Fundraising Resources

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Support Training & Raising Techniques

CALLING !! xvi

Calling!is!the!fuel!that!fires!the!missionary!forward!when!troubles!mount.!!A!missionary!that!doubts!his!or!her! calling!is!likely!to!quit!when!affliction,!discouragement,!troubles,!fruitlessness,!and!opposition!begin!to! mount.!!Perseverance!births!itself!in!a!called!person!!!Therefore,!draw!upon!your!gospel!calling!and!God’s! ministry!calling!often.!!The!gospel!is!God’s!calling!for!your!life!and!full9time!Christian!service!is!his!calling! through!your!life.!!Be!ready!to!clearly!articulate!his!work!in!you!and!through!you!to!your!potential!supporters,! because!God’s!calling!upon!you!as!a!Christian!and!a!minister!is!vital!to!informing!and!influencing!supporters.!!! #1.!!How!and!when!did!you!first!come!into!a!saving!relationship!with!God!through!Jesus!Christ?! ! ! Concise!Version:!!(3!sentence!version)! ! ! #2.!!How!and!when!did!you!first!sense!God’s!call!on!your!life!for!vocational,!full!time!gospel!ministry?! ! ! ! Concise!Version!(3!sentence!version)! ! ! #3.!!How!and!when!did!God!call!you!to!this!particular!ministry/organization?! ! ! Concise!Version!(3!sentence!version)! ! ! #4.!!!Combine!your!conversion,!God’s!ministry!calling,!and!your!exposure!to!this!particular!ministry! vehicle!in!a!concise,!clear,!and!communicable!format.!!!!!

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VISION

xvii!

People!first!buy!into!a!vision,!and!then!they!choose!a!vehicle!to!get!them!there.!!Therefore,!we!need! to!know!what!the!vision!is!and!how!we!aim!to!fulfill!it.!!If!we!want!to!enfold!others!into!our!vision,! we!have!to!be!clear!communicators!of!that!vision.!!This!resource!functions!as!a!vision!clarifier!so! that!when!someone!asks,!“What!is!the!vision!of!your!ministry?”!!or!“What!is!your!personal!vision!or! mission!statement?”!you!may!clearly,!winsomely,!and!concisely!communicate.

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#1.!!Why,!do!you!believe,!God!called!you!to!this!ministry?!(gifting,!desires,!confirmation! verses/conversations)! ! ! ! ! ! #2.!!What!personal!vision!has!God!excited!you!with!to!fulfill!the!Great!Commission?! ! ! ! ! ! #3.!!What!impact!are!you!trusting!God!to!make!through!you!in!this!ministry!vehicle?!!(Specific! Goals…)! ! ! ! #4.!What!is!the!mission!statement!of!your!ministry?!!How!would!you!walk!through!each! word/phrase?! !

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NAMESTORMING ! Before!one!begins!the!support!raising!process!it!is!helpful!to!complete!an! exercise!to!see!if!you!have!built!enough!contacts!to!begin!the!process.!!If!you! have!any!less!than!150!names!it!might!be!wise!to!begin!cultivating! relationships!through!church!attendance,!bible!studies,!retreats,!clubs,!sports! teams,!etc.!before!heading!into!the!support!process.!!! ! It!is!important!to!pursue!references!at!the!end!of!every!meeting,!but!they! cannot!be!depended!upon!for!fulfilling!most!of!a!person’s!support!need.!!! Using!the!following!list!of!relational!categories!as!a!guide,!please!write!down! as!many!names!as!possible!that!you!have!connected!with!over!your!life.!Do!not! ask!the!question,!“Would!they!support!me?”!or!“Would!I!ask!them!for! support?”!Simply!write!down!names!of!people!you!know!or!have!known.! ! Y Y Y Y Y Y Y Y

