theArt by
Alyna Butt
- A Compilation of the artist’s work
3
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Table of Contents
26
Design Graphic design 10
Introduction Selection and display of all the artist’s work in the category of graphic design including hand-done and digital work
12
Social Issue Poster Call for action protest poster on a personal issue
14
Color Theory Understanding the use of colors in diferent compositions
15
Visual Story-Telling
18
Taking lines from the book Perfume and making a visual
16
One-Word Poster
20
CONTENTS
Portraying the meaning of the word through an image in a poster
17
Sticker Karachi as the theme, desiging sticker
Graphic Elements In-depth study of graphic elements and its use in different sets of compositions
Self-Portraits Exploring your inner-self and depicting the personalities in ten different forms
22
Type-Image Integration Usage of appropiate fonts with the photographic image
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4
Typography 24
Introduction Selection and display of all the artist’s work in the category of Typography including hand-done and digital work
26
Cootie Catcher Redefining the childhood game in order to solve a problem
27
Flower Show Invitation
28
29 20
20
Infograph All about the Economy of Pakistan in the year 2013
Designing an invitation card for the public for a flower show
Branding a Business Different aspects of branding covered to introduce a new company
20
30
Wayfinding Brochure CONTENTS
A thesis guide designed for the visitors for their convenience along with the logo for the department
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Photography 32
Introduction
40
Experimenting the medium of photography in different settings and study of Light and shadow
34
Still Life
44
44
44
22
CONTENTS
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Portrait Photography Photographing people in studio setup following a theme
Product Photography Commercial photography of products in daylight and studio setup
Capturing different angles of a product/ still life in daylight
44
Photojournalism Exploring the art of story telling through a series of pictures
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Illustration 46
Drawing Introduction
54
Caricature
55
Making a character by hand done illustration
49
Make an Icon
Semiotics
56
Childern’s Book
The Sweet Escape Portraying the handome hunk of all the teenage dreamers
57
Artist’s Portrait Making of a portrait of a known artist
Depicting a childhood rhyme through sinage and semiotics
52
Album Cover Deisgning an album cover for favourite artist or band
Going through different stages to achieve an icon
50
Introduction Free hand drawing is where the journey starts of an artist.
Selection and display of all the artist’s work in the category of illustration including hand-done and digital work
48
6
58
Nostalgia In the remembrance of olden good days
Hand done illustrations of a story for books for children
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Goddess of Victory Amalgamation of ancient sculpture with contemporary art CONTENTS
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Introduction The emergence of art in Europe about 30,000 years ago is widely believed to be the evidence that by this time human beings had developed sophisticated capacities for symbolization and communication. Experience teaches you that the archetype of the self-made man is a myth with roots in humankind’s relish for delusion. Life’s meanderings are determined by chance and luck, and the only thing we can do to funnel those factors is to ready ourselves to identify and seize opportunities when they pass by. Art has evolved ever since. It is becoming more digitalized as the time is moving on. It is said that a picture speaks more than a thousand words can which is evident in the history that how an autistic girl could never express her feelings because of her disability but through a free sketch on a wall with a stone, she achieved the sense of expression and set a stone in the history of art. This original and inspiring collection of art works cover different mediums offering a clear and wide-ranging introduction to the principal artistic print media including branding, poster designs, usage of grids in magazines and other forms to photography, hand-done and digital illustrations and free hand sketches.
