Skills Portfolio

Page 1

industrial designer

anne mayoral

skills portfolio


live. dream. play.

mantra

a bit about myself

anne mayoral 512.750.8404 810 quarry rd apt c san francisco, ca 94129 anne.mayoral@gmail.com

objective

http://issuu.com/annemayoral/docs/portfolio http://annemayoral.carbonmade.com

to 1

innovate

and design toys and products that

inspire

minds, enhan


education

experience

skills

• assists clients with product, toy, and intearction design, including market research, concept development and ideation, 3d modeling, rapid prototyping and modeling, graphic and marketing services include logo development and branding, web and social networking presence, and search engine optimization.

bfa industrial design | academy of art university | 2008 ms aerospace engineering | university of texas at austin | 2000 bs aerospace engineering | university of texas at austin | 1996

software: adobe creative suite (illustrator, photoshop, indesign), corel painter, vellum graphite, rhinoceros 3d, autodesk aliasstudio, sketchbook pro, and autocad, bunkspeed hypershot modeling and rapid prototyping: machine shop equipment for wood, plastic, and metal; rapid modeling and prototyping with foam, clay, and fiberglass; laser cutting, 3d printing and cnc machining

patents

us patent #6854406 | autonomous surface watercraft, issue date 15 feb 2005

independent contractor designer

2009 – present

golden gate dog dog activity coordinator and adventure guide

2008 – 2009

apple computer, inc ipod genius

2006 – 2007

applied research laboratories, ut austin engineering scientist

1997 – 2006

• guided a small pack of dogs on fun adventures, exploring bay area parks and beaches.

industrial designer

nce

anne mayoral

• provided technical support to customers at the genius bar at an apple retail store.

• managed multiple technical teams for a variety of different programs. • designed and developed a real-time software radio, under mac os x, to interface with digital video (dv) devices over firewire (fw). • assisted in the development of near real-time system to detect and classify vehicles, using seismic sensors, and conducted multiple field experiments to determine acoustic and seismic signatures. • co-inventor of an autonomous surface watercraft used to support the us navy fleet ballistic missile (fbm) program. • developed an acoustic algorithm for an automated, real-time submarine tracking system used to provide precise positioning and trajectory.

hughes aircraft company member of the technical staff

1997

• developed idl software tools for data collection, reduction, and analysis of an electro-optical exo-atmospheric kill vehicle (ekv) sensor.

play,

and promote the

understanding

of the world around us. 2


marketing

research this is an overview of market research conducted for the bone-a-fide dog toy, a dog toy that was designed with a dog-centric approach.

decision wheel meets dog’s needs

optimal toy satisfies human’s uses for toys

3

cost & features

research showed that the optimal toy is able to meet the dog’s needs, satisfy their human’s uses, and exist in a market-defined range of cost and features. competition boutique-shop toys were categorized according to play pattern.


toys according to play pattern ball

fetch

tug

chew

plush/squeak

treat

interactive (owner-dog); chase activity

interactive (ownerdog); chase activity

interactive (owner-dog -dog); grab activity

independent; kill activity

independent; dissect activity

independent; dissect activity, self-reward

$3 - $10

$5 - $15

$3 - $20

$5 - $15

$5 - $20

$10 - $20

natural, varied

rubber, fabric, plastic

nylon rope, fabric

rubber

fabric, fill

rubber, plastic

minutes

days

months

average toy lifespan

years 4


dog’s needs based on predatory behavior understanding your target market is critical. researching dogs’ predatory nature helped characterize how dogs view toys. toys appeal to dogs’ sensory triggers to a greater or lesser extent. the trick is maximizing these triggers.

ball

play pattern

chase

behavior

fetch

sensory triggers

play pattern

prey

motion/shape (eyes)

kill

orient eye stalk chase grab kill dissect

tug

play pattern

chew

behavior

play pattern

dissect

plush/squeak

behavior

sound (ears)

predatory behaviors

5

grab

behavior

job

task to reward

play pattern

treat

play pattern

play pattern

predatory behavior

scent (nose)


human’s motivation to buy toys

dog toys pose a unique situation in which the purchaser is not the primary user. it is therefore necessary to understand the motivation for the purchase and the decision-making factors.

ball

tug

treat

fetch

plush/ squeak

6.8

6.0

5.0

9.6

10

chew

8.6

durability

cost

intended uses for toys play / entertain exercise prevent destruction

aesthetic appeal

rank

6


sketching

& ideation

quick canson sketches of a wireless mouse, alarm clock, and underwater vehicle. pen, marker, chalk, prismacolor pencils, and gouache on canson.