Family:!parents,!grandparents,!uncles,!aunts,!cousins,!siblings,!step9family,!family! friends,!relatives,!references,!anyone!who!knows!you!through!your!family! Social!Networks:!Facebook,!MySpace,!Twitter,!Linked!In,!Plaxo!contacts! Sports/Clubs:!coaches,!teammates,!friends,!varsity,!JV,!grade!school,!Scout!Leaders,! Club!teams! School:!college,!high!school,!middle!school,!grade!school,!professors,!teachers,! administrators,!fraternity/sororities,!active!community!members,!booster!club! members! Churches:!pastors,!church!staff,!Sunday!school!teachers!or!classes,!missions!council,! boards,!deacons,!elders,!bible!studies,!prayer!groups,!mentors,!disciples,!directories! Healthcare:!doctor’s,!dentist’s,!orthodontist,!dermatologists,!Hair!stylist,!! Neighbors:!neighborhood!residents,!past!neighborhood!residents,!country!club! members! Workers:!auto!dealer,!banker,!mayor,!grocery!store!workers,!former!employees!or! boss,!Christian!businessmen!or!women…!

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NAMESTORMING!CONTINUED ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________ ______________________

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!CONTACT!LETTER!DRAFT! PERSONAL!UPDATE:! _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________! ! INTRODUCTION!TO!MINISTRY:! _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________! ! MISSION!DEFINITION!(INFORM)!AND!NEED!(INVITE):! _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________! _____________________________________________________________________________!! ! PRAYER!REQUESTS:! _____________________________________________________________________________ _____________________________________________________________________________! ! 60|! ! !!Supporter!Training!&!Raising!Techniques!!!!!!!!!!http://costart.org!!9!http://starthelp.tumblr.com/! !


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PHONE!APPOINTMENT!PREP! GREETING:!(HOW!ARE!YOU?!INFORMALITIES,!CATCH9UP,!ASK!QUESTIONS)! ___________________________________________________________! ___________________________________________________________! ___________________________________________________________! ___________________________________________________________! ___________________________________________________________! ! TRANSITION:!(DID!YOU!GET!MY!LETTER?!ANY!QUESTIONS?)!!

!Just!say!“Hello”!and!look!to!

____________________________________________________________! ____________________________________________________________! ____________________________________________________________! ____________________________________________________________! !

! !The!letter!is!an!easy!

ASK:!(BE!DIRECT!AND!CLEAR)!

living!room,!appointment!is! the!goal!of!the!call.!!Ask!and! communicate!that!you!would! love!to!come!by!and!share! more!with!them,!maybe!just! 45!minutes!or!so.!!See!how! they!respond.!!Offer!dates!if! they!are!neutral!to!positive.!!! If!they!are!negative,!tell!them! you!are!flexible,!or!can!call! back,!mail!them!information,! or!just!put!them!on!your! prayer!email!list.!

___________________________________________________________! ___________________________________________________________! ___________________________________________________________! ___________________________________________________________! ! CLOSE:!(CONFIRMATION)! __________________________________________________________! __________________________________________________________! __________________________________________________________! __________________________________________________________!

catch!up!on!their!life.!! Prioritize!what!has!been! happening!in!their!life.!!Ask! questions!and!look!to! answer!their!questions.!

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transition.!!If!they!did!not! get!it!then!use!it!as!an! opportunity!to!explain!the! letters!content!and!request.!

!A!face!to!face,!get!in!their!

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!Extend!gratefulness!for!their! willingness!and!show!your! excitement!to!see!them.!! Confirm!the!date,!time,! directions,!and!purpose.!

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FACE!TO!FACE!PREP! MYSELF:!(YOUR!TMONY,!CALLING,!VISION,!PARTNER!W/!MINSTRY!VEHICLE…)! __________________________________________________________________! __________________________________________________________________! __________________________________________________________________! __________________________________________________________________!

!Order!your!story!and! ! calling!to!easily!transition! to!your!exposure!to!the! present!ministry!vehicle.!

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MINISTRY:!(DISTINCTIVES,!HISTORY…)! __________________________________________________________________! __________________________________________________________________! __________________________________________________________________! !

! !What!was!attractive!about! this!ministry!when!you! encountered!it?!!What!are! its!core!values!and!history?!

MISSION:!(MISSION!STATEMENT)! ___________________________________________________________________! ___________________________________________________________________! ___________________________________________________________________! ___________________________________________________________________! !

