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Cronkite Professor named Fulbright Chair Professor Steve Doig of the Walter Cronkite School of Journalism and Mass Communication at Arizona State University has been named a Fulbright Distinguished Chair in Portugal. Considered the most prestigious appointments in the Fulbright Scholar Program, only about 40 scholars with significant publication and teaching records are picked each year for the distinguished chairs at universities across Europe and elsewhere. Doig, who holds the Knight Chair in Journalism at the Cronkite School, was selected for the Portugal 50th Anniversary Distinguished Chair, named in honor of the establishment of the Fulbright program in Portugal half a century ago. The Fulbright program is America’s flagship international education exchange program and is sponsored by the U.S. Department of State, Bureau of Educational and Cultural Affairs. Doig will teach a graduate class in precision journalism and computer-assisted reporting at Universidade Nova de Lisboa in Lisbon this fall. He will teach students how to acquire public data and use computer software and statistical tools to tell stories about crime, education, elections, demographics, the economy and other governmental and social problems. “Journalists in most European countries are only beginning to discover the power of precision
journalism,” Doig said. “Most in the Portuguese press still have a considerable way to go. The journalism school at the Universidade Nova de Lisboa is very interested in raising the professionalism of newsrooms in the country.” Doig also will conduct seminars around the country for students, faculty and professional journalists interested in computerassisted and investigative reporting, develop precision journalism curricula and materials for faculty in Portugal and help organize a professional investigative journalism organization in the country. “I hope to put all this in the context of the importance of an unfettered, independent and vigilant press as an essential part of a
FEBRUARY 2010
democratic society,” Doig said. Faculty at the Universidade Nova de Lisboa has been talking about developing a precision journalism curriculum for years, according to Joao Saagua, dean of Faculdade de Ciencias Sociais e Humanas at Universidade Nova de Lisboa. Doig’s arrival means it will finally happen, he wrote. Doig is a pioneer in precision journalism, which utilizes social science tools and techniques to produce better reporting. He is a 23-year newspaper veteran who used computer analysis of government records to produce numerous award-winning investigative stories for The Miami Herald in Florida, including a Pulitzer Prize for Public Service. Since joining ASU in 1996, Doig has traveled to teach and train journalism students and professionals in Spain, Brazil, Indonesia, Norway, Belgium, England, Canada, Mexico and the Netherlands. At the Cronkite School, Doig has taught classes in precision journalism, media statistics, reporting public affairs and media research methods as well as a graduate-level news writing and reporting class. Since it was established in 1946, the Fulbright Program has provided approximately 294,000 people the opportunity to teach, study or research abroad and in the U.S. The program operates in more than 155 countries throughout the world.
Ad contest deadline is Friday ANA is still accepting entries for the 2010 Excellence in Advertising competition. Newspapers must enter Both the Excellence in Advertising competition at the Better Newspapers Contest in order to be awarded Newspaper of the Year. Instructions on uploading your entries should have already been mailed to you, but if you need assistance, please call Perri Collins at (602) 261-7655 ext. 110.
February 2010 ■ ANAgrams
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Keep the public noticed
Ginger Lamb Arizona Capitol Times What do you think? • Would it matter to you if the only place you could read legal/ public notices was on the Internet? • Would you be likely to look up government or corporate notices on a government Web site? • Do you like the idea of keeping public notices in print, delivered by a third party? Email your comments to ginger.lamb @azcapitoltimes.com
If public notices were not published in newspapers, the community would not know about hearings, requests for proposals, companies that are forming and other actions by government. Newspapers have been a trusted third-party provider of this information and serve as a valuable check and balance to government. Newspapers ensure this information is posted in time to give the public ample time to respond. A bill heard in House Government earlier this week, H2244, introduced by Rep. Andy Biggs, would have eliminated this important public function and allowed governments to post this information on their web sites in lieu of complete publication. Governments claim they can access more people by posting these notices on their Web sites, and they can save money if they don’t have to publish. But if access is an issue, why aren’t governments already posting this information online to access the most people possible? Cost may be an issue, but when you factor the cost of public notice versus the budget of a city, town or municipality – it is a nominal cost. They also argue that newspapers are archaic and noticing the public needs to be brought into the 21st century. Newspapers already post the public notices on their individual Web sites at no additional cost and upload them to publicnoticeads.com, a Web site created by the Arizona Newspapers Association in 1998 that aggregates state-
wide notices in a searchable database. Members of House Government heard the bill Feb. 23 and defeated it with six lawmakers voting against it and two voting for it. Lawmakers said it was premature to eliminate publication in a newspaper and move it to the Internet. They cited a few issues such as accessibility in rural areas. Tom Arviso, publisher of The Navajo Times, who testified at the hearing said The Navajo Times has 25,000 subscribers and a readership of 150,000. But 40 percent of the Navajo Nation does not have running water or electricity – let alone access to the Internet. Before Biggs’ bill was defeated, HB2302, a bill introduced by Rep. Sam Crump to create a study committee to review public notice requirements, moved through caucus with the support of Rep. Russ Jones. Last year, Jones was a proponent of removing publication requirements. This year, however, Jones said it was an issue that needed to be studied before any decisions are made. Thank you to Reps. Adam Driggs, Frank Antenori, Chad Campbell, Judy Burges, Warde Nichols and Anna Tovar for opposing HB2244 and preserving the public’s right to know at a time when transparency in government is more important than ever. Ginger Lamb is vice president and publisher of Arizona News Service/ Arizona Capitol Times. She is also the legislative chair for the Arizona Newspapers Association.
