Contact us
Legal Aid of Arkansas ArLegalAid.org 1-800-952-9243
Center for Arkansas Legal Services ArkansasLegal.org 501-376-3423
Beyond Opioids-
Breaking Legal Barriers for Families in Recovery Center for Arkansas Legal Services and Legal Aid of Arkansas
Brand Guide Issued April 2021
Created By: Amber Quaid
Section 1
Typography & Fonts Primary Font Regular
Minion Pro The quick brown fox jumps over the lazy dog. ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Italic 13o
The quick brown fox jumps over the lazy dog. ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Semi-bold The quick brown fox jumps over the lazy dog. ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Bold
The quick brown fox jumps over the lazy dog. ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Opioid Project Brand Guide 2020-2023
Secondary Font Gill Regular
Sans
The quick brown fox jumps over the lazy dog. A B C D E F G H I J K L M N O P Q R ST UVW XY Z abcdefghijklmnopqrstuvwxyz
Italic 13o
Bold
The quick brown fox jumps over the lazy dog. ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
The quick brown fox jumps over the lazy dog. A B C D E F G H I J K L M N O P Q R ST UV W XY Z abcdefghijklmnopqrstuvwxyz
Ultra- Bold
The quick brown fox jumps over the lazy dog.
A B C D E F G H I J K L M N O P Q R S T U V W XY Z abcdefghijklmnopqrstuvwxyz
Opioid Project Brand Guide 2020-2023
Typography & Fonts Minion Pro and Gill Sans Usage
Opioid Project Brand Guide 2020-2023
Typography & Fonts Usage
Minion Pro
Main Header 72 pt Type 76 pt Leading (minimum)
Sub Header 36 pt Type 33 pt Leading (minimum) Copy Text 12 pt Type 14 pt Leading (minimum) Caption Text
6 pt Type 9 pt Leading (minimum)
Usage
Gill Sans
Main Header 58 pt Type 62 pt Leading (minimum)
Sub Header 36 pt Type 33 pt Leading (minimum) Copy Text 12 pt Type 14 pt Leading (minimum) Caption Text
6 pt Type 9 pt Leading (minimum) Opioid Project Brand Guide 2020-2023
Section 2 Colors
Primary Colors
Secondary Colors
Opioid Project Brand Guide 2020-2023
Hue Variations
Colors are one of the most important things to transfer a brand to our customers. Opioid Project Brand Guide 2020-2023
Section 3 Logo
Full Color- white background
Full Color with Colored Background
Grayscale
Opioid Project Brand Guide 2020-2023
Alternatives (Designated Colors)
Clearspace and Computation
Violations
The Clearspace
Whenever you use the logo, it should be surrounded with clear space to ensure its visibility and impact. No graphic elements of any kind should invade this zone.
Computation
To work out the clearspace take the height of the logo and divide it in half. (Clearspace = Height/3).
Full Logo
Minimum Height: 0.5“ in Minimum Width: .75“ in Opioid Project Brand Guide 2020-2023
Contact Us
Info@arkansaslegalservices.org www.arkansaslegal.org 1300 West 6th Street Little Rock, Arkansas 72201 501-376-3423
Communications@arlegalaid.org www.ArLegalAid.org 1200 West Walnut Rogers, Arkansas 72756 1-870-972-9224