CORPORATE PRESENTATION
Presentation
Multi-Disciplinary Design Studio
“The whole is greater than the sum of the parts�
Centred on the principles of aesthetics and visual communication
We focus on graphic design, conceptualisation, branding and identity, & digital needs.
WHO ARE WE?
Beverly
Qian Hwee
Wilson
Project Planner
Operations Director
Creative Director
Amanda Graphic Designer
THE TEAM
Dixon Sales Manager
PROJECTS
SERVICES
IMPORTANCE OF VISUAL COMMUNICATION
70%
Communication is largely Visual That includes, body language, movement, colours, shapes, forms, etc.
90%
Data transmission 90% of data processing inside of the brain is visual.
0.1s
Visual Recognition 1/10 of a second is the time it takes for the brain to get a sense of a visual scene.
80%
Increase in Willingness to Read When colour visuals are used in the reading material
IMPORTANCE OF VISUAL COMMUNICATION
vs
Conscious-Subconscious Visuals affect people both consciously and subconsciously – imparting meanings, values, identity and culture.
vs
The road in front may have rocks of varying sizes falling off the slopes on one or two sides of the road and you should drive in a cautious manner and be aware of the possible hazard farther down.
GRAPHIC DESIGN HOW IT AFFECTS US?
PERPETUATES CULTURE
FORGES IDENTITY
SHIFTS PERCEPTION
ENHANCES COMMUNICATION
VISUAL BRANDING THE ADVANTAGES
Positions Convey brand by Meanings Influencing Subconsciously Perception
STAND OUT
Creates Brand Value
Maximise Communication Potential
BENEFITS OF GD & VB HOW IT WILL HELP YOUR BUSINESS
Improved Brand Awareness Visibility of brand in the market creates a brand presence for consumers
Reduces Marketing Needs Branding enables the brand to resonate within the minds of the consumers
Improved Brand Identity & Loyalty A graphic identity creates a sense of belonging among staff and loyalty among consumers
Improved Positioning Strategically manipulate your brand within the minds of your consumers by cognitively positioning the brand closer to their values
OUR WORKS
Information Technology
Finance
Website Design
Engineering
ET
FO
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E-Commerce
Organic Vegetables
Events
CAPTAIN MANGO
MONSIEUR VANILLA
AGENT
STICKY CHEWY CHOCOLATE
MINT DONNA
STRAWBERRY
GAGA
Ice Cream
Caricatures
Olly Sea Otter From British Columbia (Land)
ふぐさん Fugu-san Puffer Fish Sea of Japan (Sea)
Emoticons (Vector Graphics)
Erik Puffin From the Faroe Islands (Air)
Info-vector Mapping
Details
Info-vector Mapping
Exhibition Board
Hand-drawn Illustrations
Digitally coloured
CORPORATE VISION
SALES GROWTH
Future Of Medicine Traditions
In 2012, there has been growth in the sales of all our herbal products. We take a look at the sales figures of the big four commodity of the year – Lingzhi, Cordyceps, Chinese Ginseng and the Bird’s Nest.
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25.9%
In The Orient
S$83 million
Istanbul
Population: 13,900,000 Istanbul is the largest city in Turkey, constituting the country’s economic, cultural, and historical heart.
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New Delhi
Population: 13,800,000 Spending on traditional medicine in India has increased by 125% during the past decade.
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Bottled Bird’s Nest Premium Concentrate Whole Bird’s Nests FY09’ FY10’
FY11’ FY12’
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Ginseng
Population: 2,200,000 At the heart of the Middle East-South Asian region, dubai is home to an international community of over 130 nationalities.
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Print/Info Layout
Lingzhi
Cordyceps
16.2%
10.3%
9.7%
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S$22.4million
S$8 million
S$15 million
FY09’ FY10’
FY11’ FY12’
FY09’ FY10’
3 EU YAN SANG INTERNATIONAL LTD ANNUAL REPORT 2012
FY11’ FY12’
FY09’ FY10’
FY11’ FY12’
Print/ Infographic
Thank You