www.PublicNoticeAds.com Spread the word about PublicNoticeAds.com! Find ads online at http://ananews.com/pubnot/pubads.html
ANAgrams ■ February 2010
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Bullhead City Bee celebrates 20th anniversary On Monday, Jan. 25, 2010, the weekly Bullhead City Bee (www.bullheadcity-bee.com), one of five legally adjudicated newspapers in Mohave County, Ariz., officially celebrated its 20th anniversary in Bullhead City, thus heralding that date in 1990 when 6,000 inaugural ‘Bees’ buzzed off the press. According to co-founder and publisher, Thom McGraham, the ‘Bee’ obtained its city business license a month earlier on Dec. 27, 1989 and around that time, registered with both the U.S. Postal Service and the U.S. Library of Congress. While McGraham, his business partner/wife and editor, Shir’n, and staff celebrate the Bee’s 20th birthday, they also acknowledge another milestone - the ninth anniversary of the Economic Development Journal of Mohave County (www.edjmc.com). The ‘Journal’ was conceived in December 2000 but the first edition wasn’t published until March 2001. McGraham remembers the cover photo of the inaugural Journal, which showed Mohave County Supervisor Buster Johnson (Lake Havasu City) at the Griffith overpass outside Kingman on Interstate 40. He was in the process of making a videotaped promotion about the economic benefits of the Mohave County market place for prospective new businesses and industry. Johnson, incidentally, continues to serve District III as its supervisor.
Known for marketing purposes as the Laughlin Bee in the resort/gaming community of Laughlin, Nev., across the Colorado River from Bullhead City, both the ‘Bee’ and ‘Journal’ operate under ShirMac, Inc., a corporation formed by McGraham and his wife a while ago. McGraham said the continued success of ShirMac’s weekly newspaper and monthly Journal would not be possible without the dedication and creative talents of his wife, Shir’n, and his professional staff, comprised of the Bee’s Office Manager, Eileen Galante, and Bria Irigoin, production. “In this profession, you need dedicated people who have a good work ethic, discipline and the imagination to innovate. I’m blessed that my wife and staff possess these qualities and so much more,” said the Bee’s publisher, who also gives much credit to Shirmac’s hardworking teams of Bee and Journal distributors. “On behalf of our staff and myself, I want to thank our loyal readers and supporters in and around Bullhead City for their dedication to our publications all these years. We will continue to do the best we can with our small staff and available resources in chronicling the news and history of Bullhead City, Mohave County and the River Cities region,” said McGraham. Co-founder/publisher Thom McGraham holds the original front-page, offset (zinc) plate of the inaugural Jan. 25, 1990 edition of the Bullhead City Bee weekly newspaper which operates under ShirMac, Inc., owned by McGraham and his wife/editor, Shir’n.
