AW 17/18 TREND FORECAST
CONTENTS CHAPTER ONE
4 8
AW 17/18 COLOUR POP TREND INSPIRATION
14 KEY STYLES & SILHOUETTES 16 HOW TO STYLE CHAPTER TWO
26 AW 17/18 SPORTS LUXE 30 TREND INSPIRATION 36 KEY STYLES & SILHOUETTES 38 HOW TO STYLE
CHAPTER THREE
48 AW 17/18 BLUSH TONES 52 TREND INSPIRATION 58 KEY STYLES & SILHOUETTES 60 HOW TO STYLE
AW 17/18 ‘COLOUR POP’
‘COLOUR POP’ FOR THIS TREND WE FIND VIVIDLY COLOURED BADGES, HIGH SHINE EMBELLISHMENTS AND EMBROIDERED ACCENTS IN A BRIGHTLY TONED COLOUR PALETTE TO CREATE A FUN AND YOUTHFUL ARRAY OF CASUAL AND SIMPLE STYLES UPDATED BY CARTOON INSPIRED FEATURES. PRINTS ARE EXTRAVAGANT AND BOLDLY COLOURED WITH SIMPLICITY NOT BEING THE KEY TO STYLING THIS TREND. MORE IS MORE. THE PALETTE MAY HAVE AN OVER THE TOP AND SEEMINGLY EXTRAVAGANT FEEL WITH HEAVY SEQUIN EMBELLISHMENTS BEING A KEY FEATURE, BUT THE CASUAL SILHOUETTES AND JERSEY AND DENIM SURFACES TRANSFORM THIS TREND INTO AN EFFORTLESSLY COOL STAPLE.
JEREMY SCOTT
AU JOUR LE JOUR
COACH
COLOUR POP A COLOURFUL MIX OF EVERYDAY BASICS AND CASUAL WEAR UPDATED AND TRANSFORMED BY THE USE OF UNIQUE, FUN AND CREATIVE ‘BADGES’.
PANTONE BLACK C
PANTONE 5415 C
PANTONE 708 C
PANTONE 7763 C
PANTONE 1375 C PANTONE 485 C
PANTONE 803 C
PANTONE COOL GRAY 1 C
KEY STYLES KEY STYLES INCLUDE SIMPLE SILHOUETTES AND EVERY DAY STYLES CUSTOMISED FOR A UNIQUE LOOK.
SIMPLE SWEATER STYLE CROPPED AND CUSTOMISED TO GIVE THIS STYLE A FRESH FEEL.
CLASSIC AND SIMPLE BLACK DRESS MADE UNIQUE WITH EMBELLISHMENT AND A SPORTY EDGE.
A WADROBE STAPLE BOMBER STYLE JACKET BRINGING ANY OUTFIT INTO THE TREND WITH UNIQUE CUSTOMISATION.
WITH WIDE LEG TROUSERS BECOMING AN ESSENTIAL FOR THIS SEASON, THE CLASSIC STYLE BECOMES FRESH WITH AN UPDATED STYLING ASPECT.
AW 17/18 ‘SPORT LUXE’
‘SPORT LUXE’ FOR THIS TREND WE FIND SLEEK SATIN FINISHES IN MONOCHROME TONES USED TO CREATE A LUXURIOUS ARRAY OF EVERYDAY ‘LUXE’ SPORTSWEAR WITH ATHLETIC SILHOUETTES. PRINTS ARE SIMPLE IN BOTH LOOK AND APPLICATION. CROPPED VESTS AND CASUAL BOMBER STYLE TRACK JACKETS PLAY A KEY ROLE IN CREATING THE LAYERING AESTHETICT THAT IS AN INTEGRAL PART OF THIS TREND. THE PALETTE MAY HAVE A MONOCHROME TONE WITH A SEEMINGLY MASCULINE SILHOUETTE AT FIRST GLANCE, BUT THE SILKY SURFACES AND CROPPED STYLING WITH FEMININE SILHOUETTE INFLUENCES TRANSFORM THIS TREND FROM LOUNGEWEAR TO ‘LUXE’ WEAR.
