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N A T U R A L
D E S I G N
AROUNDtheTREE AROUNDtheTREE is a proudly Portuguese brand, is an ambitious project of a team who believe in the values of cultural and Portuguese traditions giving them a new interpretation through the design of unique pieces. The main legacy is the family connection of this team to one of the greatest icons of Portuguese design of the 50’s, the chair from Gonçalo Rodrigues dos Santos, which still remains the main image in Portuguese emblematic outdoor spaces. No less important is the cultural heritage and passion of this young team. The industry’s treatment of cork and wood combine advanced technology with ancient methods, all with the purpose of sourcing the exclusive materials. These two heritages make AROUNDtheTREE an original brand that is distinguished for having the perfect combination of the two elements in their DNA, design and nature. All the designs of AROUNDtheTREE has patents.
Since April 3rd 2014, you can find AROUNDtheTREE represented by PORTUGUESE ROOTS at MUDE (Portuguese National Museum of Design). AROUNDtheTREE won the award, Silver Award 2014 by A’Design Awards with the Portuguese Roots Chair.
DESIGN THAT SPEAKS FOR ITSELF
WOOD A high quality wood product could last a lifetime. Wood is a material that’s simple to use, to maintain and to repair. The richness of wood gives our home interior a feeling of comfort and joy. Wood blended with other materials, makes it more beautiful and useful and we can’t imagine a better blend then cork… it just feels natural! After all, cork is the outer bark of a special variety of oak tree. To emphasize this fusion, we use natural oils to reveal all the organic beauty of wood and at the same time enable it to “breathe”.
You can feel it and smell it!
CORK • 33% of the world’s total area of cork oak forest is concentrated in Portugal! • It takes 45 years to harvest the first high quality cork • Cork trees can be harvest every 9 years (producing around 45 KL of good quality cork). • It can be harvest around 16 times during its life. • A cork tree lives between 150 to 200 years! • A cork tree can reach 25 meters height. • The scientific term for cork oak tree is “Quercus Suber L” • The main characteristics of cork are: lightness, impermeability to liquid and gases, compressibility, elasticity, insulator (thermic, acoustic, anti-vibrant), doesn’t burn in live flame, higly abrasion resistant. • Each cubic centimetre of cork contains around 40 million cells and each cell is filled with gases similar to air!
The Cork is unique, from the outer bark of the evergreen cork oak (Quercus suber). The life cycle of cork, as a raw material, starts with the extraction of the bark from cork oaks. The so-called harvesting or stripping, which is carried out during the most active stage in the annual growth of the cork occurs from mid-May or early June to the end of august. But it is, above all, a material that is one hundred per cent natural, recyclable and reusable, essential qualities in a more environmentally friendly and less polluted modern society.
THE HISTORY The history of this chair goes back to the post-war era, the late forties (40’s), to a time of master craftsmen, in which Gonçalo Rodrigues dos Santos, founded of a small weld shop in Lisbon. Proud of his art and labor, a true all-rounder producing at the time a variety of products such as juice extractors, shoe heels, etc … and at a certain point, chairs. Master Gonçalo Rodrigues dos Santos . The leap towards the chairs production came from his tube bending invention, a machine that he maintained hidden at all times and only on weekends would he perform his lonely tasks in an effort to keep his secret safe. In those days, and according to master Serafim’s testimonies, ergonomics were based on workers opinions who after every model’s completion were asked to sit down and evaluate its comfort. Whenever unanimity was achieved, the final model was found and it was then, back in 1953, outside the “Café Lisboa” in the Avenida da Liberdade . It was in the late sixties that the Gonçalo chair reached its peak. After 1974, the year of the Portuguese revolution, and the disappearance of master Gonçalo Rodrigues dos Santos, a new revolution arose, one of plastic and counterfeit. It is now to us, a new generation of “believers”, who have learned from the very best, the responsibility of honoring and to continue to add value, material and history, to one of the greatest national icons. The eager to value such patrimony, establishes itself by the hand of Alexandre Caldas, who at age 15, entered the world of Furniture and Soraia Rangel degree in marketing and advertising and completely in love design . History repeats itself… but this time… with a totally different will… to show out chair to the world!... Designed by Alexandre Caldas
P O RT U G U E S E
R O O T S The most remarkable portuguese chair design in the world since 1953 Reborn in Wood and Cork
PAT ENT BY AROUNDtheTREE
The Most Remarkable Portuguese Chair design in the world since 1953
AROUNDtheTREE proudly presents its new Portuguese Roots Chair, inspired by its original 1953 model, from Gonรงalo Rodrigues dos Santos. On top of its exclusive design in solid wood and natural oil, that provides this model with a unique and classy finish, we also add a main element of comfort, durability and impermeability from the natural cork fabrics. Like the Portuguese Roots Chair, all parts are made by an experienced team that combines handmade methods and state of the art technologies.
