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AZ I CPA
The Arizona Society of Certified Public Accountants
President & CEO Oliver Yandle
Editor Rosa Hernandez
Advertising Heidi Frei
Board of Directors
Chair Lauren Murro
Chair-Elect
Eugene Park
Secretary/Treasurer Joe Heidleburg
Directors Tahir Alhassan
Austin Billingslea
Daliah Bui
Jay Ganesan
Marissa Graves
Ignatius Jackson
Sarah Lauzon-Jones
Donnie Neves
Dennis Osuch
Lisa Parke
Stella Shanovich
Immediate Past Chair Andrea Levy
AICPA Council Members Kelly Damron
Tom Duensing
AZ CPA Editorial Committee
Alli Byrne, Trevor Johnson
Mike Nyman, Adrian Ochoa
Amy O’Loughlin, Becky Pusch
AZ CPA is published by the Arizona Society of Certified Public Accountants (ASCPA) to provide information, news and trends to the accounting profession. It is distributed six times a year as a benefit to ASCPA members. The ASCPA, its members, board of directors and administrative staff assume no responsibility for advertisements herein. The ASCPA and the above people also assume no liability for business decisions made by readers in reference to statements and/or claims in articles or advertisements within this publication. Opinions expressed by contributors are not necessarily those of the ASCPA.
Arizona Society of CPAs
410 N. 44th St. Ste 205 Phoenix, AZ 85008
Telephone (602) 252-4144
AZ Toll-Free (888) 237-0700 www.ascpa.com
ASCPA Chair’s Message
Lauren E. Murro, CPA Chair, Arizona Society of CPAs
Partner, Eide Bailly
Highlights From My Year as Chair of the ASCPA
As the ASCPA’s fiscal year comes to a close, I’ve been reflecting on my year as chair.
First and foremost, I remain honored and filled with gratitude to serve in this role and represent Arizona CPAs. I am grateful for the collaboration and meaningful connections made over the past year. There have been several highlights and here are just a few.
In late summer, I was able to take part in the Professional Issues Updates in both Flagstaff and Prescott, engaging with the local members and gaining insights from our conversations. I won’t lie, the opportunity to get out of Phoenix and up to some cooler temperatures in August and September didn’t hurt, but even more so the visits reinforced the importance of ensuring all members feel connected to the ASCPA’s mission and initiatives.
Another highlight included one of the most significant topics impacting the future of our profession: the CPA Competency-Based Experience Pathway. This initiative is designed to provide more flexible and accessible routes to entering the CPA profession by addressing barriers that have deterred potential candidates in the past. With the release of the exposure draft in the fall, the Board of Directors worked with ASCPA staff to provide comments in response for further consideration. Without a doubt, there are some strong feelings on this topic and the discussions could be endless! However, we can all agree it remains important that the ASCPA advocates for alternative pathways to licensure to ensure the profession remains dynamic, diverse and future-ready.
Additionally, the ASCPA’s student initiatives have seen significant growth with expanded outreach efforts, providing students with greater access to resources, mentorship opportunities and hands-on experiences. My firm was fortunate to host an Accounting Career Exploration Day in October, where approximately 20 college students spent half a day with us learning more about a career in public accounting, interacting with professionals and of course, enjoying donuts and other treats throughout the day. Investing in the next generation of CPAs is crucial to the sustainability of our profession, and I’m proud my firm was one of the first to take part in this.
I have plenty more highlights, including attending the ABC Networking event last November, which brought together attorneys, bankers and CPAs, as well as attending CPA Day at the Capitol and strengthening CPA relationships with legislators. Events like these are critical for fostering collaboration and expanding the influence of CPAs beyond traditional boundaries. I’m excited for the ASCPA to continue hosting similar events and for more members to experience them.
As I prepare to pass the baton to the next chair, I am confident that the ASCPA is well-positioned for continued success. None of these achievements would have been possible without the dedication of our members, volunteers and staff. Your passion and commitment are what drive our organization forward.
Thank you for the privilege of serving as your chair. I look forward to remaining an active member and seeing all the great things our organization will accomplish in the years to come. l
Warm Regards, Lauren Murro
Member & Staff News
Kyle J. Bauman, CPA, joins REDW Advisors & CPAs as a principal in its Tax Services practice group.
Netanel Israel, CPA, was promoted to a managing director at Deloitte Tax LLP.
Shagun Misra, CPA, joins Price Kong as audit partner with over 19 years of experience assisting in private and public companies.
Kevin R. Yeanoplos, CPA/ABV, ASA, has released an album called “Love and Other Myths,” featured as Kevin Ray.
Rosa Hernandez joins the ASCPA as the communications manager with over 12 years of experience in communications.
Together, We're Building Brighter Futures
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Gary Fleming: A CPA’s Journey of Leadership, Legacy and Lifelong Impact
By Rosa Hernandez
For decades, Gary Fleming has embodied the dedication, integrity and leadership that serve as the foundation of the CPA profession. This year, the Arizona Society of CPAs proudly honors Fleming with its prestigious Life Member Award, celebrating his decades of dedication to the profession, his transformative leadership in the taxation field and his unwavering commitment to mentoring the next generation of CPAs. Fleming’s journey is a testament to resilience, generosity and an enduring passion for helping others succeed.
The Pathway
Gary Fleming’s first introduction to the world of finance and accounting came from earning the personal finance merit badge as a boy scout. He later took a bookkeeping class in high school, and after graduating, Fleming began taking accounting classes at Glendale Community College. At the age of 19, he served as the financial secretary during his two-year mission for The Church of Jesus Christ of Latter-Day Saints in Auckland, New Zealand.
