3 minute read
BRAND
ROBERT &WILL BRUNNER
Founded by brothers Robert Brunner and Will Brunner, Devereux is a family-run business fueled by passion and optimism.
Advertisement
OUR FOCUS IS to deliver a lifestyle that will allow golf (and everything else) to be more inclusive, inviting and straightup less boring. We design and deliver apparel that the world of golf wants and needs; we welcome the next generation of golfers who are breaking stigmas and evolving the outdated standards.
What does it mean to be an innovator to you?
ROBERT: It’s humbling to be considered an innovator when I just consider myself a person who follows my own set of rules. There may be parallels between the two, but I express my vision through the art of apparel design. In our case, innovation exists by embracing the direction in which we see the game of golf heading and figuring out how to share it with millions to get them excited about the sport. So, to me, being innovative means leaning into your true passion, executing it with an authentic and unapologetic point of view and adapting through the failures.
WILL: Innovation to me means interrupting the status quo and challenging the “typicals.” From content to business structure to design, we embrace disruption as a brand. We were previously in the wholesale world, as all other golf apparel brands are, and chose to become the first premium direct-toconsumer golf brand on the market. While it was definitely a risk, we saw the room for growth in the golf apparel space and the potential to make us more accessible to our core customers. •
www.dvrxthreads.com, @devereuxgolf
- ROBERT BRUNNER
ROBERT & WILL’S PICKS
WHO AND WHAT INSPIRES THEM
ELLYSE NICHOLE ENC Agency As the visual brand strategist and creative director behind ENC Agency, a full-service creative agency that combines design and strategy, Ellyse Nichole began her creative career while working in the hustle-bustle of Los Angeles and New York City. For the past 10 years, she has had the opportunity to develop unique content, create global campaigns, build customer engagement, grow brand identity, strengthen the visual aesthetic and curate a collection of knowledge she loves to share with her clientele. www.encagency.com, @encagency JEREMY DAVIS Manor Phoenix Manor is a Phoenix-based retailer focused on specialty footwear and premium goods for the entire family. Owning a specialty footwear store was a lifetime dream turned reality for owner Jeremy Davis. “In second grade, our class was asked what we wanted to be when we grew up,” says Davis. “Most kids chose professions such as pilot, police officer or firefighter. I was the only one who said mall owner, derived from my obsession with footwear.” Located at Uptown Plaza, Manor offers premium goods from a curated selection of brands, including Adidas, Birkenstock, Champion, Ray-Ban, Veja and more. www.manorphx.com, @manorphx
GORDON LY LYVISUALS Gordon Ly is the owner of LYVISUALS, a Scottsdale-based creative agency that specializes in ad creation for e-commerce, commercial and personal brands. www.lyvisuals.com, @lyvisuals
PHOENIX GENERAL With two Phoenix locations, including The Colony Uptown and Monorchid Downtown, Phoenix General showcases a collection of clothing and lifestyle gifts inspired by our modern desert city. Co-owners Kenny Barrett and Joshua Hahn handpick high-quality, ethical and sustainable gifts from local and international designers and artists. www.phxgeneral.com, @phxgeneral
FOURTILLFOUR CAFE Founded in the desire to bring new life to old objects, restore adventure to vintage machines and unite a community through the ritual of coffee, the Fourtillfour brand is the first of its kind, uniting the worlds of cars and coffee through an appreciation for detail and design. Fourtillfour Cafe opened as a specialty shop that brings third-wave coffee to its locations in Scottsdale and Encinitas, Calif., and hosts weekly vintage car gatherings that bring the community together through the love of adventure and a great cup of coffee. www.fourtillfour.com, @fourtillfour
