CENTRALE

SEIZE THE DAY

We bring you 9 trendy places to spice up your Central experience

LILAC STREET

An exclusive look at the hottest new food craze to hit the Central!

WHO’S WHO

Peek into the stories of the people who live and breathe Central living

CENTRALE

VOLUME ONE | SEPTEMBER 2016 -ABOUT THE COVERNavigation is defined as the act of finding the way to get to a place. Navigation, for some, is a matter of pride.

People pride themselves in being able to get from Point A to Point B without having to ask for directions. Gone are the days when we had to look for the North Star in the sky as an attempt to figure out which is the north, south, east, and west. But technology is making the map industry obsolete, much like a lot if things. Just imagine walking around with an enormous map instead of just using waze. Hassle. The point is, we want you to appreciate what’s already laid out in front of you. Paper or not, it doesn’t matter what medium there is, as long as there’s content.

6 8

EDITORIAL THE BEAUTIFUL CRAFT

ON SCREEN PUT TING THE FEEL IN FILM

WORDS AND GR APHIC by ALL ANA ALDEA

10

ENTREE EAST MEE TS WEST

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CENTR ALE’S BEST PURPLE BRICK ROAD

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TRENDY UNDER THIRT Y THE FINEST MILLENIALS

18 20

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25 CENTS YOU IN THE MIDDLE

HOTSPOT WHO SAYS ADULTING CAN’ T BE FUN?

-LETTER FROM THE TEAMThere has always been a common discussion about people in the “South” and people in the “North” to the point that it has become a notion for the public to generalize that only people from the extremes get to experience different lifestyles. But what about everything in-between? What about the “Central” people? With a goal of creating a new market, CENTRALE seeks to provide something fresh out of the oven—centering on the lives of the people smack right in between. Showcasing everything Filipino produced by the Filipinos, for the Filipinos, Centrale intends to promote solely nationalmade products to the lifestyle of your everyday Manileño.

Too often do youth-centered lifestyle magazines in the Philippines inject a variety of expensive products to heighten the foreign taste of the Filipino youth, and Centrale aspires to break free from that mold by bringing to light the beauty of loving our nation’s own.

THIS TIME, WE PUT YOU IN THE CENTER. WELCOME TO CENTRALE.

LORENZO CRUZ EDITOR IN CHIEF MARY GRACE DANDAN ASSOCIATE EDITOR

editorial team

JAIMELYN CHENG MANAGING EDITOR ALLANA ALDEA ART DIREC TOR

PATRICK ATENDIDO ASSISTANT EDITOR TYRA ALVARADE ASSISTANT EDITOR

CENTRALE 3

september 2 0 1 6

by MARY GRACE DANDAN

MARIKIT NA! From Ikarus Theater Collaborative, Marikit Na is an original Pinoy Rock Musical. Learn more about the history of Marikina City, the Shoe Capital of the Philippines. See how the municipality of Marikina came to life from the Spanish era, and listen to the stories of how Marikina got its name. Witness the fight of the Marikeños for liberation from Japanese Colonization during World War II. How did Marikina become the Shoe Capital of the Philippines? Find out here! A musical made

by Marikeños, for the Marikeños.

When: September 10, 2016, 3pm Where: Nahay ng Sining, J. Molina Street, Marikina City

2016 PHILIPPINE NATIONAL YOYO CONTEST Did you know that some of Asia's most talented and skilled yoyo players are here in the Philippines? Witness their skill at the Philippine National Yoyo Contest as they battle each other for the ultimate prize. These challengers have the chance to become the country's representatives in international competitions.

When: September 10, 2016, 10:00am Where: SM City Marikina, Marcos Highway, Marikina City.

THE 1ST PHILIPPINE 5.11 PHILIPPINE CHALLENGE Witness the First Five-Stage PPSA Sanctioned Pistol and MiniRifle IPSC Shooting Competition in the Philippines! In cooperation with Armscor Shooting Ranges Inc., the competition is for the benefit of the men and women of the Armed Forces of the Philippines and Philippines National Police.

When: September 10-11, 2016 Where: Armscor Firing Range, Brgy. Fortune, Marikina City

MARIKINA MEGA JOB FAIR Looking for a job? The City Government of Marikina, through the Labor Relations and Public Employment Service Office brings you Marikina Mega Job Fair. Meet with different companies and get an opportunity to work with them! It is the last leg of the job fair so don't miss this chance!

When: September 16, 2016 Where Marikina Sports Center, Marikina City

4 EVENTS

a beautiful craft In this ever-changing world, things come and go just in a blink of an eye. It’s easy to forget what was, as we become too focused on what is and what will be.

Especially in this new age of countless digital platforms, things just come and go in a heartbeat.

WORDS by PATRICK ATENDIDO

6 EDITORIAL

For this month’s issue, we, in Centrale, have seen to bring Milo Sogueco’s Mariquina – an independent film that debuted in the Cinemalaya Indie Film Festival last 2014 – in the spotlight. The film presents the turbulent and troubled family of Imelda played

by Mylene Dizon, and Barbie Forteza (as the young Imelda) and the aftermath of the apparent suicide of Imelda’s dad, Romeo Guevarra (Ricky Davao), a once revered shoemaker in Marikina City. Mariquina is an artistic gem for its story and cinematography.