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Designed to be useful and attractive to almost all the age group, this artist’s book is itself a remarkable art piece preserving the artist’s work in different forms of art. Observation is an important tool used by artists and writers. The book narrative starts with the section of design that is sub divided into two sections named as graphic design and typography. They both are under the main section of design because be it typography or graphics; none of them can exist in isolation. They include works from poster design on a social issue to hand done work for understanding the graphic elements. Branding of different business like school etc. is done in an elaborative way following a concept. Most of the fonts that artist has used in her works are of san serif nature which also speaks about the personality of the artists even when she is not there to explain the artwork because she communicates through the power of visual language and makes her work self-explanatory. The Photography work includes the understanding of lights and shadows exploring daylight and studio lights covering different themes
and objects from still life to product/commercial photography and from journalism to fashion/portrait photography. Conceptual photography is what intrigues the artist’s fascination, which is quite evident in all her works. The Illustration sections offers a peek into the humorous side of the artist including funny caricature drawing, hand done illustrations of childhood rhymes to drawings for children’s reading book which is an amalgamation of type and image and all is done by hand using playful and joyous colors. The last section covers the free hand drawing sketches of the artist, which have a twisted caption, and heading mainly to involve the viewer to go deep and analyze the mental state of the artist and be able to read between the lines. It briefly portrays different aspect of the artist’s life which are very personal and has a sense of self expression.. With alot of effort and consumption of time, the book came into existence. Hope all who view this book enjoy the work of the artist to the fullest
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Graphic Design
DESIGN
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris odio mi, fringilla condimentum ultricies nec, tempor in lectus. Proin ut porta sapien. Quisque sed diam quis ipsum finibus facilisis. Aliquam cursus tortor vel venenatis fringilla. Interdum et malesuada fames ac ante ipsum primis in faucibus. Nam eget mattis lectus. Curabitur ut nibh urna. Maecenas pharetra elit sem, vitae varius sapien lacinia quis. Donec a gravida nisl, ut consequat nisl. Etiam rutrum vitae justo nec egestas. Etiam semper mattis felis eget eleifend. Morbi interdum lacinia nibh vitae viverra. Donec ut congue nisi, eu mollis mauris. Integer dapibus nunc sit
amet leo elementum, ut pharetra metus porta. Fusce id ultrices arcu. Nulla in vulputate eros. Nulla tempus, turpis bibendum varius efficitur, augue sapien ornare odio, sit amet facilisis libero ipsum ut lacus. Cras justo justo, pulvinar ut sollicitudin at, suscipit sit amet nulla. Ut ac venenatis nisl. Vestibulum vestibulum dolor sed risus ultrices, vel eleifend dui interdum. Duis condimentum leo ac ligula dictum, sit amet pulvinar libero viverra. Mauris pulvinar viverra tellus, a bibendum quam egestas sit amet. Etiam et rhoncus erat. Sed id facilisis erat, ut sollicitudin felis. Aenean ariand hgetro gileta bauhausdaey condimentum nisi ut gravida lacinia. Nunc metus velit, rutrum ut dui ut..
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DESIGN
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Social issue Poster
DESIGN
The roaring sea
A trip down memory lane - 16.06.13
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DESIGN
A trip down memory lane - 16.06.13
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Color Theory
DESIGN
- Palm
- Cupola
- Obese
- Veil
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Visual Story-Telling
(From the book PERFUME)
DESIGN
- He would often just stand there leaning against a wall or crouching in a dark corner, his eyes closed, his mouth half open and nostrils flaring wide, quite as a feeding pike in a great, dark, slowly moving current.
One-Word Poster
- No wonder love is blind.
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Make a Sticker
Just “Karachi�
DESIGN
- Jiye Altaf Bhai!
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Understanding Graphic Elements
Proximity
DESIGN
Closure
Continuence
18
Figure
Similarity
DESIGN
Figure-Ground Alternative
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Self - Portraits
- More is less
DESIGN
- All in ONE!
- Fight or Die!
- Sun stares
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- Shine on!
- Lost in the ozone
- Inner conflict
- Whipping thoughts
20
Things I love!
DESIGN
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- Key to survival
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Type and Image Integration
DESIGN
- Welcome to existence
- No trouble is too difficult to overcome
- You will always feel the pain when it breaks
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- Money can definitely buy a lot of things
- Look around, explore.