METHODOLOGY:!(BIBLICAL!AND!PRACTICAL)! ___________________________________________________________________! ___________________________________________________________________! ___________________________________________________________________! ___________________________________________________________________!

Show!how!the!mission! statement!clearly!models! the!Great!Commission!and! its!fulfillment!and!your! personal!experiences!that! have!made!it!effective!and! practical.!!Show!them!the! specifics!of!what!this! ministry!is!about!and!what! it!has!to!offer.!!Excite!them!!

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MAP!&!MEANS:!(SUPPORT!RAISING)! ___________________________________________________________________! ___________________________________________________________________! ___________________________________________________________________! ! ! ! ! ! !

!We!are!looking!to!create!a! privilege!mentality!here.!! We!want!a!partnership! most!of!all.!

MANAGEMENT:!(SUPPORT!ADMINISTRATION)!

!Walk!them!through!your! pledge!card!and!have! something!to!leave!with! them.!

___________________________________________________________________! ___________________________________________________________________!

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HELPFUL!STATEMENTS! !

Mission!Statement:! “Glorifying!God!by!building!laborers!on!the!college!campus!for!the! lost!world.�! ! Example!Purpose!Statement:! Campus!Outreach!is!geared!towards!students!gaining!a!biblical!and! cross9cultural!vision!for!the!advancement!of!the!gospel!of!Jesus! Christ!while!exposing!them!to!real9life!evangelistic!and!discipleship! experiences!while!on!the!campus.! ! Campus!Outreach!exists!to!evangelize!the!next!generation!of! students,!establish!them!in!their!walks!with!Jesus!Christ,!equip!them! to!minster!to!fellow!students,!and!then!export!them!into!the!world! to!invest!the!gospel!wherever!their!next!stage!of!life!may!take!them.! ! ! The!Ask! I!am!in!need!of!$_________!to!get!on!campus!by!xx/xx.!!Would!you!pray! about!giving!towards!this!cause!and!investing!in!my!life?!!I!will!call! you!to!answer!any!questions!you!might!have!and!talk!further!about! this!unique!opportunity.! ! Investing!in!this!ministry!opportunity!requires!that!I!raise!full! support!that!will!cover!living!expenses.!!Would!you!please!pray! about!joining!my!support!team!as!a!means!in!partnering!in!this! vision!with!me!and!investing!in!my!spiritual!growth?!!I!will!be!in! contact!soon!about!how!you!can!help.!

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RESPONDING! The!best!response!to!questions!is!the!truth.!!A!good!response!to!a!question! that!you!are!unsure!about!is,!"I!don't!know."!!But!!the!best!answer!is!not!only! an!accurate!answer,!but!couples!persuasion!and!wisdom!in!with!it.!!The!best! response!is,!"I!do!not!know,!but!I!will!find!out!and!let!you!know."!!This!is!wise! because!it!communicates!that!you!value!the!questioner!and!his!inquisition! enough!to!get!back!to!him!and!answer!his!inquiry.!But!it!is!also!persuasive! because!it!subtely!communicates!confidence!and!surety!in!your!organization! or!ministry!methodolgy!by!your!willingness!to!answer!him!with!the!truth.!!! Remember,!do!not!be!defensive!when!someone!asks!you!a!question!about! your!ministry.!!Most!questions!arise!out!of!misunderstanding!and!not! incrimination.!!They!are!usually!looking!to!gain!knowledge!about!something,! not!question!your!motivations.!!Remember,!often!what!makes!perfect!sense! and!clarity!in!your!mind!is!often!foreign!to!your!potential!supporter.!!Give! your!potential!supporter!the!freedom!to!ask!questions!and!provide!an! environment!that!makes!fielding!them!natural.!!! !

REMEMBER:! 1. Look!the!questioner!in!the!eyes!and!do! not!side9skirt!the!issue.!!Never!under9 answer!a!question.!!Always!answer!more! than!they!ask!for.!! ! ! 2. Wait!for!the!individual!to!fully!ask!their! question.!!If!you!do!not!cut9them!off!then! you!will!seldom!answer!the!wrong!question.! ! ! !

