Why is Tiktok so popular? A recent study shows that ● 64% of users say that they can be their real selves on Tiktok ● 56% of Tiktok users say that they post videos on Tiktok that they wouldn’t post elsewhere ● 31% of Tiktok users specified the reason for using Tiktok again and again as ‘Lifting my spirits” ● 52 % of users say that they search or shop for products on Tiktok and 60% of users say that they follow brands on Tiktok All the above-mentioned topics are explained clearly in my recently published Tiktok statistics blog. Therefore, read my blog to know many interesting and surprising facts about Tiktok and the short video app industry