Letter from Bill: We Ignite, They Multiply

BILL SNIDER ASIA PACIFIC MEDIA DIRECTOR

In the past decade, our focus has been on training the next generation of media professionals in Asia Pacific. We believe empowering local workers—both pastors and media teams—is the most effective way to spread Christ’s message to new places. Our team sparks a flame of possibilities, enabling churches to extend their reach beyond physical walls.

We equip Asian believers with digital media skills, empowering them to creatively spread Christ’s message within their unique cultural contexts. Then they teach other media-savvy believers to do the same. This ripple effect continues long after we leave, creating a lasting impact across the region.

Jesus’ simple words, “Go and make disciples,” continue to inspire our mission. We aim to see this vision of using all means to win some multiplied in others. Through teaching and modeling, we enable local workers to adapt and run with the message in their specific environments.

As we move into our 36th year of ministry, we are witnessing multiplication like never before. Our training gives birth to media communities that keep growing long after we leave, as they utilize media within their communities.

In the following pages, you’ll find inspiring stories that showcase the ignite-and-multiply results happening across Asia Pacific. You’ll hear about innovative social media campaigns and groundbreaking video productions. We are grateful for your faithful partnership with us supporting these amazing media movements.