DESIGN
- In prayer it is better to have a heart
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Typography
DESIGN
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elementum, ut pharetra metus porta. Fusce id ultrices arcu. Nulla in vulputate eros. Nulla tempus, turpis bibendum varius efficitur, augue sapien ornare odio, sit amet facilisis libero ipsum ut lacus. Cras justo justo, pulvinar ut sollicitudin at, suscipit sit amet nulla. Ut ac venenatis nisl. Vestibulum vestibulum dolor sed risus ultrices, vel eleifend dui interdum. Duis condimentum leo ac ligula dictum, sit amet pulvinar libero viverra. Mauris pulvinar viverra tellus, a bibendum quam egestas sit amet. Etiam et rhoncus erat. Sed id facilisis erat, ut sollicitudin felis. Aenean condimentum nisi ut gravida lacinia. Nunc metus velit, rutrum ut dui ut.
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DESIGN
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- The upper face of the cootie catcher
- The inner message of it
DESIGN
Cootie Catcher
- How it looks in real
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- Cover of the card - Inside of the invitation card
Flower Show Invitation card DESIGN
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Infographic
DESIGN
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- A compare and contrast on how the Pakistan’s economy has been throughout the year 2013
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Branding a Buisness
- Logo of the company
- Envelope (9 by 12 inch)
- Buiness Card (front and back)
DESIGN
- Letterhead (8 by 10 inch)
the Ar t From the inside
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Wayfinding Brochure
Front Cover
DESIGN
- Logo for Fine Art Department of IVS
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PHOTOGRAPHY
Photography
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris odio mi, fringilla condimentum ultricies nec, tempor in lectus. Proin ut porta sapien. Quisque sed diam quis ipsum finibus facilisis. Aliquam cursus tortor vel venenatis fringilla. Interdum et malesuada fames ac ante ipsum primis in faucibus. Nam eget mattis lectus. Curabitur ut nibh urna. Maecenas pharetra elit sem, vitae varius sapien lacinia quis. Donec a gravida nisl, ut consequat nisl. Etiam rutrum vitae justo nec egestas. Etiam semper mattis felis eget eleifend. Morbi interdum lacinia nibh vitae viverra. Donec ut congue nisi, eu mollis mauris. Integer dapibus nunc sit amet leo
elementum, ut pharetra metus porta. Fusce id ultrices arcu. Nulla in vulputate eros. Nulla tempus, turpis bibendum varius efficitur, augue sapien ornare odio, sit amet facilisis libero ipsum ut lacus. Cras justo justo, pulvinar ut sollicitudin at, suscipit sit amet nulla. Ut ac venenatis nisl. Vestibulum vestibulum dolor sed risus ultrices, vel eleifend dui interdum. Duis condimentum leo ac ligula dictum, sit amet pulvinar libero viverra. Mauris pulvinar viverra tellus, a bibendum quam egestas sit amet. Etiam et rhoncus erat. Sed id facilisis erat, ut sollicitudin felis. Aenean condimentum nisi ut gravida lacinia. Nunc metus velit, rutrum ut dui ut
PHOTOGRAPHY
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Still Life Photography
PHOTOGRAPHY
You don’t take a photograph, you make it. - Ansel Adams
34 the Ar t
PHOTOGRAPHY
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Portrait Photography
PHOTOGRAPHY
Transformation Lementum, ut pharetra metus porta. Fusce id ultrices arcu. Nulla in vulputate eros. Nulla tempus, turpis bibendum varius efficitur, augue sapien ornare odio, sit amet facilisis libero ipsum ut lacus. Cras justo justo, pulvinar ut sollicitudin at, suscipit sit amet nulla. Ut ac venenatis nisl. Vestibulum vestibulum dolor sed risus ultrices, vel eleifend dui interdum. Duis condimentum leo ac ligula dictum, sit amet pulvinar libero viverra. Mauris pulvinar viverra tellus, a bibendum quam egestas sit amet. Etiam et rhoncus erat. Sed id facilisis erat, ut sollicitudin felis. Aenean condimentum nisi ut gravida lacinia. Nunc metus velit, rutrum ut dui ut
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PHOTOGRAPHY
- Let this be the last time
PHOTOGRAPHY
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- Lost in the echoes
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PHOTOGRAPHY
- A new reality
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Photojournalism A Journey of Pain
PHOTOGRAPHY
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So long this is goodbye, May we meet again in another life. Like strangers passing by, May we see clearly in a different light. - 10 years
PHOTOGRAPHY
PHOTOGRAPHY
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PHOTOGRAPHY
PHOTOGRAPHY
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Product Photography
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Sell it big!