LACOSTE
FENTY PUMA RIHANNA
CAITLIN CHARLES-JONES
SPORT LUXE A COLOURFUL MIX OF EVERYDAY BASICS AND CASUAL WEAR UPDATED AND TRANSFORMED BY THE USE OF UNIQUE, FUN AND CREATIVE ‘BADGES’.
PANTONE BLACK C
PANTONE BRIGHT RED C
PANTONE 424 C
PANTONE 294 C
KEY STYLES KEY STYLES INCLUDE THE CLASSIC TRACK JACKET WITH A BOMBER STYLE EDGE, BRINGING THE CLASSIC TRACKSUIT UP TO DATE.
CLASSIC BOMBER SHAPE AND STYLE UPDATED WITH UNIQUE TEXTURES AND COLOURS. WITH SPORT INFLUENCED PRINT.
CLASSIC JOGGER STYLE WITH A FEMININE EDGE AND SLIM LINE TAILORING. GIVING A LUXURIOUS FEEL TO YOUR USUAL TRACKSUIT.
SPORTS STYLE STRIPES BRINGING ANY LOOK INTO THE SPORTS LUXE TREND WITH EASE.
ANOTHER ALTERNATIVE TO THE JOGGER STYLE TROUSERS, BUT WITH A LUXURIOUS SILK FINISH.
AW 17/18 BLUSH TONES
‘BLUSH TONES’ FOR THIS TREND WE FIND SATIN FINISHES AND SLEEK SILHOUETTES IN BLUSH TONE NUDES USED TO CREATE A CLASSIC ARRAY OF MASCULINE INSPIRED SILHOUETTES WITH A FEMININE FEEL THROUGH THE COLOUR PALETTE. PRINTS ARE SIMPLE IN BOTH LOOK AND APPLICATION. MASCULINE INSPIRED SILHOUETTES PLAY A KEY ROLE IN CREATING THE MASCULINE INSPIRED STYLING MADE FEMININE BY THE BLUSH TONED COLOUR PALETTE THAT IS SO INTEGRAL TO THIS TREND. THE PALETTE MAY HAVE AN EXTREMELY SUGARY AND OVER-FEMININE LOOK AT FIRST GLANCE, BUT MASCULINE AND STRUCTURED SILHOUETTE INFLUENCES TRANSFORM THIS TREND FROM OVERLY FEMININE TO EFFORTLESSLY EDGY.
ALBERTA FERRETTI
CREATURES OF COMFORT
JASON WU
BLUSH TONES ‘A CLASSIC COLLECTION OF SLEEK CLOTHING STYLES BROUGHT UP TO DATE AND ON TREND BY THE USE OF VARYING SHADES OF BLUSH TONE NUDES.’
PANTONE 7633 C
PANTONE 7615 C
PANTONE 707 C
PANTONE 475 C
PANTONE 169 C
KEY STYLES KEY SILHOUETTES INCLUDE SMART JACKETS INFLUENCED BY A MASCULINE SILHOUETTE. PAIRED WITH THE BLUSH TONED PALETTE, THIS STYLE HAS A EDGY FEEL WITH A FEMININE FLARE.
CLASSIC BOMBER SHAPE AND STYLE UPDATED WITH UNIQUE TEXTURES AND COLOURS. A KEY PIECE FOR LAYERING AND SIMPLE STYLING.
AN INTEGRAL PIECE FOR CASUAL STYLING. CLASSIC JOGGER STYLE TROUSERS MADE LUXURIOUS BY SILKY TEXTURES AND COLOURS.
A CLASSIC WADROBE STAPLE FOR EVERY SEASON UPDATED FOR AW 17/18 WITH A DREAMY COLOUR PALETTE.
WITH WIDE LEG TROUSERS BECOMING AN ESSENTIAL FOR THIS SEASON, THE CLASSIC STYLE BECOMES FRESH WITH AN UPDATED COLOUR PALETTE.