Speak softly 2014

A collection by Ariana Allee I live life with adventure always in my heart and laughter on my mind.

Brand Page: The mission of Ariana Allee is to help women feel comfortable and confidence in the clothes they wear. The brand Ariana Allee uses the touch of soft fabrics to ensure women will feel important while still comfortable. Ariana Allee wants to help women be able to afford beautiful items. Colors play a big role when designing. Prints can also make women feel like everyone is looking at them in a good way. This brand is for everyday women who love their bodies and appreciate fun, comfortable designs.

My Logo:

ARIANA ALLEE

ARIANA ALLEE

ARIANA ALLEE

ARIANA ALLEE ARIANA ALLEE

ARIANA ALLEE

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Customer Profile/My muse: Market: Contemporary ages 25 & up Season: Summer 2013 Size range: 4-20 for any shape and size Price point: Better budget Tops: $65-$125 Pants: $75-$220 Jackets: $125-$400 Other: no more than $600 Sold at higher end department stores and select boutiques Competitve labels: Stella McCartney, Rachel Roy and Topshop The demographic for my collection would be contemporary woman that lives in the city. She likes to dress casually, but still has a classy style. She goes to the gym and loves to practice yoga on the weekend. The contemporary is 25 and older. She could be a mother and has to take care of her children so having a practical wardrobe is necessary. The style of my muse is someone that loves print and colors and is inspired by history and its inspiration on fashion. I am always inspired by history and it’s affect on clothing. as I looked at trends for spring 2013, I noticed alot of designers did prints and bright colors. I’m not much on florals so I decided to go for more of a look at me style for confident women of any size.

alleeariana@gmail.com

Trends!

Give us the tools Sportswear

Table of content Give us the tools Sportswear The shape of things Swimwear You will go far Activewear Hand and hand Dress group Let your mind go Knitwear

Speak softly Contemporary Summer 2014

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alleeariana@gmail.com

Hemp 100% Hemp

Organic Cotton 100% Cotton

Organic Denim 100% Cotton

Color Page Dusk

Floral Gardens

Speak softly Contemporary Summer 2014

Grey

Light

Light Denim

Dark Denim

White Denim

Organic Silk Charmeuse 100% Silk

Hot Pink

Creme

White

Silk Crepe de Chine 100% Silk

Orange

Green

alleeariana@gmail.com

Findings: Trims:

Details

Speak softly Contemporary Summer 2014

Hooks and eyes, also invisible zippers

Colorful, 4 hole zipper with lifted edges, 1/2”-1” size range

Risen buttons for denim 1/4”-1/2”

Embellishments: Graphics featured on #90093 is done by printing onto the silk during production. #90100 features a cut out back design with a hood attached

Design details: Pleats are featured on many garments and are done by machine pressing

Finishing:

alleeariana@gmail.com

The garments must be dry cleaned

Curved stitching is a big part of my deigns and some of the curved seams are featured.

#90084 Silk Crepe de Chine

1) Orange

Speak softly Contemporary Summer 2014

2) Green

Long sleeve, short sleeve top with curved neck line and zipper in back. Also, pressed pleats.

#90085 Light Weight Denim

Stetch light weight pant with stitch detailing and fly front zipper.

alleeariana@gmail.com

1) Light Denim

2) Dark Denim

3) White Denim

Speak softly Contemporary Summer 2014

#90086 Organic Cotton Peter pan collar jacket with 3/4 sleeves and button closure. Princess seams for fit and vent in back.

1) Creme

2) Hot Pink

3) White

#90087 Silk Charmeuse Sleeveless top with stitch detailing and curved hem.

Also, back zipper and back seam.

Seam on the front of the top and curved stitch detailing.

#90088 Hemp Organic linen pants with thin waistband and fly front zipper. The pants go to the heel and this is a straight leg pant.

1) Dusk

alleeariana@gmail.com

2)

Grey

Light Denim

2) Dark Denim

Speak softly Contemporary Summer 2014

3) White Denim

#90089 Organic Denim Slim fitting jacket with high collar. Princess lines and seam details featured.

The jacket closes with small buttons.

