ADVERTISING, MEDIA, & SPONSORSHIP OPPORTUNITIES
Table of Contents -
● AboutRedwoodArtGroup
● MediaOpportunities ○ Newsletters ○ EditorialandCustomContent ○ SocialMedia ○ EventSponsorship
● RateCard
● EditorialCalendar
Red Dot Miami
About Us -
Aneventsandmediacompany.
Withover60artfairsspanningmorethan15years,ourfineartfairs inNewYork,Miami,SantaFe,andSanDiegoarecelebratedas premierdestinationsfordiscoveringandcollectingcontemporary andmodernartanddesign.
Additionally,ouronlinepresencevianewsletters,socialmedia,and ourwebsite,ArtBusinessNews,offersbothadvertisersandartists anopportunitytoconnectwithourhighlyengagedaudience.
Red Dot Miami
Our Audience -
Our audience is comprised of well-educated professionals who love to travel and enjoy fine wine and great food. They are typically museum members, “doers” who enjoy luxury items, great design, and giving back to their communities. Attendees include collectors, artists, designers, architects, civic leaders, philanthropists, entrepreneurs, and retirees.
Red Dot Miami
Our ReachWe continue to grow our engaged newsletter list and social media presence daily. We are also investing in SEO strategy and content for our flagship site, Art Business News.
Artexpo New York
Media Opportunities -
Editorial: Custom Features
Connectwithouraudiencethroughthepowerof editorial. Oursite,ArtBusinessNewshasbeenanindustry leaderforover30years. Aswecontinuetobuildmore contentandengageouraudience,itʼspresencewill continuetogrowstronger.
Highlycustomizablecontentthatfeaturesbrandand relatedstories. Createdincollaborationwithbrandor includingbrandincurrentcontent. Publishedand indexedonArtBusinessNewsindefinitely. Weincludedistributionofcustomeditorialthrough newslettersandsocialmediaasastand-aloneofferingor tohelpsupporteventsponsorshipatanyofourfairs.
SponsorAd
Sponsored name/branding or ad
Editorial: Meet the Artist: Meet the artist
Whetheryouʼreagalleryoranartistlookingfor exposure,oryouʼreabrandinterestedinaligningyourself withspecificartistsortypesofart(likesustainableart), RedwoodArtGroupcanbringittogetheranddistribute thefeature,yourbrand,andyourmessagetoour audience.
Customeditorialfeatureforaspecificartistorartgallery canincludeimages,interviews,andCTAs.
Stand-alonefeaturesareavailable,orcouplethefeature withdistributionacrossournewslettersandsocialmedia.
Newsletters -
Reach our active and engaged community of over 160,000. We create content for newsletters that gets distributed weekly. With a focus on topics of interest to a high net-worth audience like “Meet the Artist”, News on the Art Front, Events, and distribution of Custom Editorial, our newsletter gets read by the right audience.
Including both advertising space as well as branding and logos, our newsletters deliver engaging must-read content to our audience.
Average Open Rates: 27.6%
Click Through Rate: 12.5%
Drive awareness and clicks to your website or custom editorial with our newsletter opportunities.
Social Media -
Generate incremental traffic for custom editorial programs through distribution on our social channels through both Organic Posts and Boosted Posts.
Promoted across Facebook, Instagram, and TikTok to a minimum of 207,000 followers.
Total Audience - 207K and growing
Facebook - 115K
Instagram - 92K
Calendar
Editorial
2024
MONTH
FOCUS
August
September
October
November
December
● Art & Sports (Olympics)
● Collecting Focus: Mixed Media
● The Buzz - News on the Art Front
● September in NY - Fairs, Museums & More
● Meet the Artist/Gallery
● Affordable Art Fair - September 20-24
● Meet the Artist/Gallery
● Collecting Focus: Outsider Art
● The Buzz - News on the Art Front
● Spotlight Artists (ASD24)
● Meet the Artist/Gallery
● Collecting Focus: Fine Art Photography
● Report: At the Auctions
● The Buzz - News on the Art Front
● Miami Art Week - Top Fairs to See
● Gift Guide
● Spotlight Artists (SMIA24 & RDM24)
● Meet the Artist/Gallery
● The Buzz - News on the Art Front
● Miami Art Week Recap
● Gift Guide
● Meet the Artist/Gallery
● The Buzz - News on the Art Front
Rate Card -