YVES CAPELLE /ILLUSTRATIONS SAMPLES/
Thuesday 05 JANUARY 2016
ELLO MOBILE FAMILY
1.
Brand evaluation
2.
Rationale
3.
Character Design
4.
Illustrations for print & web
5.
Flash Animations
6.
Implementation
Ello-Mobile.be
ELLO MOBILE /BRAND RELAUNCH/
Ello Mobile is the first 100% profit for non-profit mobile phone company in Belgium: all its benefits are allocated to selected charitable projects. To relaunch the brand in 2010, LUON, consumer marketing agency, was looking for ideas to connect with Ello audience in a friendly way. The answer was the Ello family, a set of characters specially designed for the new site, along with print communications and other iterations. I design ElloMobile stories for print & online since June 2009.
WEIGHTCARE /CHARACTER DESIGN/
“Julie” is a character designed for WeightCare Nederland with LUON: the clear line illustrations were used for packaging, online, POS, social media and email marketing.
SEPIC DOCUMENTARY /TITLE DESIGN/
A Violinist in High Heels Commissioned by Mainichi Broadcasting System Tokyo TV Productions Department 5-3-1 Akasaka, Biz Tower 28F Tokyo, Japan Producer Motohiro Fukuoka Viewers About 5millions mostly Japanese Core target for age 30 ~ 50 female viewers
WEB APP /ILLUSTRATION/ /CROSS MEDIA/
Background test concepts for BoomBang.
TOPICAL POSTER /ILLUSTRATION/ /GRAPHIC DESIGN/
A topical poster for BASE done during Belgian elections
ESN /ISOMETRIC VECTOR ILLUSTRATION/ /GRAPHIC DESIGN/
/ISOMETRIC VECTOR ILLUSTRATION/ /GRAPHIC DESIGN/
Set designed for the European Commission / DG TRADE institutional communication. Production & Animation : Benuts Agency: European Service Network
European Union Trade Policy explained in animation
DG TRADE /ART DIRECTION/ /FOR ANIMATION/
Thank You DANK U
Yves Capelle CONCEPT ART | STORY DEVELOPMENT T +32 (0) 475 418 327 Skype: alternatyvesoutc http://alternatyves.com yves@alternatyves.com http://film-storyboards.com yves@film-storyboards.com