1.3 Concern

1.3 CONCERN

1.3.1 Inquiry

• Why is the sense of association with the identity missing for a common person of the city? • Where is the city or the farmers lacking behind adjoining cities in terms of productivity? • Will the meaning of identity be lost if we do not intervene now?

The need of the study helped to inquire and identify the concern to be dealt with and formulating the research questions addressing the initial inquiry. This will further provide a direction to plan the research methodology of the thesis project. There is a need to do justice to the GI status in terms of developing the area under cultivation, expanding the production, export capability, the scope in the processing industry exploiting the use of the fruit beyond raw consumption thereby establishing a brand and pioneering in this industry to reinforce the identity and establish a global presence representing the city.

1.3.2 Research Questions

• Can this association be generated in the citizens’ mind through the study? • How can the identity of Nagpur be strengthened into a spatial manifestation rather than being a title? • Can this be the starting point for expanding, setting a standard, proving the uniqueness of the fruit to the region? • Can orange be the genesis of this identity and also a source of recreation for the city?

Figure 5: Understanding of the concern (Source: Author)