3. Have!responses!ready!for!common! questions:!

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QUESTIONS

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#1.!!Is!this!taxjdeductible?! ! #2.!!What!will!you!be!doing!there!(typical!day!look!like)?! ! #3.!!Who!do!I!make!the!check!out!to?! ! #4.!!What!does!this!money!go!towards?! ! #5.!!Does!this!money!go!directly!to!you?! ! #6.!!Where!do!I!mail!the!check?! ! #7.!!How!much!do!you!need?! ! #8.!!What!are!your!goals!while!you!are!there?! R!! ! #9.!!What!type!of!ministry!is!"X"?! E!! !! S! #10.!!How!does!it!differ!from!other!ministries?! ! O! #11.!!How!did!you!get!involved!with!them?! U!! ! #12.!!How!will!I!keep!in!touch!with!you?! R!! ! C!! #13.!!Is!this!a!biblical!method!for!support!raising?! ! E! #14.!What!does!the!Resource!Team!do?! ! 65|! ! !!Supporter!Training!&!Raising!Techniques!!!!!!!!!!http://costart.org!!9!http://starthelp.tumblr.com/! !


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WEEKLY!SUPPORT!EVALUATION! CONTACTS!MADE AREA! Calls/Contacts!Made! Conversations! Appointments!Set!up! Actual!Appointments! !

ACTUAL! ! ! ! !

GOAL!

QUESTIONS/COMMENTS!

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NEW!TO!SUPPORT!TEAM…(IN!OFFICE)! NAME! ! ! ! ! !

AMOUNT! ! ! ! ! !

FREQUENCY! ! ! ! ! !

NOTES! ! ! ! ! !

! THE!NUMBERS! NEW!THIS!WEEK!(IN!OFFICE)!GOAL!!!!!!!!!!!!!!!!!!!!!!!! !!!!!GRAND! ! TOTAL!(IN!OFFICE)!!!!!!!!!!!!!!!!!!!! MONTHLY!TOTAL:!!$! ! !OVERALL!MONTHLY!TOTAL:!!$! !!,!!!! ONE!TIME:!!$ ! SUPPORT!OVERAGE:!!$ ! !!!!!!!!!!!!!!!!!!!!!!!!!!!! !

!ADDITIONAL!VERBAL!C OMMITMENTS:!!!

1.! 2.! 3.!! 4.!! 5.!

Top!7YContact!Letters!

!GOAL/MONTH! !%!

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How!are!you!feeling!right!now?! What!truth!do!you!need!to!hear?! How!can!we!serve!or!help!you!further?!

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PERSONAL!SUPPORT!EVALUATION!

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9 Name!___________________________________________________! 9 Ministry!Organization!_______________________________! 9 Support!Start!Date!________/_________/________________! Present!Status! 1! 2! 3! 4! !

What!is!your!personal!monthly!support!goal?! What!is!your!one!time!or!start9up!costs!goal?! What!is!your!support!percentage!in!office?! What!is!your!support!percentage!pledged!verbally?!

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Support!Breakdown! 5! 6! 7! 8! !

How!many!monthly!givers?! How!many!quarterly!givers?! How!many!annual!givers?! How!many!one9time!givers?!

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Total!Calculations! 10! 11! 12! 13! 14! !

How!many!total!supporters!do!you!have?! How!many!contacts!do!you!have!total?!!Left!to!be!contacted?! What!is!your!average!monthly!gift?! How!many!of!your!supporters!give!electronically?! How!many!support!appointments!do!you!average!a!week?!

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Communications! 15! 16! 17! 18! !

How!many!newsletters!have!you!sent!this!year!to!date?! How!many!email!updates!have!you!sent!this!year!to!date?! How!many!personal!thank!you’s!have!you!sent!this!year?! How!many!face9to9face!appointments!have!you!had?!

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Next!Steps! 19! 20! 21! 22! 23! 24! 25!