Each shot is carefully framed making it incredibly appealing to the eyes. As Imelda searches for the perfect shoe of quality and size to dress his father’s feet for burial, she embarks on a journey reminiscing her past with her dysfunctional family. It’s a heartwarming story about forgiveness and acceptance, while also valuing the past and how it molds us into the person we are today.

But more than it being a beautiful film, it sheds light on an important part of Marikina culture – its handcrafted shoe making industry. Back dropped against the industry in Marikina City, the film depicts how the craft is more than just a financial means of support

for the people, but also gives them a sense of identity. A beautiful scene in the movie shows Romeo inspiringly hand crafting a wingtip shoe for himself – it’s the person’s experiences, creativity, imagination all coming to life.

Nowadays with the new technologies and unlimited competition, the industry has hit a slump. Even if these locally made shoes are up to par with the rest of the competition, the more famous international brands are still preferred. There is this clear evidence of colonial mentality, but then again, you can’t really blame the people for choosing them. We all have the freedom to choose.

But there is a salvation; With Philippine Cinema reaching a certain renaissance because of the emergence of independent movies that steer away from the mainstream norm, Mariquina proves to be the perfect avenue to reach out to the younger generation – including millennials – as it shows how the skillful and talented Filipinos – more specifically Marikeños – are in at the craft of shoe making, but

also film making. The struggle between Imelda and Romeo, a father and a daughter, almost acts as a metaphor to Marikina – as well as the whole nation – trying to re-establish its own identity – an identity that is for the Filipino people by the Filipino people.

So if you haven’t watched Mariquina, find some time, heat up that popcorn, and watch it on IFlix, or, you can even go with your friends and watch it in Cinema 76’ in San Juan.. But, more importantly, if ever find yourself in the Marikina City, go and take a look at the countless local shoes proudly made by the Filipino people. In Riverbanks Mall (still in Marikina), you’ll be able to see the biggest pair of shoes (it can fit 30 human feet) in the world. Go and stop by the Shoe Musuem (P50 Entrance Fee) where you can see shoes worn by famous Filipinos, as well as ones made from none other than Marikeños. If you visit marikinashoes.theshop.ph, it’s like a Zalora for products made in Marikina.

Even if things do just come and go in a heartbeat, art has the power to keep something alive forever.

Just like how the shoemakers are able to give permanence to their legacy and expression in their shoes, films like Mariquina are able to keep certain traditions and culture alive and well.

CENTRALE 7

PUTTING THE FEEL IN FILM

the filipino filmmaker’s haven WORDS by TYRA ALVARADE

8 ON SCREEN

Picture this: you’re scrolling through your Facebook feed, casually skimming through your friends’ and family’s day-to-day agendas when all of a sudden, you spot an article about films being shown for the month— and lo and behold, you see that one indie film everyone’s been talking on and on about. Naturally, you rush to the nearest selected cinema at the soonest time possible, dying to know what the craze is all about, only to realize that hold up—it’s not showing anymore! It’s been taken down in lieu of showing the usual commercialized and/or foreign Hollywood films that usually litter the everyday Filipino movie house.

Sound familiar? That’s because unfortunately, it is. Filipino cinemas too often cater to the high-budget, profit-oriented films that leave too much room for quantity and too little room for quality, and Cinema ’76 is just the change we’ve all been dying to see.

Because unlike your usual Philippine cinemas, Cinema ’76 produces the best of the best handpicked films that live and breathe Filipino. It features solely indie Filipino films made by various independent Filipino filmmakers who come together with a vision to revolutionize what it means to make a Filipino film.

The whole thing started off as a mere brainstorming idea which sprouted from the minds of three of the best independent Filipino filmmaking productions in the country. Collectively called as TBA, it consists of Tuko Film Productions, Buchi Boy Productions, and Artikulo Uno Productions—the last of which being best known for its delivery of the 2015 hit historical blockbuster Heneral Luna. With a name taken from the last known Golden Year of Philippine cinema, the main concept of the whole reason behind why they created the indie film haven the first place was to provide an avenue for local filmmakers to screen their films to the general viewing audiences— with the specification of millennials in particular, being that we’re the ones who were born in the age of the digital filmmaking era and missed the pioneering film classics all too soon—interested in stories which go beyond the usual teenage love tandems and third party romance narratives. At the same time, Cinema ’76 serves as something of a refuge for people who want to go back and embrace the feeling of nostalgia old indie Filipino movies bring them by showing audiences the occasional wistful classics on screen.

You might ask, so how does this cinema work? Well to put it simply, it works just as how any other cinema works: you go to the place, you buy your tickets, and you watch your chosen film. And just like every other cinema out there, it’s always best to reserve your tickets beforehand to avoid every struggling moviegoer’s

problem of running out of tickets due to the showing film’s high public demand— and with the exclusive limited seats available in Cinema ’76, stumbling upon a full house certainly isn’t unheard of. The difference between Cinema ’76 and the everyday commercial cinema is that it’s composed of comfortable custom-made

chairs that are spacious enough to allow you to spread your limbs out and relax against a provided soft pillow. The 60-people house seating makes the place feel fairly intimate, and it’s not unusual to find yourself being more and more engrossed in the film you’re viewing as you sit inside it and watch. You’re allowed to bring as much food and drinks as you like—the charming micro-cinema even went ahead and provided a small dining area alongside the couches so you can enjoy the film while munching on your favorite snacks—though bringing your food to the couches is highly discouraged (it’s best to avoid as much mess as possible rather than clean it all up afterwards, after all).

