HSR- SECTOR 1 Wayfinding System 1
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CERTIFICATE This is to certify that the project titled “Wayfinding System for HSR Layout Sector 1� is a assignment work undertaken by Anusha Sundar, BEN13FC24 as a regular student for the degree of B.Des Fashion Communication during the year 2015, which represents as independent work and does not form the base for any previous study, project or work. PLACE: Bengaluru DATE : 1.12.2015
SUBJECT FACULTY Mr. K.C Prashanth Assistant professor, Fashion Communication, National Institute of Fashion Technology, Bengaluru
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CONTENT Introduction..................................................................... Problem............................................................................ Problem Statement...................................................... Area Brief......................................................................... Assumptions.................................................................. Questions to be Answered........................................ Area Problem................................................................. Existing Signage............................................................ To Solve............................................................................ Causal Loop................................................................... Solution Focus............................................................... Solution............................................................................ Signage System............................................................ Icon................................................................................... Colours............................................................................ Typeface.......................................................................... Placement...................................................................... Materials......................................................................... Orientation..................................................................... Limitations..................................................................... Mockup.......................................................................... Conclusions..................................................................
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INTRODUCTION An effective wayfinding signage system prompts the user to take the correct and desired direction where he wants to go. It is based on human behavior and consists of the following characteristics: • Not making to think • Show only what is needed • Remove excessive information In all, it sums up that a minimal design is not an option but a necessity in case of signage design. People who navigate do not have time to make sure they read big sentences to reach their destination. Showing what is only required and applying ‘Less is more’ is needed.
PROBLEM A person is only welcomed into the city, when he can easily navigate around and when the place makes it clear for better understanding of its circulation. For this signage system has been developed, to help people navigate around. However, practically signage system has been developed only to help people navigate to the main areas, localities and landmarks. However small areas within, or residential lots are not clearly established in the current wayfinding system. A residential lot, will have quite a number of intersecting lanes that are marked as crosses and mains, which might be running criss crossing each other that a newcomer might not see the way in and way out. There are no established signages to mark the small landmarks like park, shops, bus stands etc.
PROBLEM STATEMENT “ To develop a wayfinding signage system for a residential area/layout, using the inputs of space and graphic design.”
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AREA BRIEF The chosen area of the problem statement is Sector 1, HSR Layout. • The area, though has an existing signage system where each plot is marked with a zip code and can be identified individually, along with wayfinding system scarcely placed, does not serve the purpose of wayfinding to its newcomers. • Navigating through the residential lanes, can be problematic, as it has crosses and mains perpendicular to each other without the clear demarcation of landmarks and plots within. • One advantage, HSR Layout has small landmarks spread across the area like parks, circles, buildings (public) which can be used to relate the lanes with each other to provide better wayfinding system. • Under the huge are of HSR, which spreads from 1-7 sectors, sector 1 is studied and designed the wayfinding system for an effective communication and direction for travellers and residents.
ASSUMPTIONS The assumptions of the problem are: • The people- travellers and pedestrians are locals who are familiar with certain landmarks. • The area is not well organized with a proper wayfinding system. • The area though has a signage design, is not well placed in terms of visibility, readability or understandability. • Assumed that the area has good amount of human traffic and multiple residential lanes, that is host to more than 50 houses.
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QUESTIONS TO BE ANSWERED The solution will answer the question: “ How a residential space, can be well defined to newcomers through wayfinding signage sytem?” The solution is to answer: • The effective placement of signage in residential lot • The depiction of non popular places yet that survive as landmark, like parks, temples, sites.
AREA PROBLEM Consists 1-7 sectors, 1-biggest, 6- smallest Multiple parks, offices, shops under similar names
Includes Residential, Commercial and Govt. zones
To distances cannot covered by auto, yet walking distance is unknown
HSR Layout
No detailed/ updated signages system Intersecting lanes- mains & crosses
Suffers from wayfinding signage system
Has small landmarks places- parks, temples, theatres
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EXISTING SIGNAGES The existing signage system in HSR Layout has many defects that do not allow easy navigation to travellers as well residents. • The main problem is that the signages are placed at the loss of visibility and are in a tarnished state, that do not enable for proper and accurate navigation. • Also the signages are written in Kannade that do not able the non Kannadi speakers to understande the system. • The signages are not maintained properly, with either being faded, broken or not providing sufficient information about the places nearby. • The overall signage system that shows a map of certain radius is grillel, which is faded, making not more visibility. • The existing signages are painted, making it difficult to replace, in case of changes.
TO SOLVE: The proposed solution has to solve. • • • •
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Make the signages visible. Allow people of different languages to understand. Allow changes in graohics and transferability. Communicate about the nearby landmarks.