1) Creme

2) Hot Pink

#90090 Silk Charmeuse Raglan peplum style top with cutout pleats. This design close in the front with a zipper.

1) Orange

2) Green

#90091 Organic Silk Crepe de Chine Light weight skirt that hits at the knee. Stitch detailing featured on front and back.

Two inch waistband and side zipper for closure.

alleeariana@gmail.com

3) White

Speak softly Contemporary Summer 2014

#90092 Hemp Long vest style jacket with button closure and stitch detail on the front. Deep V aspects incorporated and curved hem line.

2)

1) Dusk

1) Orange

Grey

2) Green

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#90093 Organic Silk Crepe de Chine Slim fit top with deep scoop back and dada print on the front. zipper opening on the back.

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#90094 Silk Charmeuse Shorts with seam detail in front and zipper closing in back. Small waistband and overlapped detail to cover zipper.

1) Creme

alleeariana@gmail.com

2) Hot Pink

3) White

Speak softly Contemporary Summer 2014 #90095 Silk Charmeuse Mixed color silk top with curved hem and gathered side sleeve.

V shaped neckline with 3/4 sleeve on one side and short sleeve.

#90096 Hemp Capri pant with stitch and seam detailing. Wide waistband featured and back zipper.

alleeariana@gmail.com

1) Creme

1) Dusk

2) Hot Pink

2)

Creme

3) White

Speak softly Contemporary Summer 2014 1) Floral Gardens

2) Light

#90097 Organic Cotton Bandeau bra for under sheer tops. Design features gathers on the front and button closure on the back.

#90098 Silk Crepe de Chine Tank top built to wear with anything. This tank has straps that come in to mold the back and gathers on the front. Zipper closure.

1) Orange

Floral Gardens

2) Light

alleeariana@gmail.com

#90099 Organic Cotton Curved bust top to wear undergarments. Darts to form the body and zipper on the front.

2) Green

Speak softly Contemporary Summer 2014 #90100 Organic Cotton and Silk Crepe de Chine Dress with hoodie with stitch detail and long sleeve.

Zipper on the back and open back detail also stitching detail.

1) Floral Gardens

1) Orange

alleeariana@gmail.com

2) Light

2) Green

Speak softly Contemporary Summer 2014

The shape of things Swimwear

INSPIRATION

Speak softly Contemporary Summer 2014

alleeariana@gmail.com

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Speak softly Contemporary Summer 2014

#90101 Lycra Two piece bathing suit with mid section connection.

Design details include false seam lines.

1) Baby pink

2) Blue cloud

3) Hot pink

#90102 Lycra One shoulder bathing suit with skirt bottom and rouching on the side, with bow.

1) Baby pink

ARIANA ALLEE

alleeariana@gmail.com

2) Blue cloud

3) Hot pink

Speak softly Contemporary Summer 2014

#90101 Lycra Two piece bathing suit with mid section connection.

Design details include false seam lines.

1) Baby pink

2) Blue cloud

3) Hot pink

#90102 Lycra One shoulder bathing suit with skirt bottom and rouching on the side, with bow.

1) Baby pink

ARIANA ALLEE

alleeariana@gmail.com

2) Blue cloud

3) Hot pink

1) Orange

2) Purple

3) Floral Print

#90103 Stretch Lycra One piece bathing suit with bow detailing and deep scoop back.

#90104 Lycra Two piece bathing suit with curved bust and seam detailing.

1) Baby pink

alleeariana@gmail.com

2) Blue cloud

3) Hot pink

4) White

Speak softly Contemporary Summer 2014

1) Floral print

2) Yellow

3) White

Speak softly Contemporary Summer 2014

4) Lime green

#90105 Cotton Bathing suit cover up with ruffle detailing and seam details.

1) Floral print

2) Yellow

3) White

4) Lime green

#90106 Cotton Shorts with princess seam and waistband. Bow detail and zipper on the back.

alleeariana@gmail.com

1) Baby pink

2) Blue cloud

#90107 Lycra One piece bathing suit with contrast diamond shape.

High neck and seam detailing.