LIMITED EDITION
LIMITED EDITION again inspired by a Portuguese tradition. The Portuguese TILES, their tradition and their technique. Portuguese ROOTS Chair and Table hand-painted with the original technique of painting on tile. For five centuries, the tile holds a prominent position among the Portuguese decorative arts. Although throughout its history has suffered multiple influences, it has developed in Portugal very unique characteristics. Therefore, this collection is itself a tribute to our traditions.
MORE THAN A CHAIR ... a PIECE OF ART !
MUDE
(PORTUGUESE NATIONAL MUSEUM OF DESIGN)
S E E D A seed always carries hope and like a strong idea, their growth depends on our willingness and dedication to make it happen.
PAT ENT BY AROUNDtheTREE
With a simple but a strong design, the seed is lighter being constructed from natural ash wood. It presents an upholstered seat with high density foam inside and cork fabric for finish.
SEED CHAIR NATURAL AMERICAN WALNUT NATURAL CORK FABRIC
S I M P L E , E L E GA NT A N D C O M F O RTA B L E
Each project has its own identity Hotel Evolution by Sana Hotels
You can choose the wood, the color of wood, fabric and finishes. Each piece is a custom piece for each client and each project. EXCLUSIVITY! This is how we like to work.
SEED CHAIR 100% BEECH WOOD WITH ANY COLOR BUREL FABRIC
N E S T WINGS
Some people say that the search for happiness is nothing more than a quest for safety. Whatever your life’s adventure could be, we always end up feeling safer when we’re comfortable. Our own nest on our own chair.
PAT ENT BY AROUNDtheTREE
Everything is designed to be comfortable, that is why we take the cork up to the arms to make you feel even more comfortable. On a true nest it is natural to feel comfortable. You can relax and feel secure by its surrundings. On it, you can relax and fly wherever you like.
In a Nest, its interior must be careful and enjoyable. the choice of material that surrounds us are very important , and once again, the nature presented us with natural materials like cork ( 100% natural Bark ) and Burel ( 100% Wool) .
NEST WINGS CHAIR NATURAL AMERICAN WALNUT AND 100% BEECH WOOD BUREL FABRIC
NEST WINGS CHAIR NATURAL ASH WOOD AND 100% BEECH WOOD NATURAL CORK FABRIC
NEST WINGS CHAIR NATURAL AMERICAN WALNUT NATURAL CORK FABRIC
Of all joints involved in wood construction, the commitment is always o make its final design simple and unobtrusive , hiding such complexity as much as possible ...
N E S T It is the game of contrasts between flowers, fruits and leaves, which we quite often find amazing in nature. A world of possibilities that takes us into the creation of more or less strong and simply combinations .
PAT ENT BY AROUNDtheTREE
NEST CHAIR NATURAL AMERICAN WALNUT AND NATURAL ASH WOOD NATURAL CORK FABRIC
D E S I G N T HAT S P EA K S F O R IT S E L F
It’s our craftsmen masters finish that proudly stands a flag on final product perfection
What if we graft a Walnut tree with an Ash tree ? Here are some of our desires, that brings us to a natural and organic creative process, with surprising results. mix them and be amazed .
L E A F When the time comes to make difficult decisions, it’s easier to choose when simplicity surrounds you, allowing yourself time to focus on what is really important. This is the reason why we don’t want any noise or disturbances distracting you with this model.
PAT ENT BY AROUNDtheTREE
Sometimes all we can see of a chair is its back and it is for this reason that when designing a piece we think of everything. This is one of those chairs that can transform a space with only the simplicity of its lines.
ALL OF OUR DESIGN IS DESIGNED TO CONTRACT RESTAURANTS HOTELS OFFICES HOME
BRANCH And the most original designs are not always supported by the most arduous work. Sometimes, originality shows itself in the simplest form, an error becoming something positive and beautiful.
PAT ENT BY AROUNDtheTREE
branch stool NATURAL AMERICAN WALNUT AND NATURAL CORK FABRIC
S E E D ST O O L
Remember the seed chair? their growth depends on our willingness and dedication to make it happen ? now imagine it growing higher !