Cinema ‘76’s ticket prices amount to as low as Php 100 per film—on special occasions, they even screen them for free—and all the schedules and updates on what goes on are all up in their Facebook page for the public to easily get a glimpse of. So whether you’re searching for that one particular independent film that’s been really hard to catch, or you simply want to momentarily get away from all the constraints of commercialized media, Cinema ’76 has definitely got you covered.

Cinema ’76 is located at 160 Luna Mencias St., Brgy. Addition Hills, San Juan del Monte City. Its open hours are from 2:00 PM to 12:00 AM on weekdays and 12:00 NN to 12:00 AM on weekends. http://facebook.com/cinema76fs/

CENTRALE 9

east meets west Established in 2012 by a small group of friends, Frankie’s has been a big boom since then. They have recently concluded a successful expansion in their City Golf branch while they are set to open two additional branches in Bonifacio Global City and SM North Edsa.

As they go through all these expansions, Frankie’s is still able to uphold its industrial lower east side vibe while they continue to attract crowds of people everyday.

WORDS AND PHOTOS

by ALLANA ALDEA

10 ENTREE

While the New York Buffalo Wings trend is still at its peak, it’s a challenge to come up with more ways to keep the hype up. When it comes to keeping it up with the trend, Frankie’s New York Buffalo Wings in City Golf, Pasig is not showing any signs of stopping with their release of two new flavors: Adobo and Korean Wings (P348/dozen, P188/half). Now with fourteen flavors (and counting), leave it to Frankie’s to serve you with widest array of the most interesting flavors even if you’re in a packed budget.

ADOBO CHICKEN WINGS With a sharp hint of soy sauce and a subtle layer of sweetness, Frankie’s Adobo Wings is the modern twist to a Filipino classic. Frankie’s Filipino take on their signature wings is glazed with a sweet and tangy taste that would make you want to ditch the old-school adobo. It combines full flavors in every slice. You wouldn’t expect it to be a good combination but its old, familiar taste ranging from sweet to sour is simply just a true winner.

KOREAN CHICKEN WINGS Keeping up with the Korean trend, Frankie’s Korean Wings is bound to be a huge hit as its rich and flavorful coating will leave you in the right level of heat despite the fear that the three levels of heat that it brings. You could smell the strong flavor before you’d dare to take that bite but such flavor doesn’t overpower the wings. Pair this with cold iced tea and you’ll be ready for another round of wings with this one!

DON’T FORGET TO LEAVE ROOM FOR DESSERT! Frankie’s Cheesecake’s flavors range from Classic, Oreo, to Salted Caramel. Since they are rich, creamy, and not overly sweet, these cheesecake slices are the best ending to any visit at Frankie’s.

Crispy wings covered with terrific flavors, loud music, and good service adifferent from one another that it would leave you wanting to order everything instead. While their roster of fourteen different flavors may overwhelm you, you’d still find the perfect taste with every visit.

Frankie's New York Buffalo Wings is located at the Ground Floor, City Golf Plaza, Dona Julia Vargas Ave nue, Ortigas, Pasig or call 687-1250 for inquiries.

CENTRALE 11

the

purple

brick road LILAC ST. IN MARIKINA CITY N AV I G AT I O N SCALE

We’ve all heard about Maginhawa St. in Quezon City and BF Homes in Paranaque City, but there’s a new kid in town that’s ready to dominate the food game.

Introducing Lilac St. in Marikina, the ultimate go-to place to satisfy your endless cravings. This stretch of various restaurants and food parks will definitely leave your tummy full and happy.

Lilac St. is overlooked by a lot of people in the Metro.

Since it’s somewhat hidden from the main thoroughfare of the hustle and bustle of the Manilennials, it doesn’t get much credit. However, once they get a taste of this deliciousness, they might not go anywhere else.

Lilac St. offers a wide selection of food choices ranging from Filipino cuisine to Western specialties. Breakfast, lunch and dinner, it’s got you covered. A walk along this purple brick road will make you drool over the vast scene of restaurants and cafés – a big treat indeed.

Here are some great finds you should go to on your next food trip.

WORDS by LORENZO CRUZ GRAPHIC by ALLANA ALDEA

12 CENTRALE’S BEST

75 LILAC CAFÉ + KITCHEN This artsy café is a new find that didn’t disappoint. 75 Lilac Café + Kitchen definitely stole the show with its simple but artistic design alongside good food which a lot of people will enjoy.

Located in the heart of Lilac St., this gem that recently opened is performing like a real veteran in the food department. Their specialty Creamy Truffle Pasta is to die for. It’s cooked Al Dente and bathed in creamy white sauce topped with truffle mushrooms.

It’s fairly priced which is a plus especially when you want to treat yourself but don’t want to hurt your wallet. Having a chill and relaxed ambiance gives it a homey feel which makes it nice to stay at.

It also has warm lights to bring life to the monochromatic theme which is the perfect environment to enjoy your meal.

CALLE LILA FOOD MARKET One of the highlights of Lilac St. is Calle Lila Food Market, a mini food park which is the perfect hangout for you and your foodie friends who want to explore and discover good eats. You can find a variety of food stalls with unique concepts in this chill and relaxed location. Choices range from spicy chicken wings to juicy burgers which will cater to all your cravings. It doesn’t stop there, these big bites are wallet-friendly as well so don’t be a cheap skate and go for seconds! Calle Lila is also the perfect place to take photos to get your Instagram feed up and going.

