Alfaparf Milano USA - Sense of New Collection: Step by Step

A SENSE ESNES A OF FO NEW WEN S

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2012 Collection

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Extreme & Designed

COLOR •In the front part of the hair, create a semi-circle with base parallel to the shoulders (fig. 1).

C

•Divide the semicircle into diagonal sections A, B and C. •Apply Evolution of the Color³ 6.66I mixed with 30 volume Oxid’o to the A sections.

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•Apply Evolution of the Color³ 4.65 mixed with 20 volume Oxid’o to the B sections.

•Apply Evolution of the Color³ 8.66I mixed with 30 volume Oxid’o to the C sections. The final order of application will be: 6.66I - 4.65 - 8.66I - 4.65 - 6.66I - 8.66I (fig. 2).

•Apply a mixture of Evolution of the Color³ 4.65 blended with 20 volume Oxid’o to the rest of the hair (fig. 3).

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B

A AC B

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CUT •Divide the hair as shown (fig. 1; 2).

•Panel A: create sections parallel and horizontal to the guide and

C B

cut without lifting (fig. 3). Continue on the opposite side creating diagonal and parallel sections. Carry the sections onto the guide and perform the cut, lifting slightly (fig 4). Keep a different length on the two sides.

•B panels: divide into horizontal parallel sections and, lifting 90°, carry it all on to the guide to define the length (fig. 5).

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An architectural and defined approach that translates into clear and sudden yet restrained scissor strokes. A deep, saturated color that shakes the perfection of the shapes deep down using overlapping tones.

A

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THE COLOR TECHNIQUE

The color is extreme and defines the cut with mathematical geometry; despite their intensity, the shades are harmonious and lend light to the face.

•Panel C: create horizontal sections lifting 90°. Carry all the sections onto the guide and cut diagonally. (fig. 6).

SHADES

•Having created the horizontal guide section, carry all the sections

Natural base: 7 Evolution of the Color³ 4.65 - 6.66I - 8.66I

on to it, lift 90° and cut (fig. 7).

•Dry and finish with Style for You D’Finr (fig. 8).

THE look

C

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COLOR ALTERNATIVES

•Or alternatively finish with Style for You Vintage (fig. 9).

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BASIC TECHNIQUE

4.65 EOC³

6.66I EOC³

8.66I EOC³

brunette ALTERNATIVE

5.1 EOC³

6.5 EOC³

9.13 EOC³

Styling First finish S4U D’finr: glossy cream wax. Lasting, flexible styling that creates definition and movement.

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First finish

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Second finish

Second finish S4U Vintage: opaque talc. Full-bodied, backcombed hair with “over-the-top” texture and volume.

Mathematical & Sensual COLOR •Apply Evolution of the Color³ 11.21 mixed with 40 volume Oxid’o all over the hair.

B

•Then divide the hair as shown (fig. 1).

• Apply Evolution of the Color³ 10 and Evolution of the Color³ 410 mixed with 10 volume Oxid’o to the A sections (fig. 2).

CB AC

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•Apply Equipment Supermeches+ No Ammonia mixed with 10 volume Oxid’o to the B sections (fig. 3).

•Finish by applying Evolution of the Color³ 7.32 mixed with 10 volume Oxid’o to the C sections (fig. 4).

CUT •Divide the hair as shown (fig. 1; 2).

THE LOOK

•Panel A: create horizontal cut sections, pull them to the guide

C

section and the cut. Subsequently create vertical and parallel sections (fig. 3), lift 90° and layer (fig. 4). Lastly, lighten the panel.

•Panel B: keeping the length of the previous section, cut section by section without lifting (fig. 5).

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C

B A

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•C panels: create horizontal parallel sections, maintaining the same length of the back panel and cut without lifting to create a connection between the two panels (fig. 6). Repeat the cut on the other side.

•Panel B: layer the top part of the panel. Create a vertical section, perpendicular to the crown, in the middle of the head and define the length (fig. 7). Carry the subsequent sections onto the previous ones and cut creating a square shape. This area is disconnected from the previous one (fig. 8).

