight + 55x35x25 cm FABRIC + Black: Air-textured nylon (100% nylon) + Graphite Wax: Robust, waxed and coated 600 denier pack fabric (100% polyester) + Embossed lining (100% polyester) + Base: Extremely durable 3x PU-coated 900 denier pack fabric
BLACK
A E L 0 2 1 3 0 L I T R E O F F I C E PA C K DETAILS + Magnetic twist Fidlock® access + Protective EVA padding + Internal laptop (15”) pocket with ejection mechanism + Internal document organizer + Internal pen/phone/key organizer + Airflow molded EVA back panel + Custom anodized aluminium hardware and buckles + YKK® Aquaguard® zips
STATS + 30l capacity + 55cmx35cmx20cm + 1.3kg net weight FABRIC + Robust, waxed and coated 600 denier pack fabric (100% polyester) + Embossed lining (100% polyester) + Base: Extremely durable 3x PU-coated 900 denier pack fabric
A E L 0 1 7 2 0 L I T R E R O L L TO P D AY PA C K DETAILS + Magnetic roll top access to main compartment with compression strap + 1 external front pocket + 2 stretch side pockets + Internal laptop (13�)/Ipad sleeve + Airflow molded EVA back panel + Custom anodized aluminium hardware
STATS + 20l capacity + 48x36x13cm + 0.6kg net weight FABRIC + Robust, waxed and coated 600 denier pack fabric (100% polyester) + Embossed lining (100% polyester) + Base: Extremely durable 3x PU-coated 900 denier pack fabric
STONE WAX
A E L 0 1 3 M I N I M A L I S T D AY PA C K DETAILS + Zip access to main compartment + 1 external pocket + Internal laptop (15”) sleeve + Airflow molded EVA back panel + Low profile shoulder straps + TPU grab handle + Custom anodized aluminium hardware + YKK® Aquaguard® zips
STATS + 20l capacity + 51x32x14cm + 0.6kg net weight FABRIC + 420 denier nylon (100% nylon) + Embossed lining (100% polyester) + Base: Extremely durable 3x PU-coated 900 denier pack fabric
A E L 0 2 3 60 LITRE CONVERTIBLE DUFFEL DETAILS + 3 carry options: hand carry, shoulder bag, backpack + Converts to backpack + Backpack shoulder straps stored in base and shoulder strap in side pocket + Removable shoulder strap + 1 main compartment + 2 external pockets + Internal compression system + Fully lined + Custom anodized aluminium tension lock and hook buckles + YKK® Aquaguard® zips
STATS + 60l capacity + 68x30x38cm + 1.3kg net weight FABRIC + Robust, waxed and coated 600 denier pack fabric (100% polyester) + Embossed lining (100% polyester) + Base: Extremely durable 3x PU-coated 900 denier pack fabric
A E L 0 2 6 LARGE SHOULDER BAG DETAILS + Messenger / executive brief / laptop / shoulder bag + Zip access to main compartment + Main compartment with moveable divider and organiser + External laptop (15”) compartment with Ipad sleeve + 3 external pockets + External lined phone pocket + External expanding water bottle pocket + EVA padded shoulder strap with detachable stabilizer strap + YKK® Aquaguard® zips
STATS + 15l capacity + 34x43x21cm + 0.9kg net weight FABRIC + Robust, waxed and coated 600 denier pack fabric (100% polyester) + Embossed lining (100% polyester) + Base: Extremely durable 3x PU-coated 900 denier pack fabric
BLACK WAX
A E L 0 1 5 DOPP KIT BAG DETAILS + Doctor’s bag opening for easy access + Internal zipped waterproof pocket + 3 internal stash pockets + YKK® Aquaguard® zips STATS + 2l capacity + 35x16x12cm + 0.2kg net weight FABRIC + 600 denier polyester + Embossed lining (100% polyester) + Extremely durable 3x PU-coated 900 denier pack fabric base
BLACK WAX
S TO N E WA X
A E L 0 3 3 FLANNEL CAP FABRIC + Portuguese stretch wool flannel (60% wool, 37% polyester, 3% Lycra®) + Teflon® coated for water repellency
LIGHT GREY
N AV Y
ALCHEMY EQUIPMENT SELECT MATERIALS BASED ON QUALITY, PERFORMANCE AND SUSTAINABILITY. LISTED BELOW ARE SOME OF OUR KEY PARTNERS. SCHOELLER® C_CHANGE™
combines exceptional breathability and water resistant thermal
c_change™ is a bionic climate waterproof membrane that reacts
efficiency. It is also Confidence in Textiles® and Bluesign®
to changing temperatures and activity levels, resulting in a more
approved.