The overall aesthetic of this food park is cozy, clean and spacious – great

75 Lilac Cafe + Kitchen is located at Ground Floor, Bennt III Building, 75 Lilac Street, Concepcion Dos, Marikina City 1811 Store hours: 9:00 am to 10:00 pm Visit their Facebook page: https:// www.facebook.com/75Lilac/

https://www.facebook.com/75Lilac/

for getting that artsy shot. Also, since it’s not completely enclosed, natural light can get into the tent which, in turn, will make your photo spick and span. It is indeed worthy of a visit! Here are some of the food stalls you can try out: Ohashi, Zaika Indian Meditteranean, Stoops Bagnet Ilocos, Mexed, Wing Commando Chicken Wings, Chef Joseph Viel Comfort Food, Drink Station, Migo’s, Silya, Wicket Steak, Bullsmith Burgers and Burning Coal.

Calle Lila Food Market is located at 44 Lilac Street, Marikina City 1811.

Store hours: 12:00 pm – 12:00 am Visit their Facebook page: https:// www.facebook.com/callelila/

THE BURGER BREWSTER If you want a quick bite, then this little store is going to feed and make you big. The Burger Brewster is a burger joint that knows how to make it mean and big. Their bestseller The Juicy Lucy definitely lives up to its name. As you bite through that 100% beef patty, you might stop for a moment and thank the gods for its brilliant taste.

The Burger Brewster is also familyfriendly so you can bring your loved-ones to take a bite of heaven.

Alongside a plate of crispy fries and a bottle of beer (drink moderately), your day is probably going to end on a very good note.

The Burger Brewster is located 48 Lilac cor Kanlaon Sts., Hacienda Heights, SSS Village, Concepcion 2 Marikina City 1811 Store hours: 2:00 pm – 12:00 am Visit their Facebook page: https://www.facebook.com/ BurgerBrewster/

http://www.zomato.com

These are the must-go places you need to visit when you’re in the Central. You should not miss the chance of experiencing the wonderful world of Lilac St. It’s definitely a magical place where you can eat, chill and have a good time with your family and friends, or even by yourself when you’re feeling a bit lonely and sad. Don’t worry, these food choices will never leave you nor let you down.

It’s the highlight of your stay here in the center of the Metro.

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TRENDY UNDER THIRTY

the finest millennials

She pricks a finger on the spindle of a spinning wheel, But no — She doesn’t sleep until her prince charming wakes her up. She puts a bandaid on it and continues to work, work, work.

Meet PATRICIA SANTOS. A 26-year-old designer who devotes her life to the art and craft of fashion. Starting with only one sewing machine, she works her way up into becoming one of the most sought-out designers in Manila. With her achievements and success, she has reached the qualifications to embody the ideal representation of Millennials today.

WORDS by JAIMELYN CHENG

14 25 CENTS

HOW DID YOU START OUT? A: I started out 2 years after college. At first, I was doing make up, but then I decided to do something more challenging than that. Since I finished Fashion at La Salle College International, I went to pursue that path. At that time, I only had one sewing machine, and I acted as both the cutter and the sewer. So, I just tried to do cocktail dresses. And then, I joined the 2011 Mega Young Designers Competition. After that, a lot of people saw my work and they started contacting me. That’s how I got through the showbiz industry since I have celebrity clients too.

WHAT DIFFICULTIES DID YOU EXPERIENCE ALONG THE WAY? CAN YOU SHARE SOME OF THOSE EXPERIENCES? A: There was a time in my first year when I felt that I really wanted to quit because of a cutter who I asked to make a gown, but instead, he ran away with the gown and the money. I was saying to myself that maybe I would get bankrupt if I continued this because it’s so hard na nga to penetrate in the industry, what more if I experience these kinds of situations often pa.

But, thank God all my clients were really nice. I was honest to her, and then I told her na this is what happened, but I promise that I will do something to fix it. I had to hire another cutter and pay him twice of what I paid so that he could do it rushed. It was struggling but it worked out. So yeah, that’s one of the worst experiences that I can’t forget.

IN A YOUNG AGE, YOU HAVE ACHIEVED QUITE A SUCCESS. WHAT IS THE SECRET TO IT? A: One of the reasons why a lot of clients actually came to me, and it became part of my success, was because I was hands-on. I was always there with all the fittings, and when my clients have concerns and problems, I would just change their gowns. You know, instead na ipipilit ko yung dress sa client ko, I’ll just fix it or I’ll change it. And

sometimes if the client feels hassled, I’ll just give the dress to them for free. I think it’s service eh. You have to provide good service. And then even if you’re young, people need to think and believe that you’re really responsible and you know what you’re doing. No matter how hard it is and how difficult they can be, you really have to work on their requests because they are the ones who will help you reach your goal. You also have to be grateful that someone is there to trust and believe that you can do a nice gown for them. Most importantly, always be sorry. Wag masyadong mataas yung tingin mo sa sarili mo. If you

Give every dress your

at nighttime, and after they could just have dinner. Ang daming restaurants here for lunch and dinner. I also feel happy that I have a bigger space na more accessible to my clients.

