Copywriter portfolio

Page 1

Portfolio

Arjun J Krishnan arjunjk@gmail.com
























Co-branding: Using Temple Run app as a medium to promote Kerala Tourism The idea is to co-brand with Temple Run and make an exclusive game ‘Temple Run - Live Again’. Various tourist destinations like the backwaters, beaches, rubber plantations, tea estates, paddy fields can be used as the backdrop of the game. Also the game will feature unique art forms from Kerala like Kathakali, Theyyam, Kalari Payattu. Just imagine at one go you can address to over 50 million+ users of Temple Run.


Original Temple Run emblem

New Temple Run emblem for Kerala Tourism


A typical Temple Run starting shot for Kerala Tourism


Online point of sale promotion Using banner ads strategically on online travel portals. A last moment guerilla advertising to persuade a person who is booking his tickets for holiday to consider Kerala as an alternative tourist destination to the one he has opted for.















Gamification idea A program for making employees serve their customers better



The website to view the Fed Experience Score.


A social platform to promote sharing of resources and ideas among SMEs that are customers of Federal Bank


































Arjun J Krishnan arjunjk@gmail.com


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