balanced comfort level. Mimicking the actions of a pinecone, the membrane structure opens up in warm conditions, which allows
PRIMALOFT® SILVER INSULATION HI-LOFT
excess heat and moisture to exit. Conversely, while inactive the
Compressible and durable high-loft insulation for absolute
membrane structure contracts to help retain more warmth.
insurance in all conditions. PrimaLoft® Silver also adds water
The membrane is highly waterproof (20,000mm) and breathable
resistance and wind resistance to the garments.
(18,000 g/m2 24 hour). YKK® zips PERTEX® QUANTUM
We exclusively use YKK® zips on all of our products. YKK® zips
Pertex®Quantum uses a tightly woven structure to provide a
are world-renowned for their high quality and superior durability.
light and soft fabric that allows insulation to fully loft. Precisely constructed from incredibly fine yarns, Pertex® Quantum fabrics
BLUESIGN®
are designed to trap still air and improve the efficiency of insulation.
The bluesign® system is the solution for a sustainable textile
A durable water repellent (DWR) finish sheds light rain and snow
production. It eliminates harmful substances right from the
to provide additional weather protection.
beginning of the manufacturing process and sets and controls standards for an environmentally friendly and safe production. This
PONTETORTO
not only ensures that the final textile product meets very stringent
This Italian mill has established a worldwide reputation for
consumer safety requirements worldwide but also provides
excellence in the production of innovative performance textiles.
confidence to the consumer to acquire a sustainable product.
We draw upon a selection of their Tecnowool materials, a marriage of traditional wool fabrics with modern knits, for a classic look with
OEKO-TEX® CONFIDENCE IN TEXTILES
technical performance.
STANDARD 100 by OEKO-TEX® is an independent product label for all types of textiles tested for harmful substances – from yarns
PRIMALOFT® GOLD INSULATION DOWN BLEND
and fabrics to the ready-to-use items that you can buy in the shops.
This performance down blend is the ultimate hybrid of waterrepellent goose down (70%) and ultrafine PrimaLoft® fibres (30%).
RWS RESPONSIBLE WOOL STANDARD
This all conditions blend provides the same insulation as 750 fill power
The Responsible Wool Standard is an independent, voluntary
goose down, and continues to insulate even in damp conditions.
standard. On farms, the certification ensures that sheep are treated with respect to their Five Freedoms and also ensures best
PRIMALOFT® BLACK INSULATION DOWN BLEND
practices in the management and protection of the land. Through
The ultimate hybrid of water-repellent down (50%) and PrimaLoft®
the processing stages, certification ensures that wool from certified
ultrafine fibres (50%), this all conditions blend provides the same
farms is properly identified and tracked.
insulation as 550 fill power down, but dries four times faster than regular down fill.
RDS RESPONSIBLE DOWN STANDARD The Responsible Down Standard safeguards the welfare of geese
PRIMALOFT® GOLD INSULATION ACTIVE
and ducks that provide down and feathers for the products that keep
This synthetic insulation is engineered with a 2-way stretch and
us warm.
Alchemy Equipment 17 Tanner Street Christchurch 8023, New Zealand +64 3 3815566 sales@alchemy-equipment.com www. alchemy-equipment.com Germany & Austria Agentur79, Patrick Heinisch +49 151 15600722 patrick@agentur79.de Switzerland Hifi Brand, Mirco Marzola +41 78 8616254 mirco@hifi-brand.com Italy Effeerre Rappresentanze fabio@effeerrestudio.it Spain Sporttotal, Bernat Creixams + 34 93 2850299 bernat@creixams.com USA Keith Patterson +1 970 4209370 keith@rawahsales.com Canada Visiongear, Bob Kirkup +1 613 3558737 bkirkup@rogers.com
To the best of our knowledge all information contained in this workbook is correct at time of publishing. While every effort has been made to ensure accuracy, product specifications and dimensions are approximate and may change over the course of a season. Colours shown may vary slightly from actual colours and should be used as a guide only. We take no responsibility for information reproduced from this Lookbook, especially for the suitability of third party trademarks and product names in specific markets.