THE COLOR TECHNIQUE

A high-impact technique that makes it possible to define the geometries of the cut. The extreme colors, hidden below the thin layers of hair add character and with movement, they create effects that are always different.

SHADES 3

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Natural base: 6 Evolution of the Color³ 11.21 - 10 - 410 - 7.32 Equipment Supermeches+ No Ammonia

COLOR ALTERNATIVES

•Panel C: create a guide section disconnected from and shorter than panel A and, having transported the previous sections on to the guide, cut. Close to the temple, create a diagonal section by lifting 180° and cut horizontally toward the face. Carry all the sections on to the guide as far as the length allows (fig. 9).

•Panel D: create a central guide disconnected from the rear panel

The hair is tousled with hands to soften the technical approach.

The sections of contrasting color become dynamic but almost hidden movement.

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BASIC TECHNIQUE

11.21EOC³

RED ALTERNATIVE

11.21

EOC³

10 EOC³ 10.1

EOC³

410 EOC³ 4.22

EOC³

Styling

•Dry and finish with Style for You Fx’D (fig. 11).

First finish S4U F’xD: dry fixing spray. Strong hold and control for all styles.

•Alternatively, dry and finish with Style for You D’Finr (fig. 12).

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First finish

8.4 CW

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and cut, laying section by section over the guide (fig. 10).

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7.32 EOC³

Second finish

Second finish S4U D’finr: glossy cream wax. Details and definition with a fantastic light effect.

Lasting, flexible styling that creates definition and movement.

CompleX & Fluid

COLOR •Create a rhombus-shaped panel A close to the apex and isolate (fig. 1).

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•Apply Evolution of the Color³ 6.35 mixed with 10 volume Oxid’o

(fig. 2).

•On the rest of the hair, apply Evolution of the Color³ 6.35 mixed with 10 volume Oxid’o to the first 1.2 - 1.6 inches (fig. 3).

Back-comb the ends and apply Equipment Supermeches+ No Ammonia bleach mixed with 20 volume Oxid’o (fig. 4; 5).

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•Lastly, tone with Color Wear 9.21.

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CUT •Divide the hair into two panels, A and B, creating a semi-circle and using the end of the eyebrows as a reference point (fig. 1).

THE look

•Panel A: create a rectangular guide section starting from the apex.

Comb the sections upwards; bring it forward and cut, using the tip of the nose as a reference point (fig. 2).

•Continue by creating a rectangle whose sides coincide with the

Glossy, long everyday hair in perfect order. The dramatic effect explodes in a 3D look that fills with energy.

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THE COLOR TECHNIQUE

B

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sides of panel A at the forehead and nape and with the same width as the guide section. Start cutting towards the forehead, gradually increasing the inclination of the guide section. Continue cutting in the opposite direction, from the apex towards the nape, cutting parallel to the guide section (fig. 3).

•Divide panel A into two parts. Starting from the back part, create two oblique sections with opposite directions on the two sides and cut following the guide section (fig. 4).

SHADes 3

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•Trace a middle line, perpendicular to the shoulders, from the forehead to the nape. Create diagonal sections parallel to the shape of the head in panels A and B. Perform the cut, varying the direction of the sections in the two panels, laying the sections over the guide (fig. 8). Finally create slight disconnections.

Natural Base: 6 Evolution of the Color³ 6.35 Equipment Supermeches+ No Ammonia Color Wear 9.21

COLOR ALTERNATIVES

•Comb the whole of the panel (A) forward and divide into three parts. Starting from the middle section, cut parallel to the shoulders, keeping the length shorter than the other two panels. Make an oblique cut to connect the longest length of the side sections to the central section (fig. 5).

•Create a triangle on the top of the head with the tip pointing towards the apex. Comb the whole section towards the left and creating parallel sections, cut without lifting following the curve of the chin (fig. 6). Then create light layers along the lengths and ends (fig. 7).