ARIANA ALLEE

1) Orange

2) Purple

#90108 Stretch lycra Bathing suit with bow detail and ruffle also, waistband and deep V .

alleeariana@gmail.com

3) Floral Print

4) White

3) Hot pink

Speak softly Contemporary Summer 2014

Speak softly Contemporary Summer 2014

#90109 Lycra Bust shaped bathing suit with thin strap and bow details.

1) Baby pink

2) Blue cloud

3) Hot pink

#90110 Stretch lycra One piece bathing suit with deep V hip accent.

Mid section connection and thin mid section piece in the back.

alleeariana@gmail.com

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1) Orange

2) Purple

3) Floral Print

4) White

Speak softly Contemporary Summer 2014

#90111 Deep V top with scooped back and bust formed front. Also, seam detailing.

1) Orange

2) Purple

3) Floral Print

4) White

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#90112 Cotton Wide legged pant with wide waistband and gathers. stitching on the hem. 1) Floral print

alleeariana@gmail.com

2) Yellow

3) White

4) Lime green

Speak softly Contemporary Summer 2014

INSPIRATION

Speak softly Contemporary Summer 2014

ARIANA ALLEE

alleeariana@gmail.com

Color Page

Speak softly Contemporary Summer 2014

Spandex Nylon 92% Nylon 8% Spandex

1) Baby pink

2) Blue cloud

1) Orange

2) Yellow

3) Hot pink

Stetch lycra 58% Lycra, 35% Nylon, 7% Spandex

3) Hot pink

Cotton

1) Floral print

2) Yellow

3) White

4) Blue cloud

Trims and details: Activewear Stitching

alleeariana@gmail.com

Overlapped Waistband

Elastic Waistband

Bow Details

Stitching details

#90113 Spandex Nylon Diamond shaped neck top with scooped back and lower back hem. Also double needle stitch and facings on the neckline.

1) Baby pink

Speak softly Contemporary Summer 2014

3) Hot pink

2) Blue cloud

ARIANA ALLEE

#90114 Cotton Shorts with stitching details and wide waistband. Also leg band and bow accents.

Side zipper closure.

1) Floral print

alleeariana@gmail.com

2) Yellow

3) White

Cotton 100% Cotton

4) Blue cloud

Speak softly Contemporary Summer 2014

#90115 Spandex Nylon Bust shaping sports bra with strap detailing and dipped back. Bow featured on the front.

2) Blue cloud

1) Baby pink

3) Hot pink

#90116 Spandex Nylon Exercise top with seam details. Boat neck feature and short sleeves. Also binding and double needle stitch.

1) Baby pink

ARIANA ALLEE

1) Floral print

2) Yellow

#90117 Cotton Flared pant with elastic on the back and stitched hem. Side zipper closure.

alleeariana@gmail.com

3) White

4) Blue cloud

2) Blue cloud

3) Hot pink

Speak softly Contemporary Summer 2014 #90118 Stretch Lycra Exposing top with racer back and straight hem.

Cup outline and fit waist and binding on the neck.

1) Orange

2) Yellow

3) Hot pink

ARIANA ALLEE

#90119 Cotton Flowing pant with elastice waistband and seam detailing.

alleeariana@gmail.com

1) Floral print

2) Yellow

3) White

4) Blue cloud

Speak softly Contemporary Summer 2014

#90120 Spandex Nylon Straight hem top with square neck line and double needle stitch.

1) Baby pink

2) Blue cloud

3) Hot pink

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ARIANA ALLEE

#90121 Cotton Flowing skirt with small waistband and kick pleats.

1) Floral print

alleeariana@gmail.com

2) Yellow

3) White

4) Blue cloud

LLEE

#90122 Stetch lycra

Speak softly Contemporary Summer 2014

Square necked sports bra and seam detailing.

1) Orange

2) Yellow

3) Hot pink

ARIANA ALLEE

1) Orange

2) Yellow

3) Hot pink

#90123 Spandex nylon Shaped top with zipper back and low neck line. Also wide hem and sleeve hem.

1) Floral print

2) Yellow

3) White

4) Blue cloud

#90124 Cotton Shaped pant with waistband and stitch details.

alleeariana@gmail.com

Speak softly Contemporary Summer 2014