Intern Program
MARTA MIDTOWN STATION | PEDESTRIAN TRAFFIC ANALYSIS
5 MILE RADIUS| WEEKDAY PEDESTRIAN TRAFFIC
DENSITY POINTS
5 MILE RADIUS| WEEKEND PEDESTRIAN TRAFFIC
DENSITY POINTS
Intern Program
MARTA MIDTOWN STATION | VEHICULAR TRAFFIC ANALYSIS
5 MILE RADIUS| WEEKDAY VEHICULAR TRAFFIC
DENSITY POINTS
5 MILE RADIUS| WEEKEND VEHICULAR TRAFFIC
DENSITY POINTS
TEN TH STR EE T
MARTA MIDTOWN STATION | TRAFFIC FLOW DIAGRAM
-
ULAR TRAFFIC HIC E HV G HI
DATUM LINES
COMMON PATH OF TRAVEL
NO
PEACHTREE STREET
N
FIC AF TR
WEST PEACHTREE STREET
SECTIO ER
ACE - HIGH EE PL P E DE HTR S T AC R IA PE N
DATUM LINES
OF IN T DE
Intern Program
MARTA MIDTOWN STATION | PROJECTED OUTLOOK
2014
WHAT WOULD MAKE MIDTOWN BETTER? WHAT WOULD MAKE MARTA BETTER?
2020
MARTA MIDTOWN STATION | WHAT’S MSSING
51
MIDTOWN EMPLOYEES
35
MARTA RIDERS
FARMERS MARKET COFFEE STAND
GREEN SPACE / OUTDOOR SEATING RETAIL OPTIONS ENTREPRENUER MARKET PERFORMING ARTS VENUE GALLERY / EXHIBITION SPACE OUTDOOR GALLERY ARTIST CORNER
WE LISTEN TO YOUR
LIVING OPTIONS DINING OPTIONS
NEEDS
OTHER
0%
10%
20%
30%
40%
50%
60%
ENLIGHTENING THE EXPERIENCE THROUGH ICONIC EXPRESSION. PAST AND FUTURE MERGE TO ENGAGE THE USER, THE RESIDENT, AND THE WORKER TO A NEW MIDTOWN DESTINATION.
ENLIGHTENING THE EXPERIENCE THROUGH ICONIC EXPRESSION. PAST AND FUTURE MERGE TO ENGAGE THE USER, THE RESIDENT, AND THE WORKER TO A NEW MIDTOWN DESTINATION.
2014
2020
Intern Program
Intern Program
Intern Program
Intern Program
Intern Program
Intern Program
MARTA MIDTOWN STATION | STREET ACTIVATION
10th Street
10th Street
10th Street
Peachtree Place
Peachtree Place
Peachtree Place
EXISTING FOOTPRINT
DEFINING EDGES
ADDRESSING THE SIDES
10th Street
Peachtree Place
SPLITTING CIRCULATION
MARTA MIDTOWN STATION | TRANSFORMATIONAL DIAGRAMS
EXISTING CONDITIONS
UPWARD TRANSITION
ELEVATING THE SPACE
EXPRESSION THROUGH OFFSETTING
MARTA MIDTOWN STATION | 3-DIMENSIONAL OVERVIEW
ELEVATED LANDSCAPE ACTIVATION THROUGH DESTINATION
WATER FEATURE VISUAL STIMULATION
“THE WING” ICONIC STATEMENT TO CREATE IDENTITY
NEW WAFFLE SLAB BLURRING LINES BETWEEN HISTORY AND FUTURE
TRANSIT REPURPOSING TO MEET TODAY’S NEEDS
STREET STAIRS ACTIVATING THE STOREFRONT
MARTA MIDTOWN STATION | PROGRAMMATIC EXPLOSION DIAGRAMS
THE TERRACE
THE GALLERY
THE MARKET
PUBLIC SPACE PRIVATE SPACE
THE GRAB-N-GO
MARTA MIDTOWN STATION | EXPERIENTIAL TRACKING PER TARGET MARKET
FELIPE | VISITOR Felipe is a 30 year old artist who lives in the suburbs. He frequents THE MARKET AT MARTA to see the monthly exhibitions in THE GALLERY.
THE TERRACE
THE GALLERY
THE MARKET
THE GRAB-N-GO
THE PLATFORM
KATE | EMPLOYEE Kate is a 26 year old interior deisgner who works in Midtown. She uses THE MARKET AT MARTA on a daily basis for transportation, daily goods, and lunch spot needs.
ADAM | RESIDENT Adam is a self-employed 52 year old man who lives in Midtown. He frequents THE MARKET AT MARTA a few times a week for daily needs.
Intern Program
MARTA MIDTOWN STATION | INTERIOR PERSPECTIVE OF ATRIUM FROM THE GALLERY
Intern Program
MARTA MIDTOWN STATION | INTERIOR PERSPECTIVE OF MINI-MARKET
Intern Program
MARTA MIDTOWN STATION | INTERIOR PERSPECTIVE OF TEMPORARY MARKET
Intern Program
MARTA MIDTOWN STATION | INTERIOR PERSPECTIVE OF THIRD FLOOR TERRACE
Intern Program
MARTA MIDTOWN STATION | EXTERIOR PERSPECTIVE OF FOURTH FLOOR PARK
Intern Program
MARTA MIDTOWN STATION | EXTERIOR PERSPECTIVE OF FOURTH FLOOR PARK
MARTA MIDTOWN STATION | INTERIOR PERSPECTIVE OF ATRIUM FROM THE GALLERY
MARTA MIDTOWN STATION | INTERIOR PERSPECTIVE OF TEMPORARY MARKET
MARTA MIDTOWN STATION | INTERIOR PERSPECTIVE OF THIRD FLOOR TERRACE
MARTA MIDTOWN STATION | INTERIOR PERSPECTIVE OF MINI-MARKET
THANK YOU!!! THE MARKET AT MARTA PRESENTED BY ANGIE TRAN | EMMA CALDWELL | FIORELLA DIMICELI | JORDAN DAVIS | VAN DANG
Intern Program