Q: AS A DESIGNER, WHAT IS YOUR BIGGEST ACHIEVEMENT? A: As a designer, I think that my biggest accomplishment is that I am where I am now at my age. Sometimes, I forget that I’m still young but then when people remind me about it, it humbles me like, they would tell me “Pat! Wow you’re 26 and you’re this and you’re that.” And that helps me realise my accomplishments. And also, I’m very grateful to God for giving me my dreams and wishes without struggling so much. But coming to think of it, I also sacrificed a lot — my youth. When I was 22, I was working and I was already doing a lot, but then yung reward niya, it’s worth it. Now I’m able to do things for myself — You get to live an independent life. And in the future, if you start early, you’ll also rest early. Maybe around 35, retired na ako. Who knows?

very best

HOW DO YOU EXPRESS BEING A FILIPINO IN YOUR DESIGNS? A: What I offer is my crafts. All of our gowns are hand-made so we don’t buy ready-made laces.

So I think that’s our signature and that’s what we’re known for. The do something na hindi mo naman embroidery, the bead work, and sinasadya or nagkamali, be honest, the really really meticulous hand admit it, and be sorry. Bawi nalang work showcases the Filipino-ness next time. in our designs. And also, when I started doing the embroidery, it DID YOUR LOCATION WORK actually came from a Filipiniana FOR YOU? dress that we had to modernized.

A: Actually, I just transferred. I just took the concept, and how Last year I was in Valle, and I stayed they do it, and then I made my own in Pasig area because I lived in the designs and apply the same details area. So far, it’s okay. Okay siya and technique to my dress. because I’m in the middle eh. If my client is in QC, they go here. If WHAT ARE THE PLANS THAT it’s in Makati, they go here. If it’s in YOU HAVE IN STORE FOR THE Alabang, they also go here. They FUTURE? feel na middle area siya. And I liked A: Last year, a lot of people that I moved here because most of asked me to join fashion shows the time, the clients want fittings and boutiques abroad, but then I

CENTRALE 15

TRENDY UNDER THIRTY was so scared because I was only 25. I was scared na maybe I start young, and then I go up so fast, and later on you’ll burn out and wala na — pagsasawaan na ako ng mga tao. I was scared that maybe I was rushing so much into my goal. Since I’m turning 27 this year, I decided to join fashion shows, doing my ReadyTo-Wear (RTW), and making look books and portfolios for people to see that I’m growing. I want them to see that I have a new look and I have new ideas to innovate and inspire.

WHAT ARE YOUR TIPS AND ADVICE TO ASPIRING FASHION DESIGNERS? A: Honestly, what I did back then was that I unfollowed all the local designers that I know and even my designer friends. Social media really makes you feel uneasy.

You know, even when you don’t want to compete, the tendency is to be competitive because people will compare you. And with all the designers out there, you’ll feel insecure. It’s just in the start lang naman eh, until you’re sure of you’re identity. Try not to compare yourself with others. Also, in designing, it’s important for the design to be unique and profitable. Let’s say you’re into couture or avant garde, you’ll always have to think that it has to sell, because that’s how you’ll go into the business.

The dresses that you make, people needs to like it. I know you want to be different and unique, but still you have to realise na you’re working for someone, a certain clientele na they’re the ones who’s going to buy your dress. Before, I thought that in fashion, you just have to be good at designer and then you’re done, but no — it’s not true. You have to know the business side of it. And also, as a designer you should be responsible and meticulous. Give every dress your very best.

16 25 CENTS

Waking up at 7:00 a.m., he puts on his best outfit and starts the day with a cup of morning coffee. At half past 9:00 a.m., he’s already sitting at his desk, busily answering the many phone calls that he gets every hour. After lunch, he goes to his business site located at San Juan. He checks the service and the food quality of his new restaurant and makes sure that everything goes smoothly as possible. At nightfall, he conducts meetings with his associates regarding the new business that he’s planning to venture on.

This is just one of the ordinary days that AUSTIN VILLAMANCA has in his everyday life. And no — He’s not over 30 yet.

WORDS by JAIMELYN CHENG

HOW DID YOU START OUT? A: I think that having a family business provided me with the means to actually start having interest in the business industry.

Since I also graduated BS Applied Corporate Management from De La Salle University, I wanted to take my chances of opening my own business. But before that, I needed enough experience to develop the skills needed in order to make wise decisions in the business world, and thankfully, I have my family’s business to start on. With Pig Tales Gastropub, it was just really my passion for food that motivated me to open up this restaurant. And I also thought that it would be a good training ground for me to know more about business in my own field of interest.

place to chill and dine for San Juan residents. Since Wilson Street in San Juan is pretty well-known for being a “diner’s street”, we didn’t really put much effort in publicity.

IN A YOUNG AGE, YOU HAVE ACHIEVED QUITE A SUCCESS. WHAT IS THE SECRET TO IT? A: To be honest, I don’t consider myself successful. All I think about is to constantly learn and be able to grow from my experiences.

WHAT ARE THE PLANS THAT YOU HAVE IN STORE FOR THE FUTURE? A: Since I already opened a local business, I wanted to venture on a foreign one. For now, my company was able to receive an exclusive distributorship of the Italian sportswear brand named BÆNDIT. It is the first modular and bendable WHAT DIFFICULTIES DID YOU eyewear to ever be released in the EXPERIENCE ALONG THE WAY? Philippines. With this new business, A: In general, I think that the I wanted to expand my company most difficult experiences were the both locally and foreignly. ones where you have a problem, but you have no idea on how WHO INSPIRED OR MOTIVATED to solve it. To give an example, I YOU TO PURSUE YOUR CAREER remembered that I had to process PATH? some legal matters for my newly A: Since most of my family opened restaurant. Since this was members run their own businesses, not taught in school, I really had they all served as an inspiration to a hard time doing it. I was able to overcome it by having my mentor beside me. My father guided me step-by-step on how to do the process.

