UK Womenswear Market to Steadily Grow With Gradually Improving Economy: Ken Research
The womenswear market in the United Kingdom primarily comprises of outfits such asWomen's Nightwear, Women's Outerwear, Women's Swimwear, and Women's Underwear. J Sainsbury's Tu is a leading grocery retailers' private label in UK and Topshop's collaboration with BeyoncĂŠ has led to the launch of the Ivy Park range to Feni's athleisure capsule collection in the country currently. Many companies are focusing and launching athleisure with many ranges and prices. These trends are being promoted by the collaboration of celebrities as well. For example- singer Rihanna has launched Fenty X Puma range of Puma brand in 2016, which has seeked attention by many consumers in UK. According to the report, “Womenswear in the United Kingdomâ€?, in 2016, many consumers have cut back their spending on apparels because of the uncertain economic conditions with the UK Brexit vote. Thus, it has been a challenging year for the womenswear market in UK. From the strong athleisure trend, womenswear have been able to maintain their growth and also benefited from it. For everyday wear or while socializing, sportswear is being focused which is comfortable and has become a fashionable image of these products. Having significant value shares, the brand named- Marks & Spencers has continued to maintain its leading position of womenswear in UK. The company is known for its quality and durability