FEATURE
Picard’s prize-winner THE HEAD-TURNING BLUE AND ORANGE LOGGERS WORKING IN Rotorua’s M.A & L.P. Picard fleet have won the 2022 Double Coin Tyres Transport Imaging Award. The award is judged from the 11 poster trucks featured during 2022 in New Zealand Truck & Driver Magazine. M.A & L.P Picard’s two-year-old Kenworth T659 logger was the poster truck in the December 2021 – January 2022 issue of the magazine. The prizes include a specially commissioned painting of the truck by artist Paul Astwood and a pair of Double Coin steer tyres. Mark and Lisa Picard operate a fleet of 18 trucks from Ngongotaha, mainly loggers working around the North Island but also have a contract with Foodstuffs carting supermarket supplies between Auckland and Rotorua. The fleet featured on the poster shortly after two new Kenworth T610 loggers went on the road and a new T659 was due to arrive. The Picard loggers are painted in Prodrive Rally Blue with a teal stripe and detailed with a specially mixed orange. The orange is used as the chassis and trailer colour contrasted by blue bolsters. Mark says the company inherited the colour scheme from a Mitsubishi Shogun the couple bought from Brian O’Malley to start the business 22 years ago. Over the years subtle changes have been made to the graphics with the biggest refresh being a new company logo that was introduced when the company bought its first bonneted trucks. The most recent trucks in the Picard fleet have been detailed and signwritten by Darren Caulfield in Rotorua. Malcolm Cab Solutions in
Rotorua do the stainless steel work on the loggers and all of the recent units work with Patchell logging gear and trailers. “We are so honoured to have won this award,” says Lisa Picard.
Top: The M.A. and L.P. Picard Kenworth T909 appeared as the NZ Truck & Driver poster in the December 2021-January 2022 issue. Above: Hayden Woolston (right) presents the winner’s painting to Mark Picard. Truck & Driver | 81