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ahmar ali
nusuki modest clothing + re-branding
Jaali (Repetitive patterns used in Islamic architecture)
Angrakha (A flared multi layered dress worn by the whirling dervishes)
Abaya (An outerwear product for the modest wear market) catering for the Gulf customer
Gold thread embroidery
Thread embroidery
Gold buttons Patterned fabric Arm hole
Gold hook & eye
Black hook & eye Sleeves Black lace
Range of abayas Shoulder invisible zip fastening Hook & eye fastening Gatheres Arm hole
Gold thread embroidery
Bib panel with gathered skirt
Gold rope tassel fastening
Overlapped side gathered fastening
Design variations
Inverted pleats
Lineup of party wear abayas for Asian market
Rebranding of Nusuki. Nusuki means rituals/pillars. The pentagon shape represents the five pillars/sides of Islam which comes from the meaning of the brand.
Sewen on fixture onto clothing, taking the branding shape the pentagon.
Laser cut brand logo
Engraved brand logo
Branding of the wholesale part of Nusuki called Wajoud.
Brand Inspiration Islamic pattern
Colours
Carrir box
Mat packaging
Carrir bag
Ihram packaging
Creating artwork to embroider on clothing derived from the brand logo itself.
Panel Embroidery placket
Graphical representation of the Arabic letters of the brand name Nusuki.
Variations created from the graphic as a repetitive pattern for embroidery.
Idea of collaboration of Nusuki with an artist in this instance its Zarah Hussein, a contemporary artist.
She has spent many years perfecting the traditional techniques for creating mathematically precise, geometrical art and then adapting them to produce unique works with a contemporary resources across a range of disciplines
Her animation ‘Sharjah Spectrum’ is fully interactive, it has been designed so that it is almost mathematically impossible for the animation to play exactly the same sequence twice with the exact same colours in the same order.
Branding
Goods/Accessories
Bags
Clothing
Window/Shop display
Mens thobes designs for the western market
Shoulder panel Circular panel Piping
Fabric covered buttons
Overlap collar detail Branding detail
maison mimi (Freelance)
The inspiration behind SS 17 for Maison Mimi is geometrical lines, sheerness, voluminous pleats and the zip detail taken from a previous collection.
Lineup
MATERIAL
Technical specification
Fabric £/m x Quantity
18x 2
18x .5 75x .5
20x .5
18x 1.5
18x 2
18x 2
16x 1.5
125x 1
75x .5
7.50x .5
18x .5
18x 1.5
75x 2
58x .5
18x 1
CONSUMPTION + WHOLESALE (Fabrics/m)+Print+Trim+ Pattern/hr+Sew/hr=Total
LOOK
RETAIL W.P +25-30% of w.p
(36+9+35.5+10=92.5) 0+5+22.5+22.5=142.5
6
(36+125=161)+90 +5+22.5+22.5=301.1
Extra thick teeth visible zip 7
185.25
TIME
DRAWING
(27+36+24=87) 90+5+22.5+22.5=227
8
295.1
3 extra Panelled long sleeves
3
(3.75+37.5+9+150=200.25)+ 90+10+22.5+22.5=345.25
(27+29+18=74)+90+10+ 22.5+22.5=219
9 448.8 LOOK
391.3 3
10
6
3
7
284.7 3
DRAWING
INFO
Geometrical print High waist ruffle
MATERIAL Fabric £/m x Quantity
MATERIAL 18x 2
18x .5 75x .5
20x .5
18x 1.5
18x 2
RETAIL W.P +25-30% of w.p TIME
INFO
18x 2
125x 1
Extra thick teeth visible zip
CONSUMPTION + WHOLESALE (Fabrics/m)+Print+Trim+ Pattern/hr+Sew/hr=Total
16x 1.5
(36+9+35.5+10=92.5) 0+5+22.5+22.5=142.5
(27+36+24=87) 90+5+22.5+22.5=227
75x .5
Fabric x Quantity .5 75x 2 7.50x .5£/m18x
18x 2
18x 1.5 58x .5 18x .5 75x .5
18x 1 20x .5
18x 1.5
18x 2
CONSUMPTION +
(36+125=161)+90 +5+22.5+22.5=301.1
185.25
295.1
391.3
3
3
3
WHOLESALE (3.75+37.5+9+150=200.25)+ (Fabrics/m)+Print+Trim+ 90+10+22.5+22.5=345.25 Pattern/hr+Sew/hr=Total RETAIL 448.8 W.P +25-30% of w.p 3TIME
INFO
(27+29+18=74)+90+10+ (36+9+35.5+10=92.5) 22.5+22.5=219 0+5+22.5+22.5=142.5 284.7 185.25 3
3
(27+36+24=87) 90+5+22.5+22.5=227
295.1 3
16x 1.5
Vivienne westwood Embellished artwork created for SS 16 London collections consisting of samples, flats, and visuals.
Embellishment developed from a print artwork
Variations of the embroidery artwork
Colour variation
Designs created for SS 16 London collections to be included in the show
T-shirt printed dress
Oversize gathered dress
Graphic artwork based on the persian theme by using Arabic and using it as a print.
Climate Revolution
Vivienne Westwood
ss2017 competition for ck jeans womenswear
calvin klein
Technical specification
Denim culottes Panelled sweatshirt Geometrical patches
Frayed edges
calvin klein
Product range
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