How!many!networkers!are!on!your!team?! How!many!churches!currently!support!you?! How!many!people!support!you!solely!by!prayer?! How!many!supporters!currently!give!$25/month!or!less?! Do!you!have!a!budget!filled!out!for!all!potential!expenses?! What!%!of!budget!goes!to!salary,!taxes,!ins.,!admin,!401k! What!is!your!fully!funded!date!goal?!

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LEVELS!OF!GIVING

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JOIN!MY!TEAM!AT…TO!GET!ME!ON!THE!CAMPUS!BY!___________

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Totals: 28 givers…………………..$3,000/month! My!Commitment:! ! Persistently!invest!the!gospel!broadly!and!strategically!in!human!hearts.! ! Regularly!keep!you!updated!and!informed!so!you!can!partner!with!me!in! prayer.! ! Lovingly!care!for!your!concerns.!! ! 68|! ! !!Supporter!Training!&!Raising!Techniques!!!!!!!!!!http://costart.org!!9!http://starthelp.tumblr.com/! !


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Getting!to!Know!You!Better! Your partnership and friendship are so meaningful and valuable to us! Would you please keep us current so that we can pray and care for you more specifically? Please just mail it back to us in the enclosed envelope or send it to… Name ___________________________ Spouse ______________________ Address ______________________________________________________ City ______________________ State _________ Zip Code _____________ Email ______________________ Spouse Email ______________________ Cell _______________________ Spouse Cell _______________________ Anniversary _______________________ Work # _____________________ Profession ____________________ Company/Employer _______________ Birthdays _____________________________________________________ Do you have or use these social media outlets? Would you like us to contact you/give you occasional updates through them?  Facebook

 Twitter __________________________________

 LinkedIn

 Website/Blog _____________________________

 Texting

 Skype ___________________________________

How can we specifically be praying for you? ____________________________________________________________________ ____________________________________________________________________ ____________________________________________________________________ ____________________________________________________________________ Do you have any suggestions how we can minister more effectively? ____________________________________________________________________ ____________________________________________________________________ ____________________________________________________________________ ____________________________________________________________________ We want to conveniently inform and connect with you about how God is using you prayerfully and financially in the lives of the college students (and ours) in…. Please check us out on Twitter (x), Facebook (x), and online at… Email us also…

