FOLLOW US ON A FEVER TREE JOURNEY! Seeking out the best ingredients in the world.
YCN - FEVER TREE
DR CONGO
MOZAMBIQUE
RWANDA
CAMEROON
Quinine
Sugar Cane
Bitter Orange
Sugar Cane
GRACIE BISSET AND AMY CHOI
FEVER TREE IS PROUD OF ITS INGREDIENTS We understood how important Fever Trees roots were. We were fascinated by the incredible journey the founders made to seek out the best quality ingredients from across the globe. With many of the ingredients being sourced in Africa, we decided to celebrate the locations where these ingredients are found and most importantly the healing properties of the most ifluential ingredient. Quinine.
YCN - FEVER TREE
GRACIE BISSET AND AMY CHOI
A JOURNEY TO A NEW CULTURE ON THE SUPERMARKET SHELF Our bottles would take pride of place on the shelf, grabbing the eye of new and old customers. With such an amazing cause to celebrate and support, Fever Tree could have it’s own display in-store to really draw in the customer.
YCN - FEVER TREE
GRACIE BISSET AND AMY CHOI
MORE THAN JUST A BOTTLE With such a beautiful design combined with an amazing cause, this partnership could be pushed even further. We propose that canvas bags could be created to promote the Fever Tree, the limited edition bottles and Malaria No More! Along with this promotion, the bags would create ease for the older demographic when carrying the bottles home. This bag could then be reused to continue these promotions.
YCN - FEVER TREE
GRACIE BISSET AND AMY CHOI
FULL OF SURPRISES To really celebrate quinine, we have designed the bottles to react like the cinchona tree bark it is taken from. The tree itself prefers a cool climate, so when placed in the fridge, the bottles will react to the cool temperatures. Here, the important ingredients in Fever Tree tonic water will appear on the bottle and the secret to an amazing taste is revealed to the customer.
YCN - FEVER TREE
GRACIE BISSET AND AMY CHOI