PAT ENT BY AROUNDtheTREE
seed stool NATURAL AMERICAN WALNUT AND NATURAL CORK FABRIC
HORSE ST O O L Inspired by Nature and all envoriment .......
PAT ENT BY AROUNDtheTREE
L O C U ST WORKING
DESK
The design can be inspiring for those who deal with it in a day-to-day use . In this case , the comfort and the organization frees us for the creative process, while is functionality tries to be unobtrusive and restrained , without harming the environment that surrounds it. Without great effort , its user can easily reach everywhere and access the tools of work ‌
PAT ENT BY AROUNDtheTREE
LOCUST WORKING DESK in Natural American walnut 100% in WOOD
The fact of being higher in the back create a slope which allows a better reading and writing. This difference combined with the 48 degree tilt of the front drawers, creates an illusion of thickness that completely eliminates the viewing of all the front storage when we are standing at it . The inner hole in one leg carries internal electric power cable that allows to plug peripheral electrical appliances in the center console, eliminating the cables from the outside .
The construction of the legs in an “ X “ mode , confers an extreme stability without further lockups, since the locking is already part of the design. Also the way the top trapdoors are designed conceals the hinges, making imperceptible the way they open and close.
We don`t think only about exterior design when we do it , but in all dimensions of their use. that’s why we inject electrical power in LOCUST veins.
100% Wood In and Out
ROLY POLY Roly Poly table is the proof that through design we can create lightness and simplicity even when the products are heavy .
PAT ENT BY AROUNDtheTREE
ROLY POLY DINING TABLE in Natural American walnut 100% in WOOD
T OTA L LY HA N D MA D E
YOU CHOOSE
T H E S I Z E Y O U WA NT
ELEGANCE E X C L U S IV ITY
MORPHEUS functionality table
P O RT U G U E S E
R O O T S THE MOST REMARKABLE PORTUGUESE TABLE DESIGN IN THE WORLD SINCE 1953 REBORN IN WOOD
PAT ENT BY AROUNDtheTREE
In 1953, a year that witnessed not only the birth of the ROOTS CHAIR but also the arrival of a landmark in design, a square tripodal tabletop, Portuguese ROOTS TABLE. This feature was introduced with a purpose: to bypass the fairly uneven Portuguese traditional pavement. Roots Chair, all parts are made by an experienced team that combines handmade methods and state of the art technologies. Renewed today for an indoor use, but the solution functionality still has its room. It bonds with the 1953 ROOTS CHAIR, and it’s still going‌
SUN
STALK Table for Hotels and Restaurants with SEED chair and LEAF chair
STALK
NEST
SPIDER LAMP
It was not just an aesthetic concept of building a spider shaped lamp which in itself would be interesting, but also exploit the potential that the species itself could bring to this object. It was from this assumption that we quickly realized that our spider could carry the light into many places creating a dynamic space and different light according to their localization. In a table it becomes visible down the ceiling becomes more imposing, whereas in a corner of the house reveals itself more friendly and discreet framing the light in different ways.
PAT ENT BY AROUNDtheTREE
Is probably one of the best inspirations that AROUNDtheTREE had through nature either by design or by functionality. With a closer look at everything around the trees, we found that it’s the little things , like insects and plants that give life to our forests. There is a universe of giants, rich in interaction that Holds us the admiration and inspires us to bring into our homes a little bite more of that world to warm them up‌
FINISHES
W O O D
NATURAL BEECH
NATURAL ASH
NATURAL AMERICAN OAK
NATURAL AMERICAN WALNUT
C O R K hand made
f a b r i c s
The cork fabrics are very special, feels somewhat like suede, but are naturally water resistant, inert, light weight, impermeable to liquids and gases, vibration damping and resistant to wear and temperature changes. The cork fabrics are naturally hypo-allergenic, anti-microbial and anti-fungal. All our patterns are made ​​from natural cork without artificial coloring. The different patterns are achieved only with a combination of different bonding and cutting of the cork.
CRAFT
RAINBOW
CRAFT
TECKTONIC
RISK
WAKE
ZEBRA
TOASTED
GRANNY
PINION
PORTUGUESE SIDE WALK
PORTUGUESE SIDE WALK BROWN
PORTUGUESE SIDE WALK DARK BROWN
MESCLA
B U R E L f a b r i c s Burel is an artisanal Portuguese fabric made entirely from wool and comes from the mountain regions of Portugal. After being carded, the wool is transformed into a mesh. The mesh is then twisted in the spinning process and turned into thread. The thread is then woven into a fabric, which is then transformed into bunting at the loom. The bunting is then submitted to a pounding process and other processes, until it is finally transformed into burel. Burel is a very resistant and versatile fabric that has evolved from being used for capes and coats for rainy, snowy or cold days up in the mountains, to now being incorporated in new ideas and design solutions, accompanied by a vast range of textures, patterns, and colours.