7

prismacolor sketch of a stand mixer. prismacolor pencil on tracing paper.


chrome animal sketch of a sunbathing robotic turtle. marker, chalk, and prismacolor pencil on marker paper.


ideation sketches for the hydrojogger aquatic jog belt. digital sketches finished with marker by hand.

9


form language and ideation sketches for the enchanted storybook castle playset. prismacolor pencil on marker paper.

10


model making 11

& rapid prototyping a 3d puzzle with interlocking mechanisms and keyed pieces. original concept was fabricated out of polyurethane foam. a renshape model was used to create a silicone mold. insta-cast was poured into mold to produce final model.


these photos show the evolution that the enchanted storybook castle playset went through from conception to final model. many sketch models were created using foam, foam core, wood, and plastic. the final prototype is constructed of lasercut layers. this is a working model. batteryfree mechanisms bring it to life.

12


3d modeling

& rendering

3d model of a dove™ deoderant stick created in rhinoceros. orthographics were used to create wireframe. the product was disassembed in order to accurately model various components shown in exploded view. rendered in hypershot and finished in photoshop.

13


3d model of the fido fuel bioregenerative trail light created in rhinoceros and modified in alias. initial wireframe based on a loose sketch. final design came from the evolution of cad and physical models. rendered in alias.

14


3d model of the enchanted storybook castle playset created in alias. orthographics created from the wireframe were used to lasercut the individual layers (shown in the exploded view). rendered in hypershot. images and scenes added in photoshop.

15


13

10

6 8

5

14

11

15

7

4 3

2

12

9 1 16

17

13

scene frame

1

drawbridge

5

door inserts

9

castle windows

14

castle back

2

outer door

6

door windows

10

castle inserts

15

stands

3

shutter inserts

7

castle front

11

castle midwall

16

tile stand

4

shutters

8

castle front innards

12

frame insert

17

character tile

16


illustrations

& technical drawings illustration of a classic stop watch created in illustrator. uses basic shapes and standard features to create a 3d effect.

55 50

60 10

50

5 10

20

40 30

45

15 20

40 35

17

digital scene of rustboy速 created in photoshop. incorporates use of layers, various brushes, and basic shading.

30

25


schematic of a support pin created in graphite. units in inches. Ø1.5000

2X ¯

2X ¯

Ø0.7600

Ø0.5000CBORE 2X ¯ Ø0.1880

A

A

2X ¯ 2X ¯

Ø0.2800

Ø1.0600CBORE

1.0000 0.5000

2X ¯

2X ¯

Ø1.5000

Ø0.8140

0.2000 3.0000

0.8000 0.9000 0.3400 30° 1.0500 2.2500

1.0000 1.7000

4.5000

SECTION A-A

18


technical drawing of a handheld gps device created in graphite.

A

4X R0.2500

Ø0.2000

4.21 3.87

0.1000 0.0200

0.2500

3.57

Ø0.2500

0.0250

1.9600 2X R2.0020 2.4600 2.12

0.0200

1.07

4X ¯Ø0.4000

0.0500

0.58 R0.6503

4X ¯Ø0.3500

0.0700

0 SECTION A-A

19

A

ALL THICKNESSES 0.02 UNLESS OTHERWISE NOTED


thank you

810 quarry rd apt c san francisco, ca 94129 • 512.750.8404 • anne.mayoral@gmail.com

20


810 quarry rd apt c san francisco, ca 94129 • 512.750.8404 • anne.mayoral@gmail.com


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