PHOTOGRAPHY
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ILLUSTRATION
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Illustration Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris odio mi, fringilla condimentum ultricies nec, tempor in lectus. Proin ut porta sapien. Quisque sed diam quis ipsum finibus facilisis. Aliquam cursus tortor vel venenatis fringilla. Interdum et malesuada fames ac ante ipsum primis in faucibus. Nam eget mattis lectus. Curabitur ut nibh urna. Maecenas pharetra elit sem, vitae varius sapien lacinia quis. Donec a gravida nisl, ut consequat nisl. Etiam rutrum vitae justo nec egestas. Etiam semper mattis felis eget eleifend. Morbi interdum lacinia nibh vitae viverra. Donec ut congue nisi, eu mollis mauris. Integer dapibus nunc sit amet leo elementum, ut pharetra metus porta. Fusce id ultrices
arcu. Nulla in vulputate eros. Nulla tempus, turpis bibendum varius efficitur, augue sapien ornare odio, sit amet facilisis libero ipsum ut lacus. Cras justo justo, pulvinar ut sollicitudin at, suscipit sit amet nulla. Ut ac venenatis nisl. Vestibulum vestibulum dolor sed risus ultrices, vel eleifend dui interdum. Duis condimentum leo ac ligula dictum, sit amet pulvinar libero viverra. Mauris pulvinar viverra tellus, a bibendum quam egestas sit amet. Etiam et rhoncus erat. Sed id facilisis erat, ut sollicitudin felis. Aenean condimentum nisi ut gravida lacinia. Nunc metus bhegtil kaiterbna butishagn bnh hujgarelta bulgaria vihana douguius velit, rutrum ut dui ut
ILLUSTRATION
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Caricature Say Hello!
ILLUSTRATION
Lementum, ut pharetra metus porta. Fusce id ultrices arcu. Nulla in vulputate eros. Nulla tempus, turpis bibendum varius efficitur, augue sapien ornare odio, sit amet facilisis libero ipsum ut lacus. Cras justo justo, pulvinar ut sollicitudin at, suscipit sit amet nulla. Ut ac venenatis nisl. Vestibulum vestibulum dolor sed risus ultrices, vel eleifend dui interdum. Duis condimentum leo ac ligula dictum, sit amet pulvinar libero viverra. Mauris pulvinar viverra tellus, a bibendum quam egestas sit amet. Etiam et rhoncus erat. Sed id facilisis erat, ut sollicitudin felis. Aenean condimentum nisi ut gravida lacinia. Nunc metus velit, rutrum ut dui ut
- He wants all your moneyyy!
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Make an icon
- The final product.
ILLUSTRATION
- Different stages in making the icon.
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- Bulbul ka bacha
1
- Khata tha Khichdi
2
- Peeta tha paani
ILLUSTRATION
Semiotics
3
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4
- Gaata tha gaanay
- Ek din akeyla baitha howa tha
5
- Mainey uraya
6
Bulbul..