HOW DID YOU CHOOSE YOUR STORE LOCATION? A: Since I live around the area, I chose the location near the proximity of my home. In case there are problems in the business, I would immediately be present.

The factors that I considered would be the price of the location and the target market of the business.

Since I’m just starting out, I needed a location that suits the budget for a start-up business. I wanted to be independent on my own so I chose a location that’s not only accessible to me, but it’s also has a reasonable price for rent. For our target market, we wanted to provide a hang-out

me. But most of all, I think that my father served as my role model since I watched him work his way up since I was a little kid up to now.

WHAT ARE SOME TIPS/ADVICES THAT YOU CAN GIVE TO ASPIRING ENTREPRENEURS? A: My advice is to constantly learn. Equip oneself of new strategies and continue to hone one’s skill. I believe this is the most important trait to have. Get a mentor so that someone can guide you, teach you, and help you along your journey.

Equip oneself of new strategies and continue to hone one’s skill.

Business — It seems like an easy field to go to. Either you franchise, invest, or maybe innovate, and then the money comes rolling on your pocket. But no, it's definitely more complex than that. Austin shows us just how a 25-year old entrepreneur succeeds with a clear mind, and a determined heart.

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you in the middle

Being in the middle can be quite a hassle, especially when you don’t know which side to root for. However, these Manilennials said otherwise. We asked 3 college students living in the Central why being caught in the middle isn’t such a bad thing. PAM NGSUY, a 3rd year Communication Arts Major from San Juan City, AYA PANGANIBAN, also a 3rd year Communication Arts major from Pasig City and GELO MARIANO, a 3rd year Multimedia Arts student from Marikina City. Here’s what they had to say.

WORDS by LORENZO CRUZ

18 25 CENTS

WHAT IS IT LIKE LIVING IN THE CENTRAL? Pam: Living in the Central is actually convenient because in my city, everything is very close to each other. It takes less than 5 minutes (without the traffic) to get to the nearest mall and just 2 minutes from the mall to the hospital just in case.

Gelo: I've been living in the Central ever since I was a kid and I must say, it has a lot perks.

Aya: You get to live the best of both worlds because you’re in the middle. You get to experience both the North and South in terms of food, hangout places and others.

WHAT’S A DISTINCT CHARACTERISTIC THAT A PERSON LIVING IN THE CENTRAL POSSESS?

Pam: You live a very fast paced life and you're always on the go.

If you have to do something like do the groceries, you'd have to do it quickly because you wouldn't want to be in the rush hour or to be in a very busy supermarket. It's either do it now or you'd have to do it the next day. Also having to be a good driver because there are a lot of small streets that you have to maneuver around.

Gelo: Maybe the hunter in us to look for new places to go to.

Since we have easy access to HOW DOES YOUR LIFESTYLE literally everywhere in the Metro, it DIFFER FROM THOSE LIVING IN somewhat makes us want explore THE NORTH AND SOUTH? and discover new things. From shops to restaurants, everything.

Pam: The only things I've heard Aya: I think we are updated with from the South is that it isn't as busy everything since we experience as the North and that there are a lot both the North and South. We’re of trees. A comparison would be more diverse in a way. like if the North was like New York City and the South was like Boston.

WHAT’S ONE THING YOU There's still a lot going on there, but LIKE ABOUT LIVING IN THE it isn't really as busy as NYC. CENTRAL? Gelo: Just like what I've said, living in the Central has a lot of perks Pam: How everything is so close to and one of them is being able to each other and how the life here is go anywhere whenever I want to very fast paced. Sure, taking it slow – be it North or South. I'm always and easy would be alright, but to game to go to these places with do things at a quicker pace seems my family and friends to chill or to more like a challenge and how life go on an adventure. I always ask is really short just to take your time. myself, “Why is it so peaceful and Being able to do it quick means you quiet here?" every time I go to the just get to rest longer at the end of South or the North, especially in the day.

Bulacan. I guess what differentiates Gelo: Definitely the fact that you us from the North and South kids is can go anywhere anytime. that we are used to the hustle and Aya: There are so many food choices! bustle of the cities. Since we are And also easy access to malls literally in between two different and fun places like Tiendesiteas, atmospheres, we can easily adapt to Megamall and Kapitolyo. it and get used to the environment in no time.

Aya: It’s isn’t much of a hassle to go to places because it’s not too far from the North and South Well, except when there’s traffic. That’s a whole different story.

WHAT’S ONE THING YOU HATE ABOUT LIVING IN THE CENTRAL? Pam: How sometimes it can be a little too loud or overwhelming.

Having a fast paced life is great and everything but when you have to do everything in one day, it gets stressful.

Gelo: The traffic! That’s only thing I don’t like about living here. It’s such a hassle!

Aya: Too much traffic!

IF GIVEN THE CHANCE TO LIVE SOMEWHERE ELSE, WOULD YOU DO SO? WHY OR WHY NOT? Pam: I wouldn't want to live anywhere else even though this country is polluted, corrupt and a whole lot of other things, but what makes where I live so great is because of the people. There are still those who try to make living here a little easier.

Gelo: Nope, because this is where I grew up and will continue to grow up. I also want to explore the Central because despite living here since birth, I have still yet to discover everything that it has to offer.