TECHNICAL
PORTUGUESE ROOTS W i d t h : 40 cm D e p t h : 49 cm H e i g h t : 73 cm P a c k a g i n g : 55W x60D x 80H 1 piece /package W e i g h t : 5,5 kg
NEST WINGS
SEED
LEAF
W i d t h : 40 cm
W i d t h : 38 cm
D e p t h : 40 cm
D e p t h : 49 cm
H e i g h t : 80 cm
H e i g h t : 86 cm
P a c k a g i n g : 60W x45D x 90H
P a c k a g i n g : 45W x60D x 90H
1 piece /package
1 piece /package
W e i g h t : 6 kg
W e i g h t : 6 kg
NEST
BRANCH
W i d t h : 71 cm
W i d t h : 52 cm
W i d t h : 40 cm
D e p t h : 60 cm
D e p t h : 55 cm
D e p t h : 40 cm
H e i g h t : 75 cm
H e i g h t : 74 cm
H e i g h t : 45 cm
P a c k a g i n g : 80W x65D x 85H
P a c k a g i n g : 60W x60D x 80H
P a c k a g i n g : 45W x45D x 55H
1 piece /package
1 piece /package
1 piece /package
W e i g h t : 6,5 kg
W e i g h t : 6,5 kg
W e i g h t : 4 kg
D ETA I L S
SEED STOOL
HORSE
STALK
W i d t h : 51 cm
W i d t h : 51 cm
W i d t h : 60 cm
D e p t h : 46 cm
D e p t h : 48 cm
D e p t h : 60 cm
H e i g h t : 90 cm
H e i g h t : 90 cm
H e i g h t : 75 cm
P a c k a g i n g : 55W x60D x 100H
P a c k a g i n g : 55W x60D x 100H
P a c k a g i n g : 65W x65D x 80H
1 piece /package
1 piece /package
1 piece /package
W e i g h t : 6 kg
W e i g h t : 6 kg
W e i g h t : 11 kg
SUN
PORTUGUESE ROOTS
NEST
W i d t h : 60 cm
W i d t h : 60 cm
D e p t h : 80 cm
D e p t h : 60 cm
D e p t h : 60 cm
H e i g h t : 75 cm
H e i g h t : 75 cm
H e i g h t : 45 cm
P a c k a g i n g : 85W x85D x 80H
P a c k a g i n g : 65W x65D x 80H
P a c k a g i n g : 65W x65D x 55H
1 piece /package
1 piece /package
1 piece /package
W e i g h t : 8,5 kg
W e i g h t : 5,5 kg
W i d t h : 80 cm
W e i g h t : 9 kg
TECHNICAL
D ETA I L S
SPIDER LAMP LOCUST
W i d t h : 30 cm D e p t h : 23 cm H e i g h t : 14 cm
W i d t h : 150 cm
P a c k a g i n g : 35W x30D x 20H
D e p t h : 80 cm
1 piece /package
H e i g h t : 76 cm
W e i g h t : 1 kg
P a c k a g i n g : 160W x90D x 85H 1 piece /package W e i g h t : 90 kg
ROLY-POLY W i d t h : 200 cm D e p t h : 100 cm H e i g h t : 75 cm P a c k a g i n g : 220W x120D x 90H 1 piece /package W e i g h t : 120 kg
Simplicity and Functionality is the ultimate sophistication.
BELIEVERS When you find a good idea, you always need someone who believes in it to make it work. So what more can we ask, when the believers are the ones who came up with the idea? AROUNDtheTREE is made of true believers, Soraia Rangel with proven experience in Marketing and Advertising and Alexandre Caldas with 25 years of experience in furniture and design industryIs this know-how and the love for nature, that causes our commitment in creating pieces that breathe and feel nature in a most sustainable way. With the drive and the respect we have for nature, our goal is to embrace the Portuguese traditions and culture. For us AROUND the TREE is not just a brand, but a badge we wear with honor. And we want to continue to believe that this love and respect are the foundations that allow us to innovate and always give the best of ourselves to our customers.
All the BEST Soraia Rangel
Alexandre Caldas
founder & believer
designer & believer
FROM PORTUGAL TO THE WORLD
PORTUGAL www.aroundthetree.eu info@aroundthetree.eu
AROUNDtheTREE