7 - Wapis naa aya
ILLUSTRATION
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Children’s Book-story Teen Dost
ILLUSTRATION
lementum, ut pharetra metus porta. Fusce id ultrices arcu. Nulla in vulputate eros. Nulla tempus, turpis bibendum varius efficitur, augue sapien ornare odio, sit amet facilisis libero ipsum ut lacus. Cras justo justo, pulvinar ut sollicitudin at, suscipit sit amet nulla. Ut ac venenatis nisl. Vestibulum vestibulum dolor sed risus ultrices, vel eleifend dui interdum. Duis condimentum leo ac ligula dictum, sit amet pulvinar libero viverra. Mauris pulvinar viverra tellus, a bibendum quam egestas sit amet. Etiam et rhoncus erat. Sed id facilisis erat, ut sollicitudin felis. Aenean condimentum nisi ut gravida lacinia. Nunc metus velit, rutrum ut dui ut
- How these kids loved eating Jamun
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2 - Then they saw this tree while playing outside the house and questioned their dad about it
3
ILLUSTRATION
- He told them that unintentionally the seeds they threw while eating ended up in a big tree
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Drawing
DRAWING
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Mauris odio mi, fringilla condimentum ultricies nec, tempor in lectus. Proin ut porta sapien. Quisque sed diam quis ipsum finibus facilisis. Aliquam cursus tortor vel venenatis fringilla. Interdum et malesuada fames ac ante ipsum primis in faucibus. Nam eget mattis lectus. Curabitur ut nibh urna. Maecenas pharetra elit sem, vitae varius sapien lacinia quis. Donec a gravida nisl, ut consequat nisl. Etiam rutrum vitae justo nec egestas. Etiam semper mattis felis eget eleifend. Morbi interdum lacinia nibh vitae viverra. Donec ut congue nisi, eu mollis mauris. Integer dapibus nunc sit amet leo
elementum, ut pharetra metus porta. Fusce id ultrices arcu. Nulla in vulputate eros. Nulla tempus, turpis bibendum varius efficitur, augue sapien ornare odio, sit amet facilisis libero ipsum ut lacus. Cras justo justo, pulvinar ut sollicitudin at, suscipit sit amet nulla. Ut ac venenatis nisl. Vestibulum vestibulum dolor sed risus ultrices, vel eleifend dui interdum. Duis condimentum leo ac ligula dictum, sit amet pulvinar libero viverra. Mauris pulvinar viverra tellus, a bibendum quam egestas sit amet. Etiam et rhoncus erat. Sed id facilisis erat, ut sollicitudin felis. Aenean condimentum nisi ut gravida lacinia. Nunc metus velit, rutrum ut dui ut
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Album Cover
DRAWING
- Shapes still melt into the smoke Looking down at scattered bones
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The Sweet Escape
DRAWING
- If i could escape and recreate a world of my own!
Lementum, ut pharetra metus porta. Fusce id ultrices arcu. Nulla in vulputate eros. Nulla tempus, turpis bibendum varius efficitur, augue sapien ornare odio, sit amet facilisis libero ipsum ut lacus. Cras justo justo, pulvinar ut sollicitudin at, suscipit sit amet nulla. Ut ac venenatis nisl. Vestibulum vestibulum dolor sed risus ultrices, vel eleifend dui interdum. Duis condimentum leo ac ligula dictum, sit amet pulvinar libero viverra. Mauris pulvinar viverra tellus, a bibendum quam egestas sit amet. Etiam et rhoncus erat. Sed id facilisis erat, ut sollicitudin felis. Aenean condimentum nisi ut gravida lacinia. Nunc metus velit, rutrum ut dui ut
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Artist’s Portrait - Creativity is contagious
DRAWING
Lementum, ut pharetra metus porta. Fusce id ultrices arcu. Nulla in vulputate eros. Nulla tempus, turpis bibendum varius efficitur, augue sapien ornare odio, sit amet facilisis libero ipsum ut lacus. Cras justo justo, pulvinar ut sollicitudin at, suscipit sit amet nulla. Ut ac venenatis nisl. Vestibulum vestibulum dolor sed risus ultrices, vel eleifend dui interdum. Duis condimentum leo ac ligula dictum, sit amet pulvinar libero viverra. Mauris pulvinar viverra tellus, a bibendum quam egestas sit amet. Etiam et rhoncus erat. Sed id facilisis erat, ut sollicitudin felis. Aenean condimentum nisi ut gravida lacinia. Nunc metus velit, rutrum ut dui ut
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DRAWING
Nostalgia
- Eternal Bliss
- Pots of Gold
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Goddess of Victory - Something has got to hold it together!
