Faire Brand Ambassador Program 2013

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BRA N D A MBA SSA D O R PROGRAM

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JOIN THE TEAM!

am·bas·sa·dor

- noun 1. an official envoy 2. an authorized representative or messenger 3. a representative or promoter of a specified activity: Faire Collection (FC) ambassadors are the most vital component to the continued growth of the company, and we are extraordinarily for tunate to have a bright, enthusiastic, active fan base. As we continue to expand to other par ts of the world, improving the livelihoods of ar tisans, your involvement is not only appreciated, it is crucial. FC’s Brand Ambassador Program was designed to form a community for fans who want to suppor t our company in a more formal way.

Brand Ambassadors will receive: • 20% off first purchase + free shipping.

• 5% discount to use during the entire quar ter + free shipping.

• Two AMBASSADOR CODES (one for you, one for your friends & family) • An Ambassador Kit with an official FC Training Guide, FC postcards, and a template for printable FC business cards.

• $10 spending credit towards FC merchandise for every Brand Ambassador you sign up.

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How do the AMBASSADOR CODES work?

• You’ll receive a Personal AMBASSADOR CODE for your purchases (20% off first order ; 5% off all subsequent orders + free shipping all quar ter).

• You’ll receive a Friends & Family AMBASSADOR CODE for free shipping on all orders!

• Your friends and family must input this code at check-out to receive free shipping.

• Each purchase made with this code will count towards your quar terly spending credit!

• At the end of each quar ter, we’ll add up all purchases made using your Friends & Family AMBASSADOR CODE. You will receive a credit to use towards FC merchandise based on the total purchase amount made with your Friends & Family code!

• $150-$299 = $30 credit • $300-$499 = $60 credit • $500+ = $150 credit

Requirements: Visually Representing Our Brand • Send us photos of your friends and family wearing FC jewelry!

- Tag us in your FB photos and posts.

- Take creative product shots.

Quarterly Social Media Project • FC’s Marketing Director will ask you to par ticipate in one social media project per quar ter.

- Projects will include facebook, instagram, and pinterest campaigns.

- Approximately 5 hours/project.

Quarterly Community Engagement • This is your time to shine! Be creative and think outside the box.

• Submit your ideas to the Brand Ambassador Manager in the first three weeks of the quar ter. Events can include: - vir tual trunk shows - contacting local press outlets - dinner par ties - speaking at an event or activity (sorority, club, farmer’s market) - wearing FC jewelry to high-profile events.

• We want you to engage your community and tell the FC story!

• 5 hours/engagement.

Benefits include: • Pre-invite to flash sales online.

• Ability to submit design ideas to our creative team.

• Invitation to help us name new styles and colors.

• Exclusive invites to Faire Collection events.

• Sneak peek of upcoming collections.

• After 6 months of successful ambassadorship, ambassadors are eligible for Gold status.

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GOLD AMBASSADOR Want to take your ambassadorship to the next level? Go for the GOLD! Gold Status Ambassadors get additional benefits for their time and commitment to the program. In order to qualify, ambassadors must have a proven track record of active involvement (2 quar ters/6 months) and a desire to give more to the program. We follow the reciprocal guidelines of the “Golden Rule”. By giving more of their time and talents, Gold status members receive more in return.

Benefits include: • 15% discount + free shipping for you (valid all quar ter)!

• New Friends & Family AMBASSADOR CODE for an upgraded 5% discount + free shipping!

• Advance notification for new Faire Collection employment oppor tunities • Closer contacts within the eco-fashion/Fair Trade world • Fun contests and prizes exclusive to our Gold ambassadors • Share your unique skills and exper tise with us! Want to volunteer at a photo shoot?

Love designing websites? Secretly a digital media guru? We want to work closer with you!

To Apply: Email anna@shopfaire.com with answers to the following questions: • Why do you want to be a Faire Collection Brand Ambassador?

• How did you learn about Faire Collection?

• What social media websites do you actively use?

• What are you passionate about?

FAQs: Q: Are discounts available on all items?

A: No, discounts are on non-sale items only Q: What is a vir tual trunk show?

A: It’s just like a trunk show- but online. All you need is the internet, your BRAND AMBASSADOR CODE (maybe some wine), and you’re ready to get shopping!

With the code, all friends will receive free shipping, and you will receive credit towards your quar terly sales. As the brand representative, you can show our social impact video, give a little talk to explain the story behind our line, and then get your friends purchasing online.

Q: Do spending credits roll over each quar ter?

A: No, all spending credits must be used before your next spending credits are issued or they are forfeit.

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