What is a blog?

Page 1

CREATE YOUR FIRST BLOG WITH ALEK

WHAT IS A BLOG www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

BLOG

I’m sure that by this time, you’ve heard or read about blogs, blogging, or even the blogosphere, and there are a number of ways I could answer this question ranging from the broad to the highly technical. www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

BLOG

A blog is a discussion or informational web site published on the Internet and consisting of entries ("blog posts") typically displayed in reverse chronological order ‐ the most recent blog post appears first. www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

BLOG

The term weblog was coined by Jorn Barger in December 1997. The short form, blog, was coined by Peter Merholz, who broke the word weblog into the phrase we blog on his blog Peterme.com in 1999. www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

BLOG

Blogs started out as simple text entries ‐ nothing more than an online diary. Now we see blogs that combine text, photos, audios, and videos.

www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

BLOGGER A blogger is simply someone who maintains a blog.

www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

BLOGGER Instead of recording their thoughts on a physical diary, bloggers posts their opinion on the Internet hoping that readers will take a look at what they have to say. www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

BLOGGING Blogging gives anybody and everybody ‐ writers, professionals, teenagers, housewives, dads, moms, etc., a chance to publish their thoughts for the rest of the world to see. www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

BLOGOSPHERE The blogosphere is the collective term encompassing all blogs on the Internet.

www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

BLOGOSPHERE Anything goes in the blogosphere, so it’s useful to think of blogs under 3 general categories ‐ Personal, Organizational, and Business www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

Personal Blogs 1. PERSONAL BLOGS The majority of blogs are personal blogs chronicling the day‐ to‐day lives of ordinary people like you and me. Personal blogs often focus on a theme the blogger is passionate about, such as family, sports, fashion, technology, or a particular hobby. www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

1. PERSONAL BLOGS You can blog about your dog, your fishing skills, your football club, the latest movie you watched ‐ literally anything you want.

www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

2. ORGANIZATIONAL BLOGS Organizational blogs are maintained by organizations as a means of communicating both to their members, and to the outside world.

www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

3. BUSINESS BLOGS Business blogs are made for the purpose of making a profit whether through advertising revenue, or through the sale and promotion of a product or service.

www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

3. BUSINESS BLOGS A personal blog can also be considered a business blog when the person behind it is blogging for a living, or as part of his/her job.

www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

WHY SHOULD YOU CREATE YOUR OWN BLOG www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

1. EASY & FREE All you need is a computer with an Internet connection and you’re good to go. There are several free blogging services available on the Internet, and most of them are so easy to use that you can start blogging within minutes of signing up. www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

2. EXPRESS YOURSELF Everyone wants to be heard. By posting your opinions and thoughts on the web you are potentially being heard by a global audience. Just knowing that your opinions are being heard is sometimes reward enough in itself. www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

3. MAKE MONEY You can blog for fun, but you can also make money while doing so. Blogs can help you earn money through several revenue streams ‐ and advertising is just one of these.

www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

4. KEEP IN TOUCH Blogs establish a sense of community by providing an open avenue for communication and encouraging interaction. Depending on your blog, 'community' in this case can mean your family, your schoolmates, your fellow hobbyists, your customers, your target market ‐ whoever you’re talking to. www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

5. COMPLEMENT YOUR SITE If you already have a website, then you should add a blog to it by all means. Blogs can add a personal touch, help your visitors connect with what you have to say, and drive targeted traffic to your site. www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

BLOGS ARE DEFINITELY MAKING THE WORLD SMALLER AND MORE INTIMATE BY MAKING IT EASIER FOR EVERYONE TO HAVE A SAY AND BE HEARD.

www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

IN THE NEXT PRESENTATION I’LL BREAK THINGS DOWN FURTHER BY DISCUSSING THE ESSENTIAL PARTS OF A BLOG

www.AlekStanojevic.com


CREATE YOUR FIRST BLOG WITH ALEK

THANKS FOR READING alekstanojevic.com/work‐with‐alek www.AlekStanojevic.com


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.