Aya: I’d still live in the central because I already have everything here I’m also in touch with everything. It’s not a hassle to go to places because it’s pretty near. You can also go to a lot of places and once in a while, there’s a new food place or mall in the area.

Well, there you go. The people have spoken! Living in the Central is such a joy. It’s one-stop shop for everything you can ever ask for. Why not plan a food trip with your friends to fully appreciate it?

You might even get caught in the middle yourself.

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who says adulting can’t be fun?

If kids can have playgrounds, why can't adults too? Look no further! For the young, and young at heart, here are 4 adult playgrounds to try in Central.

WORDS by MARY GRACE DANDAN

http://trampolinepark.ph/gallery/the-park/

20 HOTSPOT

http://www.clickthecity.com/time-out/a/28996

JUMP YARD (FRONTERA VERDE COMPLEX, ORTIGAS AVENUE CORNER C5, PASIG CITY) Did you know workouts can be fun? Here at Jump Yard, not only are there trampolines, but there are numerous obstacle courses to try and have fun. There’s dodge ball, cage ball, basketball, and a foam pit. Bring out the inner child in you as you jump around and have fun. Plan your next party here! Did I mention you can lose weight from all the jumping?

Jump away!

BREAKOUT PHILIPPINES (PARAGON PLAZA, GROUND FLOOR RELIANCE STREET CORNER EDSA, MANDALUYONG CITY) Not much of a workout junkie? Try out Breakout Philippines, one of the pioneering escape room game zones in the Philippines. Improve your problem solving skills and team work as you and your friends solve puzzles to escape. It's not your average puzzle game; once you enter, team work is essential for survival. Look for clues, solve the puzzle, and get out! Book a date with your barkada and have fun solving clues and escaping!

LEFT BEHIND (MANDALA PARK, SHAW BOULEVARD, MANDALUYONG CITY) One of the newest escape room games, Left Behind challenges players to take on roles in order to escape real-life scenario themes rooms.

Escape from The Sinking Ship or The (Mental) Institution. Look for the clues once you enter, solve the puzzle before the time expires. Bring your friends and experience the thrill, just don't get left behind.

TRAMPOLINE PARK – GRAVITY ZONE (THE PORTAL, MAYFLOWER STREET, GREENFIELD DISTRICT, MANDALUYONG CITY) Experience zero gravity at Trampoline Park! The place is filled with trampolines; from the floors to the walls. Have you ever wanted to try to do a back flip, or a spilt jump? This is the place to do it! Want to do a slam dunk? They also have basketball hoops around! There’s even a foam pit where you can jump and land in. Not fond of playing games? They have a fitness program as well! Plan your next gala or party here!

JUMPYARD Mobile: +632 544-0703/ Facebook: JumpyardPH Instagram: @JumpyardPH Website: www.jumpyard.ph

BREAKOUT PH Email: support@breakout.com.ph Instagram: @BreakoutPH Twitter: @BreakoutPH Facebook: Breakout Philippines Website: breakout.com.ph

LEFT BEHIND Mobile: +63 927 770 7230 Facebook: leftbehindph Website: www.leftbehindph.com

TRAMPOLINE PARK Website: trampolinepark.ph E-mail: zgztrampolinepark@gmail.com Mobile: +63 905 453 3879 Facebook: trampolineparkph

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boost the experience It’s a slow afternoon and you can already hear every part of your body groaning as you take another habitual step towards the nearest McDonalds or Jollibee , but you know, you know it’s not so much from hunger as it is from being sick of eating the same staple, go-to meal yet again. It’s not that you don’t have choices—it’s the Central! Your choices are practically limitless—but it’s just that you don’t quite know what you’re looking for exactly, you just know that you want something else.

Are you as tired as we are of going to the same old common restos over and over again? Eyes and stomach both hungry for something fresh, something unique, something new? Then check out Centrale’s picks for the top 4 affordable restaurants to go to that’ll surely give a new flare to your restaurant experience!

WORDS by TYRA ALVARADE & PATRICK ATENDIDO

22 HOTSPOT

DYCE N’ DYNE Located at Elements Bldg., Pasig Boulevard, Kapitolyo, Pasig City, this eccentric dining spot gives a whole new meaning to leveling up your restaurant game. Dyce N’ Dyne combined board games and café— two words which could’ve only been considered related by means of the vowels they contain—and mashed them together to form one of the most unconventional yet undeniably endearing restaurants in the Central.

The place’s highlight is the hundreds upon hundreds of board game stacks just waiting for the customers to have their pick at while they sit comfortably on their chairs, munch on their delicious food—which, by the way, features a whole wide range of reasonably priced scrumptious choices from grilled cheese sandwich (P150), to bacon tempura (P330), to even everyone’s favorite Filipino dish kare-kare (P300)—and drink their colorful refreshments sitting inside their quirky Erlenmeyer flasks.

And the best part? The place doesn’t have any WiFi. Yep, you read right: it doesn’t have any WiFi and it’s one of the best aspects about the whole thing. The people of Dyce N’ Dyne are very adamant in relaying to their customers that the place is best experienced through physical, undisturbed interaction by either challenging each other to a friendly board game or simply enjoy one another’s meal and company. And really, with a concept and execution as creative as theirs, who could argue with them?

