Band Promotion

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Band Promotion Alia.9-3 Thursday, November 17, 2011


-Investigation-

Thursday, November 17, 2011


Band Promotion Client: The Band Time Allowed:

1 quarter 8 weeks

Unit Question: Does how we look and appear influence what people think of us?

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-IntroductionMy client is Rock n Roll Band who need my help, to promote their Band. The problem are, the promotion needs to be shows of a real Rock n Roll Band. Also the promotion needs to be attract and entertain the peoples to became Rock n Roll Band fans. Trough this semester I will design and create a promotion with a different designs, that will attract peoples to come and became a fans. So then I would like to make the Band Promotion wether it is magazine or a short video. To make a good promotion I will follow the statement of which are Investigation, Design, Plan, Create, and Evaluation. I will interview the Band itself what product of promote they like, and ask some questions of how to make the peoples entertain and wants to become their fans. The promotion will be based on style, size, form, and pictures.

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-AOI- (Areas Of Interaction) This project will be relates to Human & Ingenuity. This AOI because, it’s related to how I do learned in communicate to the Band by interview them, about the promotion that I will going to make. Also how I will going to design the promotion, and make the good one that can attract peoples to see.

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-Client Interview1. What form is the best and the easy form to promote your Band (Brochure, Short Video, Magazine)? The best and the easy for all is short video because, we can uploaded to youtube and easy and more cheaper. 2. How big do you want to it to be made? The often used were brochure, banner, poster, etc. 3. The promote itself, what I can put onto it? Pictures, Identity, Alliteration music, Video for the short video.

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4. For the design what do you want to be look like (theme, color, font)? Rock n Roll, Color: Black, Purple, White, Red and Yellow. The font gothic, casual, or Bradley Hand ITD. 5. What is the reasonable price for you? The cost for the promotion will be 1 milliard for the maximum.

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-Client Interview SummaryWhen I was done with my interview, he was said the best software and the easy was a film. He said it because, we can uploaded to Youtube easier, and the cost more cheaper. He said the usually software that was used were banner, poster, and brochure. The things that should I put are pictures, identity, alliteration music, and the best single song. Also for the promotion they wanted looks a real Rock n Roll band, Color: Black, Purple, White, Red and Yellow. The font gothic, casual, or Bradley Hand ITD. The reasonable price or them is the cost for the promotion will be 1 milliard for the maximum.

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-Sources of the Interview-

PT. Intitek Virtulindo Mandiri Email: joko@intitek.co.id Interview: Director-Usman Ujo

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-Brainstorming-

Colorful

Size

Pictures

Website Background About the band

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Promotion that can attract peoples

Form Font Design


-Case Study-

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In case study I did 3 advertisement that I can used to make the “Band Promotion�. I can choose brochure, film, or magazines, by using software of pages, I-movie, or creator for magazine. The function that I wrote was to make the people know more about the band. Each of the advertisement in the list had a different cost. The more big the advertisement is, the big cost of the advertisement.

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-Case Study SummaryIn each of the advertisement I put a different great aesthetics.Have a different of style in each advertisement.


-Summary of ResearchesI focused my researches, on how can I make a great advertisement to promote the band. Since I already have enough experience using software of the pages and I-movie I just need some design to make a good looking. The design of the advertisement is not chosen yet but, my client and I will decided what advertisement will going to be. I will researches more about what advertisement that is perfect to promote the band. I will choose the good software and easily and quickly to make.

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-Impact of the SocietyAs the peoples lot of like the rock n roll band, so their will be needs to developed on the advertisement that was interesting. So when I finished the advertisement, it would not be useless. More peoples like a great and colorful of the advertisement.

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-Design BriefI will design and create a colorful and clear information advertisement about the band, that improves for my client’s band. This advertisement will be made throughout following the five steps of the design cycle, which are investigation, design, plan, create, and evaluation. Investigation, design, plan, create, and evaluation will be done before I started making the product because, these steps will makes me easily to get done to make the project, and I will not confused about it. When the advertisement is made, which also includes the five steps of the design cycle and the product, will be evaluate. Then the advertisement will be given to my client, to check the design, that how does it look and does it good enough to promote it.

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-Specifications-

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-Summary InvestigationMy summary for this stage was, I already brainstorming the point of the important things in making an advertisement. I did make a good and specific questions to ask with my client. Also I already summarized the interview with my client. I also make a case study that was an example of form and the specifications on each form. I put some explaining of advertisement that was impact on the society. Then in the last I also put the design brief. In this design brief I put my information what I’m going to make. I gave a detailed information in design brief and what I am going to do for the next step.

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"Top 10 Ways To Promote Your Band." Weblog post. Kahmer

-Works Cited"Band Promotion, How to Promote a Band." Web log post. Music Industry Resources for Indie Bands, Garage Bands, and Local Bands. Web. 05 Sept. 2011. <http://mediawebsource.com/ band_promotion.htm>.

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Search Directory - Human Edited Web Directory. Web. 05 Sept. 2011. <http://www.kahmer.com/how-to-promote-your-band.html>.