Web Ads 101
Presented by Arizona Newspapers Association
Thursday, March 25th 1 pm to 4pm
It’s not Rocket Science. Really. You’ll learn about: Standard Sizes CPM / Analytics Rotation / RSS Google AdSense Email Edition Affiliate Advertising Widgets Pop-Unders Twitter / Facebook All your questions answered...for FREE! Where: Walter Cronkite School of Journalism & Mass Communication 555 N. Central Ave., Room 444 Phoenix, AZ RSVP: Perri Collins at 602-261-7655 x110 or p.collins@ananews.com
ANAgrams ■ February 2010
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Business journalists to convene in Phoenix About 250 business journalists from across the country will gather in Phoenix this month at the 47th annual conference of the Society of American Business Editors and Writers. ANA members are being invited to attend – at the same rate charged to SABEW members. “The non-member rate is $349, but ANA members would pay what our members are paying, which is $299,” said SABEW executive director Warren Watson. “We’re happy to now be located in Arizona and to offer this rate to fellow Arizona journalists.” Last summer, SABEW, the nation’s largest organization of business newspeople, moved its headquarters from Missouri to Arizona State University’s Walter Cronkite School of Journalism and Mass Communication, which is the site of the March 19-21 conference. The packed weekend of workshops and seminars will give business journalists several high-quality resources in a time when business news has moved to the top of most media consumers’ lists of must-know information, Watson said. Keynote speakers during the weekend include: • Arthur Sulzberger Jr., president of the New York Times Co. and publisher of the New York Times • Leonard Downie Jr., former executive editor of the Washington Post and an ASU journalism professor • Kenneth Feinberg, President Obama’s executive-compensation ‘czar’ • Robert Khuzami, the chief of enforcement for the U.S. Securities and Exchange Commission • Ricardo Salinas Pliego, chairman of Grupo Salinas, one of Mexico’s largest business conglomerates In addition, a track of classes on multimedia business journalism is being offered to conference attendees by ASU’s Donald W. Reynolds National Center for Business Journalism. For information on the track, visit http://businessjournalism.org. To register for the SABEW conference, go to http://sabew.org and click on the words “Register Here” beneath the conference logo. For more information, contact Watson at watson@sabew.org or at (602) 496-5183.
Two $1,000 scholarships available to attend SABEW conference in Phoenix March 19-21 Two $1,000 scholarships to the conference of the Society of American Business Editors and Writers from March 19-21 in Phoenix are available from the Donald W. Reynolds National Center for Business Journalism. Applicants should be full-time journalists who cover business. Preference will be given to those attending all four sessions of the “Become a Multimedia Business Journalist” track being offered before, during and after the SABEW Conference at no additional charge by the Reynolds Center. In these hands-on sessions, you can learn how to produce a video business news story in a day and to look natural on air, as well as the basics of podcasting and shooting photos with impact. To apply, e-mail the following to linda.austin@ businessjournalism.org by March 1: * A 250-word statement describing how attending the conference will improve your coverage and what your plan is to share what you learn with your colleagues. * A statement of support from your supervisor. * A resume. * A headshot photo. * A one-paragraph bio. The SABEW Conference is at the Cronkite School, which is also the home of the Reynolds Center.
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February 2010 ■ ANAgrams
Censored article printed after high school paper, administration reach compromise Nicole Ocran Student Press Law Center After a ten-month censorship battle with the Glendale Union High School District, Thunderbird High School’s student newspaper, The Challenge, published and distributed a previously censored article. The article about the district’s teacher assessment testing was set to publish on May 8, 2009, and is now in the Feb. 12 of The Challenge, along with the district’s response. Negotiations took place between student editors and administrators to publish the original article and the district’s response after a long appeals process. “We hope that so far the articles that we’ve published sent a message to other principals and other school districts in the state,” former Editor-in-Chief Vaughn Hillyard said. The article included teachers’ responses expressing skepticism about the Performance Based Assessment, which is used to rank the district’s teachers and determine whether their students are learning the curriculum. According to the article in The Challenge, the PBA is mandated by the district and is a standardized written test taken by students in multiple subjects. The article states the district can use the test to compare the performance of teachers based on student scores, as well as use the test to evaluate where teachers are in the curriculum. Hillyard said at the time that Thunderbird High School Principal Matt Belden called the article inaccurate and the reporting shoddy, which was the justification for pulling the article in May. Hillyard and former Business Manager Sophia Curran appealed Belden’s decision to Superintendent Jennifer Johnson, who agreed with Belden and said the story was biased. Hillyard appealed Johnson’s decision to the district’s governing board, which ruled on Aug. 19, 2009, that Belden and Johnson were justified in pulling the article. When the students’ appeals failed, they obtained volunteer legal counsel from David Bodney of Steptoe & Johnson, LLP, to explore legal remedies. Hillyard said the current issue includes the school’s take on why Performance Based Assessment testing is beneficial and good for the curriculum, despite refusal
Vaughn Hillyard is the former editor of The Challenge, Thunderbird High School’s student newspaper. In May 2009, an article about Glendale Union High School District’s Performance Based Assessments was censored by the principal.
