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Dana Dorris

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4 Ways to Build a 02 Resilient Business TEXT BOX

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UPCOMING EVENTS

Sept. 13

KBA Luncheon

11 a.m.-1 p.m. Recreation Center at Adams Park 2737 Watts Drive

Sept. 21

Alive After 5

5:30 -7:30 p.m. Jim R. Miller ParkTEXT BOX Lorem ipsum dolor sit amet, consectetuer adipiscing 2245 Callaway Road, Marietta elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud Sept. 27

Wake Up KBA

8-9 a.m. Recreation Center at Adams Park 2737 Watts Drive

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In life, we all have stumbled, whether it be in our personal life or professional career. We’ve always heard that it’s not how you get 03 knocked down that matters; it’s how you get up. When our businesses stumble, it’s no different. But how do we build a business that is resilient and able to overcome difficult times? To create and maintain resiliency in your business, you must minimize the downside while maintaining the ability to act on opportunities that might present themselves.

Being business-resilient is dimensional and involves many different elements, such as financial, operational, strategic and critical thinking.

There are four main principles that will allow you to build and 04 maintain resiliency in your business: 1. Culture. It’s your company’s personality. This requires a deep dive to understand your purpose, foundation and values, making sure you have buy-in across your organization with clear two-way communication and accountability. It is important to create connections for your employees that make them feel like a contributing part of the mission and vision. The company culture and strategy must align and be communicated in everything you do. 2. Leadership. In today’s world, the way you lead your people is a key to success. Your team seeks direction, with empathy and awareness. Be supportive and develop a strong sense of caring and commitment to the well-being of your team. Remember, leadership is about making others better. We rise by lifting others. 3. Change. Assess what needs to be changed and how quickly. Be aware of the levers available to achieve the change you want and need. Map out a clear and understandable plan with meaningful metrics. Take a good look at your team, and make sure you have the right people in the right places. Consider rotating people to give them the opportunity for challenges and growth. Don’t forget to celebrate your successes and include rewards and recognition. 4. Discipline. We must be relentless in the pursuit of our goals, with our focus on execution. It is critical to have a riskmanagement plan in place, with quarterly evaluation. Using these four core elements will guide you to growth and resiliency in your business. We might stumble at times, but, with a well-formatted plan in place, we might not fall at all. As Benjamin

Franklin once said, “By failing to prepare, you are preparing to fail.”

Hardships might get us down, but being resilient enables us to maintain our course and purpose, while coming back stronger than ever before.

Oct. 11

KBA Luncheon

11 a.m.-1 p.m. Recreation Center at Adams Park 2737 Watts Drive

Join the KBA by visiting www.kennesawbusiness.org.

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TEXT BOX Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud Dana Dorris is the first two-time female president of the Kennesaw Business Association. She is an independent insurance agent and senior partner with Risk & Insurance Consultants of North Georgia. 04

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