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CAUSAL LOOP Bad Wayfinding
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Wayfinding Signage
Decreases Human Traffic
Decreases Settlement
Less Industrialisation & Infrastructure
Good Wayfinding
Area Developement
B
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Need for Good Wayfinding
Increases Human Traffic
+
Increases Settlement
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More Industrialisation & Infrastructure
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SOLUTION FOCUS
For local pedestrians and travellers
Focus on immediate visibility
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Concentrates more on lanes. Crosses/ mains
Solution
Encourages walking & purely restricted within the area
SOLUTION The solution for the problem, is a good wayfinding signage system that will brief the pedestrians with the nearby locations, that can be mostly covered by walking. The aim of the solution is to let the citizens walk around the sector and find their destination themselves. For this the signage system is divided into 4 parts: • • • •
Overall Main Cross Kiosk
The Overall signboard is a trappa framed board, which can be mounted on the ground with the help of aluminum extrusions at the four directions of the sector. Each will contain the map the location briefing within 600 metres of area, showing the map with nearby landmarks. The landmarks like the Government buildings, Parks, Temples will be specified by name whereas the private associations like supermarkets, eateries will not be mentioned by name in this board. However other signages will contain the names. The second type is Main boards, which will be installed on the start and end of the Main lanes briefing about the specific landmarks, main street name and directional arrows with estimated time to reach there (by walking). It is Projected Snap Frames that can be interchanged with graphics. The main signages are only to brief the travellers about what the street contains importantly. The third type is Cross boards, placed at the start and end of the street briefing about the plot numbers of the residential plots. The signage will only brief about the residentila plots, but about both on the main and cross street. The board tells about the cross name along with the plot numbers. Kiosks will be installed in between the main roads, to further tell about the landmarks that are missed from the Main signages. It will tell about the next landmarks from the nearest being at the bottom most and farthest being at the top. The arrows are on the either of the sides to show the navigational directions. The signage set has a constant element of leaf, to remind the concept of Go Green and also complements with the greenery of the area.
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SIGNAGE SYSTEM
The above shown is the signage system. The signage form is designed with extreme contrast in terms of form and colour. The sharp and high contrast will strike the eyes of the people with ease of gaining visibility and attention. To provide the contrast, the background is white with bold black text, colour highlighted symbols. The common element being repeated in the green leaf, that will constantly about being go green, (due to the lush greenery in the sector) and will serve as a symbol of rembrance and resemblance for the search of signages.
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ICONS
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Pole Stand
24- Main
Main Street Leaf Element Directional Arrow
3 min
Sign 3 min
Map Brief rad 600 m
White Background 3 min
Estimated Time
Arc Element
Pole Stand
The above shown signage is for the primary entry point into the sector from other sector. This board will provide orientation map and directional information as well as details about local amenities for the immediate area of radius 600 metres.
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The signage will tell about the main street name, and the immediate 3-4 landmarks and residnetila plots that are located within the immediate accesability. The signage will also tell about the landmarks located on the crosses, with supporting arrows for the direction.
Leaf Element Residential Sign White Background
16- Cross
#2367- #2351 #2298- #2317
Cross Name Plot Numbers
Hanuman Temple Masjid E Noorani Govt. School Thirumala Theatre Bank of Baroda
Landmark specifc name Directional Arrow
11 Cross Park/Temple
Body Pole Stand
The signage is to be placed on the crosses pavement, telling about the residentilal plots located on both main and cross. The directional arrows will help to plot numbers, straight being on the cross and right/left ones on being the main In this way, these boards will not contain landmarks about the place.
Base Stand
Kiosks are to be placed in between the mains for further detailed landmark positioning. They will tell about the landmarks located on the mains and crosses with directional arrows positioned according to the orientation.
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COLOURS The system consists of colourful signs on plain white background. However the only repeating colours are white, black and green. The white background will stand out projecting the thick black stroked symbols with colour highlights.
white c=0 m=0 y=0 k=0 green c=50 m=0 y=100 k=0 black c=0 m=0 y=0 k=100
TYPEFACE The typeface chosen is Humanst521 BT, 100 % black, Roman. The font is chosen for it’s sharp letter features, that is needed in this design. The typeface provides a strong visual contrast against the plain and suttle white background.
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 !@#$%^&*() 18
PLACEMENT
The overall signage will be placed from the four directions of entrace into the sector. It will brief about the places of about the radius 600 metres. The overall signage board will have the map. The second signage, main will be placed on the start and end of the street, while the cross board at the start and end of the street. The kiosks will be placed at a distance of 200 metres apart from each other along the road. The kiosks will be placed only on the mains.
Overall Main Cross Kiosk 19
MATERIALS The material to be used for the white background is powder coated white aluminium sheet body, with black finish and plastic end caps. It is layed with non glare glass on the top, which is removable for replacing with graphics. The trappa frame method is followed the overall signage board. whereas snap frame is used for other 3 types of signages. Using the same material specifications, with it has steel poles for the basement.
ORIENTATION All the signboards except for kiosks are single sided, with the kiosks being double sided to help the citizens to know about the landmarks. The kiosk will tell about the main locations on either of its side, according to the direction. Other sign boards like the overall, main and cross will be single sided, with the board marking the plot numbers and commercial/ public spaces.
LIMITATIONS The following are the limitations of the newly proposed signage system: • The system does not provide way for directions outside the estimated area (HSR, Sector 1). The system is wholly for the residents and travellers within the area. • As the area is widespread, the proposed solution, will be placed along the main junctions and streets, for the purpose of easy visibility to the crowd. • The solution signages are mostly single sided, exceptional for kiosks, so as to avoid clutterness in the design and confusion in the wayfinding. Onlookers have to see the front of the sign for viewing the area information. • The signages is mostly written with numbers and symbols, yet uses English for Lanmark names. 20
MOCK UP
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CONCLUSION To conclude, the signage system has been designed, planned and developed after studying on how various other cities have designed to show the true way to their citizens. Signage manuals of New York, Duncan and other guirreila wayfinding system studies were studied before starting this project. A clear wayfinding system is not there for ornamentation, but to show light to the citizens. Thus the proposed system can benefit the citizens and improve their current conditions.
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HSR- SECTOR 1 Wayfinding System
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