at the beginning from administrators to print their response with the original article. The Challenge’s adviser, Sherri Siwek, said she is disappointed that the newspaper still remains under prior review, but remains optimistic. Both current Editor-in-Chief Talisa Timms and Siwek said they are concerned about students on staff self-censoring. “We were really hoping now that because of this case that they won’t be so quick to actually just censor the paper because they don’t like an article,” Siwek said. Hillyard said he learned the importance of the First Amendment as it applies to journalism, as well as a democracy. “I think it’s important for people to not back down in these kinds of situations. It’s more than just with a high school newspaper article. Censoring is the destruction of thoughts, opinions, and everything that makes a democracy,” said Hillyard, who is now attending Arizona State University’s Walter Cronkite School of Journalism.
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University of Arizona School of Journalism
JOURNALISM DIVERSITY WORKSHOP FOR ARIZONA HIGH SCHOOL STUDENTS June 5-13 APPLY NOW! Students accepted for this program will enjoy a reality experience in writing, reporting, editing, media law, digital design, photojournalism techniques and multimedia journalism. The 15 students accepted into the program will participate in discussions on journalism ethics, produce a newspaper and stories for the Web site, and be immersed in the current evolution of journalism toward the Web. Students will work with college mentors, professionals in journalism –– including a Pulitzer Prize-winning editor –– former foreign correspondent and many other award-winning faculty!
Who is eligible? Arizona high school students who will be juniors or seniors in fall 2010. Journalism advisers and English teacheres have the application forms, or check arizona.jour arizona.journalism.edu. Forms may be copied. Some advanced sophomores and/or graduating seniors will be considered. Applications are due April 15, 2010. Registration and residence hall fees are paid for by the Dow Jones Newspaper Fund. On-campus residence hall rooms will be provided. If you have any questions, ask your teacher or contact the workshop director.
School of Journalism University of Arizona PO Box 210158B Tucson, Arizona 85721-1058 (520) 621-7556
Lisa Button Workshop Director lbutton@email.arizona.edu (520) 626-9219
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February 2010 ■ ANAgrams
Newspaper sites still top source for local info but competition is closing in Jennifer Saba Editor & Publisher More people go to newspapers Web sites for complete local information than any other source, according to a new survey from the Newspaper Association of America and comScore. Of the more than 3,000 adults surveyed, 57% chose newspaper Web sites as the top source for local information. The survey was conducted by comScore in November 2009 and is based on a nationally representative sample of adults who use Web sites within the comScore panel. “While newspaper Web sites often face dozens of competitors touting their own local offerings in any given market, they have been able to thrive by leveraging trusted brands and strong local content to appeal to consumers and advertisers alike,” John Sturm, president and CEO of the NAA, said in a statement. However, the survey reveals that the competition is moving in. While 57% of identified newspapers as the top source of local information, 54% cited online portals while 53% went with local TV web sites.
The respondents also rely more on portals for local information (31%) followed by local newspaper Web sites (23%)and local TV Web sites (22%). Newspapers have a tiny lead when it comes to being the most trust worthy local source. Thirty-three percent said newspaper sites while 32% said local TV Web sties. The source used most often by respondents by content type? Newspaper Web sites had only 30% of the vote for local news versus 31% for local TV sites. Newspaper Web sites bested other sources for local classifieds: 39% of respondents look to newspapers Web sites for that category -- far and away more than the next source, specialty Web sites at 14%. Even when asked which source is most credible for local news, 35% said newspapers. Thirty-two percent said local TV. Newspapers easily won that contest with classifieds: 43% of those surveyed said newspapers are the most credible source for classifieds. On the advertising front, more people trust newspaper Web sites -- 36% -- than any other source including local TV (23%).
