VISUAL ORDER
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figure/ground similarity proximity closure continuance translation rotation reflection glide/reflection dilation symmetric balance asymmetric balance ambiguous balance neutral balance
figure/ground A main objects defines the forground and the background
similarity figures with similar characteristics are seen as a group
proximity Similar characteristic and spacing implys groups
closure the mind tends to complete figures even when information is missing
continuance implied direction makes the eye follow the objects off the page
translation sliding an object with out roatating it
rotation An object that is rotated to a certain degree and does not change
reflection one half is the refection of the other half
glide/reflection one half is the reflection of the other half and continued
dilation the continuance of an image getting bigger or smaller towards the middle
symmetric balance an image is completely the same on each side of the image
asymmetric balance uneven balance between both sides of the image
ambiguous balance uneven, unclear balance
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nuetral balance skewed, scattered images that demonstate an unclear balance
Amber Webster, 09/21/13 completed as a requirement for visual communication course in the graphic design program at the kansas city art institute. michael kidwell, assistant professor.