Arianna Mao - Graphic Design - 2014

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Arianna • Xingyun • Mao a graphic design portfolio


Arianna X. Mao Vancouver, British Columbia e: arimao@alumni.ubc.ca t: [1] 604.346.8286 a: 201-884 Bute Street, V6E 1Y5

EDUCATION WORK

2010-2014 University

of

British Columbia

B. Environmental Design (Hons.) 3.85 GPA 2013-2014 UBC School

of

Arch. & L. Arch

Lasercutter Technician UBC Alma Mater Society

Junior Graphic Designer

VOLUNTEER

UBC Farm

Volunteer at the Institute of Aboriginal Health 2011 Starlight Children’s Foundation Canada

Graphic Designer for 5th Annual Sparkle Gala

2013 West End Neighbourhood House

Painting Studio Art Volunteer

2014 CityStudio + City of Vancouver + SALA (ongoing) Student Project Lead

SKILLS

Photoshop ***** SketchUP ***** Illustrator ***** Handmodelling ***** Indesign ***** Illustration ***** AutoCAD ***** Laser cutting *****


selected works The Burger Bar 2013 • UBC Alma Mater Society • branding

& graphic design

page 4

Filament 2013 • B. Environmental

Design • architectural design

page 8

Cards Against Humanity Redesign 2013 • personal project • branding & graphic design page 12

Hedgehog Studiolo 2014 • B. Environmental Design • interior

design

page 14

Bernoulli’s Bagels 2014 • UBC Alma Mater Society • graphic

design & food photography

page 18

DeClash 2014 • debate software page 20

start-up • logo design


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AMS BURGER BAR branding & graphic design Adobe Illustrator • Adobe Photoshop

For me, the Burger Bar had always been my go to comfort place when I just really need a cheap, delicious and filling meal. For others, it’s known as that divey burger place that has the retro-looking menu, the Burger Bar was in need of an update.

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The Burger Bar now sports a sportier design, better reflecting the personality of the manager Jack. The crisp pops of colour and simplicity of the general design offset the vintage black and white photographs, keeping the classic vintage look but with a more modern twist.


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ENDS FILAMENT architectural design

SketchUP • Kerkythea • Adobe Photoshop • Autocad • Adobe Illustrator

Situated on the corner of Maple and 12th street, Filament is a mixed use commercial, industrial and residential area. The goal was to increase density and create spatial conditions conducive to a positive live-work environment. The bottom floor is a pop-up commercial hub supported by artists’ residences in the top floors. Connecting the two is food. The overhead bridge not only connects the two separate parts of the complex together, framing the project, but also links the the kitchen from the 8

more industrial building in the complex to the bar. The buildings are designed to maximize the conflicting goals and interests of privacy and sunlight. The building maximizes southern exposure while using the louvers to reduce western glare and privacy issues from the building next door. In this group project, I was responsible for the residential portions (see right) as well as the exterior facade and renders (above, prev. page).


UPPER Floor Plan Residential 1”:8’ 0’ 1’ 2’

4’

8’

16’

Lower Floor Plan Residential 1”:8’ 0’ 1’ 2’

4’

8’

16’

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CARDS AGAINST HUMANITY branding & graphic design Adobe Illustrator

How would you redesign a massively popular card based word association game? The aim is to offer responses that delight, repulse, or be downright hilariously clever. The backing of the card deck is identical when rotated 180 degrees. This ambigramic

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design is a clever and fun take on playing card backs. The design retains the monochromatic colour scheme of the original design and differentiates the prompt and answer cards from each other with a “?” and a “!” respectively.


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ENDS HEDGEHOG STUDIOLO interior design

Adobe Illustrator • Adobe Photoshop • AutoCAD • KeyShot • Rhinoceros A man lives in the West End of Downtown Vancouver with his cat in a small 700sqft apartment. He needs a distinct space to do work The inspiration for the Hedgehog Studiolo is the sensation of needing both privacy, but also trying to maintain viewing and visibility. The interior of the studiolo is intensely private and is the incubation chamber for wisps of thought. Such a fragile space is to be protected. Like a hedgehog, the space created by the studiolo curls upon itself and offers a prickly exterior to the outside, but contains within itself softness and light. The mediating boundary between the interior and exterior of the studiolo is is naturally in flux. The walls are constructed from a double layer of acrylic that is lasercut and then pierced with bamboo skewers. The bamboo skewers are free to be pushed, so like the familiar childhood toy Pin-Art, the wall can hold objects within itself. The exterior of the wall is left with a palimpsest of all the objects that have been pushed into the flexible wall skin.

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nightime render of a enlosed studilo space.

fully


plan of the apartment

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Sliding screen fully blocking off the studiolo, protecting the nucleus of thought.

Sliding screens extended in both directions, fully blocking off access to both the living room and the studiolo.

Sliding screens block off the living room, but still allowing access into the studiolo. The studiolo can then expand into the living room space if required.

circulation & sunlight diagrams

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AMS BERNOULLI’S BAGELS graphic design & food photography Adobe Illustrator • Adobe Photoshop • Canon T3i

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Bernoulli’s Bagels is a local handcraft artisan bagel shop situated on the UBC campus. The cheerful buttery yellow motif and the hand-drawn logo are legacies of years of tradition. In working with the manager of Bernoulli’s, we tried to create a poster that is reflective of the fun, textural quality of the Bernoulli’s bagels themselves with a new modern look. This motif and direction is followed through in the food photography. The photos emphasize the variety and texture and quality craftsmanship of the bagels.

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DEBATE DECLASH Logo Design Adobe Illustrator

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DeClash is a small, start-up debate tabulation software company. Tabulation software is supposed to incorporate scores and properly rank debaters’ results during a tournament. The current software available is unwieldy, lacks fail-safes and presents significant challenges to the logistics of smoothly running a tournament. The client who is creating the new software stated that the logo be fresh and user-friendly. The first iteration of the design is taken from the clean forms of line drawn logos. The D and C are interlinked to form an optical illusion that shows simulatneously two people communicating with each other or one person speaking their mind. The previous proposal was not the aesthetic that the client had in mind, so the second mock-up relies more heavily on the use of negative space. The D and C letterforms provide the boundaries for two people engagin in discussion, but the logo can also be read as two speech bubbles. Ultimately, the final logo that wae chose was one that used the typeface from the second logo, but with a subtle variation to be more friendly looking. Finally, my role was to create both a monochrome and a white on black version of the design.

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