CAFE PIANSA

EASY SKATE – SURF

SATCHMI

Located in San Roque, Marikina, Café Piansa is certainly up there with its unique and out of the box (or should I say in the box) experience. How so? Well, it’s a jail-themed restaurant (seriously) meaning when you enter, it’s as if you’re entering a prison. With its name “piansa” the Filipino for “bail”, the concept is fully laid as you can choose to sit at table enclosed by a prison cell or sit on the electric chair in their execution room. The waiters are even dressed as prisoners, prison guards, and judges. An added gimmick is you can have your photos taken in their mugshot corner complete with a whiteboard stating your offense fully making you experience what it means to be incarcerated (hope you never really experience it though). Once you’re done absorbing the place, the food does not disappoint as it offers mostly Western-inspired dishes.

But, the added catch is their names are all (you guessed it) prison related; names such as “Stoning” for their Bolognese pasta (P210), “Forcible Entrée” which includes buffalo wings (P180) and Nachos (P160). To top it off, they have real life last meal requests by some of the most famous criminals to be put to death. Once you sit and dine in Café Piansa, it’s is certainly going to inject (no pun intended) that much needed flare in your resto experience.

It’s easy to mistake this quaint little café for being solely a skating-slash-surfing store at first (maybe even second, if you’re not looking hard enough) glance. But a closer inspection of the spot reveals a set of tables and chairs stashed inside as though they were part of the décor themselves. Situated at Unit 104 3 Brixton St., Kapitolyo, Pasig City, this curious little dining place makes itself known by serving as both a café spot and a skate and surf store—all the things available inside those whimsy glass doors (from the shirts to the bags to the very skateboards and surfboards hanging on the wall) are made to be sold, no matter how cool they look as part of the overall vibe the place has going on. The menu is noticeably a bit lacking in the actual content department (though of course, not much can be said about this due to the fact that it is too small to contain an actual kitchen), but if it’s a sweet light snack (average P250 for two) and a fanciful (dare I say, Instagrammable) little joint you’re looking for, EASY Skate – Surf Café is definitely right up your alley.

SM Mega Mall, located in EDSA cor. J. Vargas Avenue Mandaluyong City, has a crazy number of restaurants and cafes. It seems like when you’re in the mall, it becomes a journey because you’re constantly thinking to yourself “which place will I eat in?” “that looks so good, but then, the other restaurant also looks good.” “why must this mall be the biggest in asia?”. But worry not!

In the 5th floor of building D (the new one with the ice skating rink) lies Satchmi. What started out as an online music shop selling vinyls, turntables, and even cameras has now become a go-to-spot for music and coffee aficionados. The place gives a rustic and homey feel as you can see on the walls are portraits of the music scene paying homage to analogue technology. While drinking coffee from their menu (P100-180) you’ll find your falling in love with the wide range collection of vinyls and turntables which you can use to get yourself the feel of how music was appreciated before the digital age. The snack menu is still in its early stages but they do sell sandwiches and pastry dishes.

It’s surely a worthy alternative to Starbucks or Coffeebean.

So go and try these places out! Stumble upon those different places you've always seen and heard, but haven't had the courage to go to—and who knows, you might just find the perfect place to satisfy your hungry cravings.

CENTRALE 23

no place like home

North and South kids are out of the loop. Living in the Central? Oh, yes, you are in! Here are 6 signs you’re a Central Kid. WORDS by LORENZO CRUZ & ALLANA ALDEA PHOTO by PATRICK ATENDIDO

24 FINAL SAY

YOU DON’T MIND HAVING YOUR ‘GALAS’ IN THE NORTH OR SOUTH Since you live literally in the middle, you don’t mind going to the North or South whenever your friends ask you to hangout. It’s the best of both worlds, actually.

Also, consider the fact that Central kids are hunters for adventures. So better get your wallets ready ‘cause it’s going to be a spendy day ahead!

SHANG AND MEGAMALL ARE YOUR GO-TO HANGOUT PLACES This is basically their second home. Bored? Go to Megamall and shop till you drop. Wanna chill?

Shang is the place to be. Hungry?

Visit Mega and Shang’s wide array of food choices are classic staples sure to get your fix!

WHEN YOU HATE TRAFFIC MORE THAN MATH Traffic in the Central just sucks the life out of you. Your 15-minute drive to Ortigas becomes an hour of pure insanity. Oh, and don’t get me started with EDSA. It’s a living hell, especially during rush hours.

Still, we have a perfect way around it (even though it’s not the best option): the MRT.

YOU’RE USED TO THE BUSY BUZZ OF THE CITY LIFE The moment you walk out of your house, you are immediately bombarded with endless honks from cars and the screeching sound of motorcycles. This is an everyday scenario for a Central kid. You won’t see them complain about it, but rather embrace it with much composure.

YOU’RE MOST LIKELY TO BE SEEN IN KAPITOLYO OR LILAC ST. WHEN YOU’RE HUNGRY There is no place like Kapitolyo or Lilac St. to satisfy your crazy cravings. Whatever it may be, it’s got you covered. You can literally drown in all of its glory. Choose from a wide variety of food items that will leave you with a full and happy tummy (an empty wallet is also a possible occurrence).

PEOPLE ALWAYS MISTAKE YOU FOR LIVING EITHER NORTH OR SOUTH BUT NEVER IN THE MIDDLE “Pasig? that’s in the North right?” “What? I thought Ortigas is part of the North?” “Isn’t Taguig South already?”Just stop. Don’t me.

You have internet right? Google it.

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