Letter from
Bill
BILL & KIM SNIDER ASIA PACIFIC MEDIA DIRECTORS
HELP US INFLUENCE
THE NEXT GENERATION Welcome to 2019! It’s both a time to reflect and a time to ask God, what’s next? A few months back, I was introduced to a thought from Ravi Zacharias. He is a Christian apologist, author of many books and speaker in conferences worldwide. He is quoted as saying: “How do you reach a generation today that listens with their eyes and thinks with their feelings.” I’ve reflected on that thought and what it means to our ministry. The emerging generation grabs ideas from many sources. They are “digital natives.” They know how to access and use technology and have grown up attuned to the visual world. How do we reach this group? What Zacharias is implying is that our communication of truth needs to engage them where they are through visual storytelling, truth packaged not as propositions but closely tied to real life. That is the challenge and the opportunity we have with Asia Pacific Media in 2019. We are visual storytellers. On our own Facebook page, we have over 20,000 followers. The majority are between ages 18 and 25. We have an open door to the next generation with the gospel! The open door we have is for outreach and to influence, but also the open door is for equipping the next generation to tell His story, to multiply His message through video, social media and drama. Would you pray with us that in 2019 we will see new storytellers emerge, churches catching the vision for media and that our team will creatively seek to see HIs Message, Multiplied? Please partner with us to walk through the open doors to the next generation. Winter 2019 e-issue [3.]
