SMALL TOWN LIVING:
L O S T P R O F E S S I O N S LIFESTYLE TREND FORECAST AUTUMN - WINTER 15/16
Overview; In the next few years there will be a change from large corporations back to mom and pop shops. This change will influence our fashion, home, business practices, and ways of life. The following pages will give a better understanding of changes to come and directions in which one can go. The farmer, Blacksmith, Butcher, Milkman, and the Haberdasher are all professions that have fallen by the wayside. With each profession attached is a particular perspective. Throughout these pages one will be able to take a look into the future and find out which path suits he or she. Autumn/ Winter 2015- 2016 will be the season for change and familiarity. We will see elements of the past but paired with the modern ways of the future. Enjoy!
Trends;
01_ 02_ 03_ 04_ 05_
The The The The The
Farmer Blacksmith Butcher Milkman Haberdasher
The Farmer; The farmer is a modern version of the sweet country girl. She is curious and whimsical but often finds herself caught in a world of mystery and dark shadow. She loves delicate line, silk, and organic cotton. She is a sustainability activist and remains conscious where her clothes are made and by whom.
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The farmer is all about living comfort will throw on her straw hat to block t easy going lifestyle. Natural material for her aesthetic. Her wardrobe is usu to keep her together.
tably. Cottons are her favorite. She the sun. Canvas accessories fit with her ls that can be woven are a perfect match ually finish free with ties and buttons
The Blacksmith; The blacksmith is intellectually stimulated and inspired by all things industrial. She loves wired textures and lines out of place. Her rustic vibe keeps her cool, calm, and collected. Architectural and structured garments find themselves layered with chiffons and leather in this trend.
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With the blacksmith being a metal techn metal hardware and finishings. Nickel, in bulk on edges of bags, sunglasses, h Wang’s designs act as an innovator of t
nician there will be a huge emphasis on rose gold, and silver will be placed heels of shoes and more. Alexander this trend.
The Butcher; TCX 19 0000
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The Butcher is an edgy girl intrigued by the body and human nature. Her style is all about being dangerous and taking risks. She bears all with this trend and has nothing to hide. Heavy knits paired with plastics and performance fabrics come alive in this trend.
Raincoats for the everyday! Plastic will become a go to material for manufactures in AW 15/16. Laser cut fabrics will be paired with translucent fabrics. Seeing though clothing will be a common occurrence. Under garments will act as another item of clothing where as they are meant to be seen and just as decorative as they are for purpose. Metal claws and body extensions will become a necessity and replace the statement ring.
The Milkman; The milkman is a quirky mix of sweet and sour. She makes pale whites, greys, and pinks appear edgy and fun. She is inspired by the blue collar uniform and loves a clean line. She likes to mix up her signature clean and minimal aesthetic by throwing on chunky sweaters and layering monochromatic prints and fibers.
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All products to come of the Milkman trend are minimal and bare. The garments will be simple and of no complication. Function is key. The garment is to serve its purpose as well as make you look chic, comfortable, and effortless. Calvin Klein is one of the early adapters of this trend.
The Haberdasher;
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The Haberdasher near masculine. with a woman’s bray denim are remains feminin cessories. Deta ways wearing a tive with a qui
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r is androgynous in style but no where . She enjoys menswear inspired clothing touch. Heavy felted wools and chamworn with oxford shoes or heels. She ne with pops of bright lipstick and acails are huge in this trend. She is alhat as her signature. She is conservairky touch.
Much attention is paid to trims and accessories for the Haberdasher. Her felted wool hat is her go to item. Leather belts, bags, and hair pieces add interest to her look. Also rustic metals are used for her zippers and fastenings.
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