-Design-

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(Design 1- Brochure)

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(Design 2-Brochure)

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(Design 3-Film)

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(Design 4-Poster)

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(Design 5-Film)

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(Design 6-Poster)

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-Evaluation against Specification-

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-Summary of Design SpecificationDesign 1: The software in design 1 are good and high quality, but the time for making the design it’s not enough. Size is clear and good enough to read. So the target audience they can read clearly. The cost probably not good enough because, the software and much of printing color it will be cost higher. Design 2: All specification are good enough but one thing is the size was too smaller and the pictures might be not clear enough. Design 3: The time to make the film is not enough so, I need to take a time any longer than the purpose time. Also the durability for the movie was longer so the target audience will might be boring.

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Design 4: For design four the size for the magazine was too small so it’s hard too read. The cost is not good because, the cost was expensive to print much of pages with a coloring. Design 5: All specifications are good and clear enough. The time to make it the film was enough. Design 6: The software isn’t a good quality. Also had a problem with the size so the reader can’t read clearly.

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-Final Chosen DesignMy final design is design 5 which is making a film-short film. In this film I will put pictures, identity, alliteration of music, and one best sing the band have. The background will be the picture of the band itself. The theme will be Rock n Roll and mixed with Film Strip like a movie. The color: Black, Purple, White, Red, and Yellow. The font will be Blackmoor LED, Bahaus 93, or Chalkduster.

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-Final Design- 5-

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-Plan-

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-Step By StepDrag the pictures and video

Edited the pictures and videos

Choose the font and color and size

Edited the font, color and size

Choose the theme each stage

Choose the background

Choose the music that match

Edited

Checked

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-Gantt Chart-

(Youtube)

(Video)

(Information)

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-Evaluation of the PlanDoes my plan SMART? My plan is SMART (Specific, Measurable, Achievable, Realistic, Fits the time frame). It tells you what exact the advertisement or software that I will be using to do certain steps. Also this is planned shows the step by step and the gantt chart each steps to make. Does the plan was in the logical steps? My step by step is focused more on how does the advertisement in the software that I already choose will be create. Also the gantt chart is shows the very detailed of the time limited in the each steps of how I will start first. modifications to the design: The plan I’ve used maybe I think will be modified and had some changes on the design, so I think I will to make more better and pick the best for the design that was match to the Band. concluding the Evaluation of my step by step: The step by step plan is very detailed because, it gives you an idea of how I will create each step by step is going to proceed.

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-Create-

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-Documented Evidence 1-

So I now I need to choose one of the best font in this different types of fonts

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-Documented Evidence 2-

I choose the theme and the background that was match to the band.

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-Documented Evidence 3-

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-Documented Evidence 4-

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-Documented Evidence 5-

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-Documented Evidence 6-

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-Documented Evidence 7-

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-EvaluationInvestigation: The goal of this project was to make, does the promotion band look and appear was influence what people think of us. Investigation is the first stage of the design cycle so it was the start of the whole project. I did interviews with my client to first get an idea of what kind of software that was might be attract to the people. Then I trough researches, I did search information of how we make the best promotion. Then I started research of promotion band using a video. Design: The six different designs were the example of the design that will be chosen the best one. Then I evaluated all the designs using the specification points, which helped me to choose the best and the most appropriate design in the end. I explained full and detailed information of why each designs did not meet or does meet. So I think I did a good work for the design section as I evaluated all the designs based on the specification points and used this to chose the final design and explain why it was chosen.

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Plan: In this plan section, I planned out my time and the steps to follow when making the promotion. The step by step was very brief and it was explains the main steps when making the promotion but the gantt chart shows how I planned my time by showing how much time to spend for each step. So that I can make sure I am using the time efficiently when I start to making my project. I also planned about what software did I used and why I did pick that software. So then I started to making the project. Create: I wrote a documented evidence for every week to show how much I have a progressed, and what I am planing to get done for next class. If I had documented evidence for every lesson, for many days I would have the same thing written because, the work I did was not much. This helped me to think back about if I have used my time efficiently, and if I am following the plan or not. Evaluation: Overall, it does include evaluation of everything I have done and evaluates the whole project in general. It would have been better if the client feedback was also included because, I can get opinion from the other peoples about my final product and reflect on it. Other that that, it is evaluated and shows that I am doing it by suggesting how to improve it next time and explaining what was good about my work.

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-Testing: Meeting Specifications-

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-Successful Points of productI think the most successful part of this project is the investigation section, because I managed to finished the product by the deadline, and when I was making a questions for interview the manager of the band. All the process I went trough to make the design for each and looked trough it and compare, which one is the best one which one does not detailed enough.

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-Least Successful Points of productThe least successful part of this project is the design section. Although I went trough the design specification points for every design to choose the most appropriate design, I could have a better designs that are unique and different from the other design promotion that they have.

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-Modifications/Improvements of product- Manage the time for the design and create section. - When making the sample design make sure that the design doesn’t t00 complicated.

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-The Impact to the Society-

This promotion of band will attract the people to joined the fans of the band, exactly when they see the video in the youtube. Also they might be able to comment the video, and if they liked it they would like to share the video to their friends.

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-The Impact on the EnvironmentThe promotion band does impact on the environment because, the promotion band doesn’t need the paper and doesn’t get many cost for it. Because the promotion band video can be used to post in the youtube so it does the cost more cheaper, and the people can easily see it from youtube.

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-Photo of the finished product-

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