Difference between SMO and SEO How SEO is Different from SMO.
What is SEO? • SEO stands for search engine optimization which means to optimize the on-page and off-page aspects of our website to rank better on Google. On-page SEO is a bundle of activities which we perform to improve the technical side of the website whereas Off-page includes activities which are performed to create backlinks for a website. • It is totally free of cost process and search engine doesn’t charge you to do SEO. However, you need to pay to the SEO expert who is doing SEO on behalf of you for your website.
What is SMO? • SMO stands for Social Media Optimization which means to optimize our business page and accounts on different social media platforms. Social media platforms like Facebook, Instagram, Twitter, are the best example of platforms to use in SMO. • It is also a totally free of cost process which requires your efforts to get best from the Social Media Platforms.
Difference between SEO and SMO? People do get confused when it comes to the difference between SEO and SMO. The difference between them is quite known and that is, we work on the website in SEO and SMO is a working on Social Media Platforms. These two terms are totally different from each other and one should not get confused between them Website traffic, Leads, are mostly achieved on website by SEO whereas Post engagements, ORM are achieved by SMO.
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