Newspaper sites most trusted local news source Erik Sass MediaDailyNews Newspaper Web sites are the single most-visited and most-trusted source of online local news, according to a survey of 3,050 adult Internet users by comScore conducted on behalf of the Newspaper Association of America. Overall, 57% of respondents said local newspaper Web sites were their No. 1 destination for various kinds of local information -- more than all other online local news media combined. The survey also revealed high rankings for the trustworthiness of advertising on local newspaper Web sites. Breaking local content and advertising down into various categories, 29% said newspaper Web sites were their primary destination for local news, 27% ranked them first for local sports, 26% for local entertainment, and 39% for local classifieds. Setting aside duplicates, this comes to well over half of those surveyed. The proportion of respondents ranking newspaper Web sites as their primary destination for local content rose to 60% among collegeeducated respondents and 63% among well-to-do households.
The NAA noted that newspaper Web sites beat various competitors -- most notably the Web sites of local TV stations -- across the board in terms of trustworthiness as well. Local newspapers were chosen as the most trustworthy source of local news by 34% of respondents, compared to 23% for local TV news sites. They also ranked ahead of local TV news sites in local sports (30%-24%), local entertainment (30%20%), and local classifieds (42%-13%). For advertising in general, 36% said they considered local newspaper Web sites to be trustworthy advertising media, compared to 23% for local TV news sites and just 12% for online portals in general. At first glance, newspaper Web sites seem to be sitting pretty, but newspaper publishers have struggled to monetize large online audiences at anywhere near the rate of their legacy print product. According to the NAA, in the first three quarters of 2009, newspapers’ online advertising revenues were still just 10% of their total advertising revenues -- after a decade spent building online audiences and advertising programs.
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Sunshine Week emphasizes government transparency March 14-20 is national Sunshine Week. This year’s Sunshine Week will highlight local heroes across America who have played significant roles in fighting for open government. Spearheaded by journalists, Sunshine Week is about the public’s right to know what its government is doing, and why. Sunshine Week seeks to enlighten and empower people to play an active role in their government at all levels, and to give them access to information that makes their lives better and their communities stronger. Sunshine Week is led by the American Society of News Editors and is funded primarily by a challenge grant from the John S. and James L. Knight Foundation of Miami. “We know that society operates more honestly and efficiently when it is most transparent,” said ASNE President Marty Kaiser.
The newspaper, yes the newspaper, is still America’s best portable information device. In these complex times, newspaper newsrooms continue to produce the most trusted journalism available anywhere, thanks to teams of dedicated, professional reporters and editors. That’s why more than 100 million Americans pick up a newspaper every day. So impress your family, friends and co-workers by enjoying the most portable, easy-to-use information device available anywhere. No charger required.
February 2010 ■ ANAgrams
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Is digital coupons’ rise print inserts’ demise? Erik Sass MediaPost Digitally delivered coupons are growing fast while printed newspaper inserts are increasingly threatened, according to separate surveys by Coupons.com and the Newspaper Association of America. The findings of the two surveys suggest that newspaper coupon inserts could be in danger of experiencing the same long-term decline that has afflicted print classifieds. Things are looking up for digital coupons, according to Coupons.com, which said its digital coupon business grew 170% in 2009 compared to 2008, in terms of the volume of savings. Coupons.com allows consumers to find coupons they want and print them out at home, download them to mobile devices, or transfer them to store loyalty card accounts for later retail redemption. The total volume of coupons redeemed from the Coupons.com network reached $858 million in 2009 -- up from about $320 million in 2008 and about $140 million in 2007, for a total increase of over 500% in just two years. Overall, 45 million consumers used digital coupons in 2009 -- up almost 20% from 38 million in 2008. In percentage terms, that represents an increase from about 12% to 14% of the total U.S. population. Of this group, 13.1 million are exclusive digital coupon users, meaning they don’t clip coupons from the newspaper -- up about 39% from 9.4 million in 2008. In
short, while the overall number of digital coupon users and the number of digital coupon-only users are both increasing, in proportional terms, the latter is increasing faster -- suggesting that some print coupon users may be abandoning the old format for digital. Coupons.com also found that digital coupon users were more affluent and better-educated than the average American. They had an average household income of $97,000 -- 23% higher than the national average -- and 34% have a college degree compared to 27% of the overall population. Turning to newspaper inserts, the outlook isn’t quite so cheery, according to a white paper released by the Newspaper Association of America and Kannon Consulting, whose main points were summarized by Rick Edmonds at Poynter Online. (The white paper
is only available to NAA members.) According to Edmonds, the white paper said newspaper inserts are “under siege,” with big retailers like Sears demanding doubledigit rate cuts and the CMO of J.C. Penney’s expressing concern that prepaid inserts don’t reach as many younger consumers. This is a growing threat to newspapers’ retail advertising, the NAA-Kannon study noted -- especially as the cost of printing and distributing coupons has gone up with the price of paper, ink and gasoline. Perhaps most importantly, Edmonds said the study chastised newspaper publishers for lagging behind in developing more authoritative and precise metrics for ROI for preprint inserts. They need to offer advertisers tighter targeting; for example, at the ZIP code level.
