Optimize your business with creative digital solutions from Express KCS
Express KCS Inc. is a US-owned company with over 40 years experience in creative production and brand management. We are the largest independent supplier of outsourced creative production services with nearly 600 employees across North America, UK and India. We deliver fastturnaround print and digital solutions for global brands and retailers, international newspaper and magazine publishers, catalog companies, agencies, and professional print and pre-media suppliers.
Express KCS uses its expertise to create powerful and persuasive integrated print, online, mobile and video campaigns. Our pool of talented developers create rich media advertisements including animated banners, skyscrapers and mpu’s using HTML 5, Flash, GIF, QuickTime and Java.. We are experienced in creating fully interactive digital editions for iPad, Tablet devices and Apps, which are completely customized according to the clients’ needs. We also offer a range of video pre and post production services, including story boards, filming, planning and coordination, editing, digital manipulation, special effects and animation, capturing stunning imagery of your products and services for advertising campaigns. Our outsourced business model makes full scale creative production process simple and efficient, allowing you to test this new marketing opportunity at a much lower cost.
Technological Competencies • Proprietary (Flash, Digital editions, iBooks, Adobe Digital Publishing Suite, Mag+ etc.) • Open formats (HTML 5, GIF, PHP, Java, ePub) • Website Content Management Systems (Joomla, Drupal, Wordpress)
Why Express KCS • Single stop-shop for creative production services. • 24/7 support for digital services with quick turnaround time. • Reduces operational expenditure of your digital advertising by 60%. • StudioOnline significantly enhances the efficiency and reduces the cycle time by 50%. • Business approach based on lean Six Sigma ensures reliable output for critical projects. • Digital Asset Management allows cost tracking and measurement of productivity of digital projects.
Display and Rich Media Ads
Apps for Mobile devices
Rich media ads comprise video and animated content involving complex user interaction. The user can interact in various ways, including stopping or starting a video that may be part of the ad or playing a simple game that leads into the advertisement. Express KCS ensures that it optimizes even higher impact content to reduce download time for these ads.
Mobile applications can provide immersive and focused experience, ensuring strong customer engagement.
We deliver the following types of Rich Media Ads:
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Expandable Banners Gliders Video extenders Social ads (Widgets) Messenger expandable ads Sidekick ads Homepage takeovers Floating ads Corner peels
Express KCS develops Apps for games, product configurators, and e-commerce sites using platforms such as iOS, Android, BB App World and AppUp - Intel.
Website Design & Development
Social Media Marketing
Express KCS provides complete Internet solutions from basic web page design to advanced web applications using the latest Web technologies.
Social media marketing involves methodical use of marketing with other technological concepts and techniques to build business through different media such as viral videos and blogs, podcasts, social networking sites, etc., which help in generating website traffic and ensuring greater exposure to the company.
Our capabilities include:
• Information Architecture, UXD, Interaction Design, Usability, etc.
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Web 2.0 Standards Ajax, jQuery, HTML5 & CSS3 LAMP, .Net, Php, Action Script, etc. Content Management System (e.g. Joomla, Drupal, Wordpress)
• Search Engine Optimization • Testing & Deployment
Social Media integration with websites, apps and digital ads is an essential part of any marketing campaign. Express KCS builds and maintains the following:
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Facebook Pages Twitter Account LinkedIn Business Pages Google+ Business Pages Pinterest Account
Our capabilities also include Search Engine Optimization (SEO).
Email Marketing & Campaigns
Electronic Publishing Services
Email marketing involves sending commercial messages via electronic emails. This helps build customer loyalty and trust by encouraging interaction with the brand and opportunities for lead acquisition. Email marketing is a cost effective and quick way to stay connected with prospects and clients whilst promoting business.
ePub involves the digital publication of articles, catalogs and collateral through authoring platforms such as iBooks, ePub, Adobe DPS, Mag+ etc. It supports push subscription, data collection, analytics and integrated ordering.
Express KCS can handle the entire campaign process: •
Designing and Coding E-mails in HTML5
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Managing email delivery via platforms such as Constant Contact, MailChimp, iContact
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Measuring campaign ROI through detail analytics via mass mailing apps.
Video Post Production
3D Design
Video is an increasingly important part of the promotional mix yet it is still regarded as expensive and time consuming. We offer a comprehensive video post-production service for leading global brands with an overnight service offered for urgent projects. Our state-of-the-art editing studio provides all the modern facilities requisite for a wide range of pre and post video production services.including:
3D imaging renders a threedimensional image on a twodimensional surface by creating the optical illusion of depth.
Storyboard Planning & Coordination •
Location filming
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Animation and voiceovers,
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Transcription and captioning
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Motion Graphics
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Digital Manipulation
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SFX & Animation
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Idiomatic and Non- idiomatic transcriptions
Our artists can create a real time effect to images by converting them into high impact 3D images. Our scope of work includes: •
Image design
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Converting into 3D design
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Rendering motion and sound into the image or film
Express KCS was the clear choice when looking for an efficient and effective provider of typesetting services. It understands our markets and is able to match our high quality standards and rapid turnaround times. Keith Pilling, Commercial and Operations Director, Penna Plc
We really appreciate StudioOnline. It saves us so much time and has made us more efficient. Jennifer Kisser, Director of Ad Operations, Kansas City Star
Express KCS possesses an excellent understanding of our clients’ brand guidelines and produces superior quality work for our above-the-line and below-the-line campaigns. Meenakshi Singh, Brand Manager, Brown Forman
The benefits of outsourcing to Express KCS involves direct cost savings, improved quality and quick turnaround. Leighton Jones, Print Director, Newsquest
For further information on our cost-effective solutions, contact us at enquiries@expresskcs.com
One PPG Place, 30th Floor, Pittsburgh, PA 15222 (US) Tel: (412) 961 8160, Fax : (408) 521 9570 Holborn Gate, 330 High Holborn, London, WC1V 7QT (UK) Tel: +44 (0) 20 3318 3012, Fax: +44 (0) 8704 582 977 342 Udyog Vihar, Phase IV, Gurgaon - 122016 Haryana (India) Tel: +91 (0) 124 477 0800, Fax: +91 (0) 124 401 7796 www.expresskcs.com
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