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YEAR9END!GIVING! A!YEAR9END!GIVING!APPEAL!IS!AN!OPPORTUNITY!TO!INVITE!SUPPORTERS!TO!MEET!A!SPECIFIC! SUPPORT!NEED!(SUPPORT!DEFICIT,!PROVIDE!FOR!STUDENT!MINISTRY!NEEDS…)!AT!THE!END! OF!THE!CALENDAR!YEAR.!!SUPPORTERS!GENERALLY!CAN!TAKE!ADVANTAGE!OF!ONE!FINAL! TAX9DEDUCTION,!MEET!A!SPECIFIC!MINISTRY!NEED,!AND!ALSO!TITHE!OFF!OF!A!BONUS!OR! EXTRA!MONEY!AROUND!THE!HOLIDAYS.!!ASKING!FOR!A!SINGLE!GIFT!OR!A!CHALLENGE!FOR!A! MONTHLY!GIVER!TO!CONSIDER!DOUBLING!THEIR!DECEMBER!PLEDGE!(A!13TH!GIFT)!ARE!WAYS! TO!INVITE!THEM!TO!PARTNER!WITH!YOU.! ! What:!Invitation!to!partner!with!others!for!2012!ministry!goals!and!initiatives! 1) Consider!motivating!them!by!vision9driven!initiatives!rather!than!budget9driven! deficits.!(we!want!to!encourage!joyful!givers!and!guard!against!giving!from!pity!or!guilt)! 2) Be!honest!with!your!need!while!being!careful!how!you!communicate!it.!!Consider! challenging!them!to!meet!a!positive!dollar!amount!instead!of!just!asking!them!to!shore! up!a!negative!support!deficit.!!ie.!Instead!of!saying,!“Will!you!help!us!raise!enough!funds! to!cover!our!support!deficit!of!$3,000?”!Say,!“We!are!trusting!God!to!meet!a!$3000!goal! to!help!us!meet!our!growing!family!and!ministry!needs…Will!you!partner!with!us?”! ! Who:!some!current!supporters,!prayer!partners,!friends,!families,!past!single9gift!givers! 1) Generate!a!list!larger!than!your!usual!newsletter!list.!!Include!family,!friends,!and!even! past!givers.! 2) Be!mindful!to!segment!your!list.!Not!everyone!on!your!list!would!be!honored!or!moved! most!effectively!by!a!broad,!end!of!the!year!appeal.!!In!fact,!certain!supporters!might!be! moved!to!give!more!if!you!were!to!ask!them!personally!or!specifically!to!join!a!year9end! anchor!donor!team!or!to!meet!a!specific!ministry/family!need.!!Give!time!to!who!you!ask! and!how.!! !!!!! Why:!to!invite!a!broader!support!base!during!a!traditionally!more!generous!giving!season! 1) To!ensure!a!healthy!support!position!at!the!start!of!a!new!year.!!! 2) To!increase!a!base!of!teammates!who!can!partner!with!us!in!our!vision.!!! ! When:!get!your!request!in!front!of!them!in!early!November! 1) Have!it!be!the!first!year9end!gift!appeal!they!see! 2) Make!sure!to!include!a!date!on!the!appeal!to!ensure!it!gets!processed!in!current!year!for! tax!purposes! ! How:!include!it!in!your!personal!support!newsletter!or!on!a!separate!card!/attached!sheet! 1) Be!clear!with!your!ask!by!explaining!ministry!initiatives!or!financial!needs! 2) Include!a!self9addressed!envelope!with!your!year9end!appeal! 3) Provide!information!about!how!to!give,!when,!where,!and!why!(maybe!a!tear!off!slip)! 4) Send!it!in!the!mail!

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Support Training & Raising Techniques

MPD!ACCOUNTABILITY! COVENANTxviii! New Staff Member As a new staff member raising my initial support I commit myself to the following: 1. I will be available for our phone appointments. If an extenuating situation arises, I will call or e-mail you before our appointment to ask to reschedule it. 2. I will complete my MPD Weekly Update and submit it by Sunday at midnight. 3. I will follow through with what you ask me to do. 4. I will let you know if you say something that hurts or angers me. I will also let you know if I disagree with you. I commit to keeping a "short account" with you. 5. I will get your approval for any travel, conferences, and retreats, and any other nonMPD ministry activity (i.e. weekly meetings, staff planning meeting). 6. I will talk with you before taking another job. 7. I will trust God to meet all of my needs. I pledge not to increase my debt. 8. I will consult with you first before making any major purchases. 9. I will assume the best about you. 10. I will work hard and consider MPD a full time job (40+ hours each week). 11. I will do a prayer letter/email each month and e-mail you a copy. 12. I will take some time off each week. ________________________________________________________

New Staff Member’s Signature

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Date

MPD Coach As your MPD Coach I commit myself to the following: 1. I will believe the best in you. 2. I will keep you accountable. 3. I will pray regularly with you and for you. 4. I will be available for our phone appointments. If an extenuating situation arises, I will call or e-mail you before our appointment to reschedule it. 5. I will speak the truth in love even if it is hard. 6. I will let you know if you say something that hurts or angers me. I commit to keeping a "short account" with you. 7. I am available for your questions. 8. I will rejoice in God’s provision and celebrate with you. ______________________________________________________

Coach’s Signature

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Date

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TRACKING!PAGES!

Keep!a!detailed!list!of!your!progress!as!you!contact!potential!supporters!so!you!know! which!step!is!next!for!each!individual!or!family.!!Begin!by!namestorming!and!record!their! name!and!their!contact!information!so!you!have!all!that!you!need!to!contact!them!when!you! begin!sending!out!your!initial!support!letters.!!Staying!updated!on!this!tracking!sheet!is! vital!and!necessary!to!keep!your!names,!numbers,!progress!and!remaining!pledge!deficit! accurate.!!!

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