Brief & Research
YCN - Pan Macmillan The Brief: Create a new cover and up to two interior p a g e i l l u s t r a t i o n s f o r A l i c e ’s A d v e n t u r e s i n Wonderland. Ta r g e t A u d i e n c e : C h i l d r e n a g e 5 — 9 , p a r e n t s o f children age 5-9. Mandatories: The cover design must include The Macmillan Alice 150 logo Requirements: S i z e – 2 7 0 m m ( H ) x 2 1 5 m m ( W ) , s u p p l i e d a s P D F. Supply one illustration with logo included in artwork and one without.
Existing Alice book covers:
Visual References
Initial Ideas
Development
Separate pieces of c u t p a p e r.
R e fi n e d D e s i g n s