Education is at your fingertips! See a list of all webinars and events on our Web site:
www.ananews.com/calendar
ANAgrams â– February 2010
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ANA JobBank Community News Online Platform Manager. Looking for a dynamic individual to oversee several online community sections. The individual will be directly responsible for planning and maintaining the microsites, with timely and useful content, packaged and presented in a way that best serves our online audience. The person will lead and manage the coverage of breaking news, as well as creation of unique online content. In addition, the individual will manage special projects and refine the workflows and systems needed to keep the microsites current and relevant. The role involves working with a multitude of elements, from stories and photos to videos, graphics, databases and other visual/technical features. It also involves working with producers and other platform and content editors to ensure accurate and complete coverage. The individual must be able to draw together multiple elements and effectively, accurately and quickly post information to the microsites. Strong editing skills are required, as are the abilities to prioritize, communicate, organize and work under the pressure of multiple deadlines and assignments. Interested candidates should contact Abe Kwok at akwok@azcentral.com by March 5. Peoria City Hall Reporter. The Peoria City Hall reporter works out of the Arrowhead newsroom. This reporter has major responsibilities for covering a northwest Valley city that has to serve a redeveloping urban core and a newer, growing northern region. The reporter has responsibility to provide coverage of city government and community issues for the Peoria Republic and the Arizona Republic, including Valley & State, the front page and Business. The reporter must be able to develop sources inside and outside City Hall and emphasize watchdog and enterprise coverage. Candidates interested in applying should contact West Valley Community Editor Venita James at venita.james@arizonarepublic.com by Friday, Feb. 26. Search job listings and resources on our Web site:
www.ananews.com/jobbank Have a job opening? Place your ad with us for free! Email p.collins@ananews.com.
Contact ANA Staff
2009-2010 ANA/Ad Services Board of Directors
Executive Director Paula Casey............... Ext. 102 p.casey@ananews.com
President Teri Hayt, Arizona Daily Star One-Year Dir./Daily
Directors Tom Arviso, Navajo Times Two-Year Director/Non-Daily
Communications Mgr. Perri Collins............... Ext. 110 p.collins@ananews.com
First Vice President Ginger Lamb, Arizona Capitol Times One-Year Dir./Non-Daily
Nicole Carroll, The Arizona Republic Two-Year Director/Daily
Accounting Assistant Liisa Straub................ Ext. 105 l.straub@ananews.com Media Buyer Cindy Meaux............. Ext. 112 c.meaux@ananews.com Network Ad MGR. Sharon Schwartz....... Ext. 108 s.schwartz@ananews.com Network Sales Rep. Don Ullmann............. Ext. 111 d.ullmann@ananews.com
SECOND VICE PRESIDENT Don Rowley, Arizona Daily Sun Two-Year Dir./Daily Third Vice President John Naughton, Payson Roundup One-Year Dir./Non-Daily Secretary/Treasurer Rick Schneider, Eastern Arizona Courier One-Year Dir./Non-Daily
Pam Miller, The Verde Independent Two-Year Dir./Non-Daily Joni Weerheim, The Sun (Yuma) One-Year Dir./Daily Greg Tock, White Mountain Independent (Show Low) One-Year Dir./At-large Dick Larson, Western News&Info, Inc. Past President
ANAgrams is an official publication Arizona Newspapers Association 1001 N. Central Ave., Suite 670 Phoenix, AZ 85004
Events Calendar March 3-5, 2010 Strategic Revenue Summit, Orlando March 11-14, 2010 IRE/NICAR Computer-Assisted Reporting Conference, Phoenix March 19-21, 2010 Society of American Business Writers and Editors national conference, Phoenix May 21, 2010 ANA Excellence in Advertising awards reception, Phoenix