The alternation of light and dark tones, with decisive color changes, gives definition to the depths and volume to the cut, creating a homogeneous marble effect.

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BASIC TECHNIQUE

6.35 EOC³

9.21 CW

COPPER ALTERNATIVE

6.35

8.4 CW

EOC³

Styling First finish Semi di Lino Diamante Mousse: microcrystalline modelling mousse ideal for giving flexible support.

Polish: microcrystalline modelling wax for putting the final touches to medium - short styles and for enhancing gloss.

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•Dry and finish with Semi di Lino Diamante Styling Mousse, and Semi di Lino Diamante Polish (fig. 9).

•Alternatively, dry and finish with Semi di Lino Diamante Hairspray and Semi di Lino Diamante Polish (fig. 10).

First finish

Second finish

Second finish Semi di Lino Diamante Hairspray: microcrystalline long-lasting strong fixing spray.

Polish: for defining styling details and enhancing gloss.

BASIC & GLOSSY

COLOR •In the frontal part, create a rectangle with a thickness of about 0.8 inches that ends at the height of the temples (fig. 1).

•Apply Supermeches+ No Ammonia mixed with 20 volume Oxid’o (fig. 2).

•Adjust the tone with Color Wear 9.21.

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•Lastly, apply Color Wear 8.12 all over the hair (fig. 3).

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CUT •Starting from the temples, trace two horizontal lines that end about 0.8 inches behind the ear. Continue by tracing a line that joins the previous ones close to the occipital bone, to define upper panel B and lower panel A (fig. 1).

THE look

The glance is perfect without being in the distance, the hair is clear and glossy and reveals a lively and decided peak.

B A

•Panel A: comb from the bottom up and cut perpendicular to the shoulders, keeping a length of about 0.8 inches. Proceed using the same technique for the whole panel without layering or blending (fig. 2).

The color technique 1

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•Panel B: comb the hair of the whole panel from the right side and cut by the ear, following the line of the previous division (fig. 3).

Repeat the operation by combing the hair from the opposite side (fig. 4).

•Trace triangular sections starting from the apex and creating slight layers (fig. 5).

The delicate lightening framing the face gives the look a more natural touch, softening the features and lending light.

SHADES

Natural base: 8 Equipment Supermeches+ No Ammonia Color Wear 8.12 - 9.21 3

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•To lighten the cut, take the horizontal sections upwards, creating slight disconnections with the tips of the scissors (fig. 6).

COLOR ALTERNATIVES BASIC TECHNIQUE

8.12 CW

9.21 CW

brunette ALTERNATIVE

6.14 CW

8.31 CW

•Finally finish and dry with UOMO Matte Paste (fig. 7).

•Alternatively, use Style for You Fx’D (fig. 8).

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Styling First finish UOMO Matte Paste: opaque paste with a strong hold that delivers texture and structures the hair.

Second finish S4U Fx’d: dry fixing spray. Strong hold and control for all styles.

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First finish

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Second finish

PRODUCTS T H E A L FA PA R F M I L A N O P R O D U C T S U S E D T O C R E AT E

Evolution of the Color3 Color Excellence.

Hair Perfection.

Permanent hair color.

COLOR Complete range of products for creating color services tailored to suit each customer.

Advanced technology, unlimited color range, professional advice and fashionable trends, to take styling to a level of excellence.

Color Wear

Evolution Tone on Tone Color Ammonia-free tone-on-tone color.

Equip’ment Evolution Color Tools Bleaching and accessory products for the professional color service.

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D I S P L AY THE A SENSE OF NEW COLLECTION

Semi di Lino Diamante Styling The Ultimate Brilliance of Diamonds Ultra brilliant fashion styling.

STYLING Vast, diverse range of products to satisfy the taste and personality of all customers.

Up-to-the-minute trends, hi-tech formulae and versatile textures, for limitless styling creativity.

S4U Style for You Street styling for unlimited style alternatives.

Uomo Styling Texture and structure for matte styling.

Definition and flexibility for wet styling.

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