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59
Artist’s Statement
60
I have always enjoyed Art from an early age. My earliest memory of this is doodling on sheets of computer paper and cutting up old greeting cards to make new images. I can remember spending most of my childhood just drawing and being inspired to make and design anything and everything! This love of Art has stayed with me and developed and grown and, now, I cannot imagine wanting to do anything else. I don’t set out to produce art about one subject or another. I’m never without a sketchbook to hand so I am constantly drawing and sometimes the drawings are left in the sketchbook and other times they develop into more in-depth ideas and detailed images Design is something that is a part of our everyday life. In our homes, in our towns and even in our wardrobes every aspect has come from a design. I believe that you have to be creative, self-motivated and hard working when it comes to studying the different areas of art and design. To me, art is like a mystery that is to be solved. I see an artwork as the concentration of an idea or concept into a physical entity. The idea or concept is rarely evident through just looking at piece; it requires analysis or scrutiny to interpret it and as my portfolio developed and people started to review my work, the descriptions started
to emerge and I began to notice a pattern I hadn’t intended but am now please with. As my art evolved through time, I’ve always had a passion, which lied in photography. I dream about photography... Memories of gazing through a finger marked windowpane, camera at my side, objects passing, and disparate perspectives through the lens. I think about the diverse ways in which photographs are interpreted.. Studying a foundation in Art and Design has given me a better insight into what path I want to follow in the future. I feel I have had the opportunity and freedom to experiment and explore my ideas fully. I have been able to expand and develop my visual communication skills and I am now able to create more effective and convincing imagery. None of it was intentional - it all developed over time. People always ask for my artist statement so I needed to do one but I’ve never liked to explain a certain piece of work - if you’ve made a picture and that’s how you wanted it to be - hopefully it can speak for itself and whatever it says to the viewer it’s the right message because there isn’t a wrong and a right, Each person takes something a little different from the same picture and I’m happy with that
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Index
A
D
I
N
S
W
Album, 6, 54
Digitalized, 8
Icon, 6, 48
Nostalgia, 6, 57
Scattered, 54
Warming, 12, 13
Amalgamation, 7
Illustration, 4, 46
Nostrils, 14
Semiotics, 6
Whipping, 20
Alternative, 8
Image, 3, 21
Similarity, 7
Whistling, 22
B
E Echoes, 37 Economy, 4, 27
Branding, 4
Elements, 3, 7
Brewing, 9, 22
Escape, 6, 55
Business, 4, 29, 30
Eternal, 57
C
Existence, 21 Explore, 22 Expression, 4, 56
Caricature, 6, 47 Children, 6, 51 Closure, 17 Color, 3, 13 Communication, 3, 10 Conceptual, 8 Conflict, 20 Contagious, 56 Content, 3,4,5,6
INDEX
Continuence, 17 Cover, 6, 54 Cupola, 13
Infograph, 4, 27 Isolation, 8 Integration, 3, 21 Introduction, 7 Invitation, 4, 26 Issue, 3
K Karachi, 16
F Fallacy, 15 Fascination, 8, 45
L Lane, 11,12
Feeding, 15 Figure, 18
G Graphics, 3, 17 Goddess, 6, 58
M Memory 12, 13 Myth, 7
O Obese, 13 Ozone, 20
Social, 4, 12, 13 Sticker, 4, 17 Storytelling, 4, 15 Symbolization, 7
P
T
Palm, 13
Themes, 7
Perfume, 15
Theory, 3, 13
Pike, 15
Transformation, 36
Photography, 5, 31, 43
Type, 3, 21
Photojournalism, 5, 39
Typography, 4, 23
Portrait, 5, 19, 36, 56
Twisted, 14
Poster, 3, 15 Proximity, 17
R Reality, 35 Rebranding, 5, 29 Roaring, 11
V Victory, 6, 59 Viel, 13 Visual, 3, 14
INDEX
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