After he returned home to Arizona from his mission, Fleming decided to apply to Brigham Young University (BYU) for a five-year program in accounting. It was this step that solidified his commitment to the profession.
It was also when he met his first critic.
“At the time, I had a professor unfortunately tell me accounting may not be for me and that I should do something different,” Fleming said as he recollected.
He went on to tell me this comment from his professor came during his struggle to pass, with a high enough score on the GMAT exam, which was a requirement to enter BYU’s program. He didn’t give up, though. After a few attempts, he received a high enough score, and several years later he graduated with a bachelor’s and master’s degree in accounting with an emphasis in tax.
He later faced another challenge of passing the CPA exam. It took him three times to pass all parts of the exam. During that season of striving, he completed internships, started his first accounting job with a large national CPA firm in Los Angeles and continued to learn and gain experience.
Fleming persevered through these challenges and went on to make a world of difference.
A Pioneer
“During the time I knew Gary and worked with him, I found him to be one of the smartest tax professionals I’ve ever known,” says previous Henry & Horne colleague, Donald Bays.
Fleming joined Henry & Horne in 1993 after working for two large national CPA firms in California and Arizona. His master’s degree in tax and 12 years of tax experience allowed him to move up quickly to become a partner.
For over 20 years, Fleming was the firm-wide director of taxation at Henry & Horne before he retired in 2018. He helped the accounting firm navigate tax law changes, deal with IRS audits and issues, create standard practices and educate tax professionals on strategies and new laws that would help them with their clients. It was during this time that Fleming was able to associate with and learn from other large CPA firms’ tax practice leaders across the nation.
Beyond his work at the firm, he also served on multiple boards including the Arizona State Board of Accountancy. Appointed by then Governor Janet Napolitano, in 2007, Fleming says “being appointed was a defining moment in my career.” The appointment to the regulatory board was a testament to his expertise and leadership in the field, and he served in this role for five years, including being elected as chair in his final year.
He was committed to protecting the public and educating the Arizona CPA community through his time on the board. Fleming noted how challenging it was to make decisions that affected a CPA’s ability to practice, but it was also enlightening.
He learned how to do better and be better in his own work. Fleming was also able to meet members of the National Association of State Boards of Accountancy and gain a broader exposure to the CPA industry, not only in the Grand Canyon state but all over the country.
“As a leader in the CPA profession, Gary was respected by CPAs and those who work within the profession,” says Cindie Hubiak, former president & CEO of the Arizona Society of CPAs. “He regulated the profession in his role as an Accountancy Board member with wisdom and kindness.”
Fleming followed his State Board service with his election to the Arizona Society of CPAs board of directors, representing the interests of his fellow CPAs. He has been an ASCPA member for 40 years and volunteered on various tax committees, including chairing the Arizona Tax and IRS Liaison Committees. In these roles, he built strong relationships with representatives at the ADOR and IRS to improve communication with these agencies and CPAs.
With all his accomplishments, I began to wonder, what was his motivation behind it all?
In a nutshell, people.
Fleming loved his work in tax. He talked about being an advocate for the client. It’s the whole reason he chose tax as his specialization so he could help people succeed.
Wendell Jones worked with Fleming for several years at Henry & Horne as partners. Jones says, “All his clients loved him. All the partners loved him. It wasn’t all about him. It was about others for Gary.”
For the Next Generation
Speaking of others, Fleming selflessly gives back to his alma mater BYU. He mentors and helps the future generation realize what a great profession accounting can be and guides students to become CPAs.
Fleming and I talked a lot about the changing world, including the introduction of AI into accounting. He talked about the current generation of CPAs and all the opportunities they have now compared to when he was just starting out.
When I asked what he would say to those pursuing the profession in an ever-changing world, here was his response:
“I know for everyone, there is a place for them. I would encourage them to focus on people and what they can do to help them and make their lives better because what’s been the most fulfilling for me is seeing other people have success and feel joy and be able to contribute to that.”
Continuing the Journey
What’s next for Fleming? He and his wife are currently serving a mission for their church in Tacoma, Washington. Fleming enjoys hiking and has climbed several peaks in Arizona including Mount Humphreys and the Grand Canyon from rim to rim. He’s looking for his next mountain – maybe Mount Baldy in the White Mountains.
Fleming will continue mentoring at BYU, participating in the community and with other not-for-profit organizations, and volunteering at one of his favorite places – Midwest Food Bank.
He also loves spending time with his family, which consists of his wife, five children, and 17 grandchildren. One of his grandchildren is autistic and nonverbal. Fleming has qualified
to serve as his respite provider and is learning as much as he can about autism to lend his skills and capabilities to his grandson and organizations furthering research and services for autistic individuals. As we ended our time together, Fleming expressed his gratitude to Henry & Horne and the CPA profession. He also wanted to acknowledge his wife Gayle and his family for their unending support and encouragement that allowed him to do the things he’s done.
Congratulations Gary, for being honored with the Life Member award. l
Gary Fleming will be honored at the ASCPA Annual Meeting & Awards Luncheon on May 8 at the Westin Kierland. Please join us in celebrating his contributions to the profession by registering at www.ascpa.com/annual.
Rosa Hernandez is the communications manager at the Arizona Society of CPAs. To contact, email rhernandez@ascpa.com.
Navigating Difficult Conversations
Andrea Beth Levy, CPA, CFE, CGMA, MBA
As trusted advisors, CPAs are expected to provide accurate, timely and valuable information. In conversations, we’re expected to show up as knowledgeable, accurate, confident and reliable, while simultaneously solving problems in real time. It can feel like rapid responses are required where the stakes are high. There’s a lot of pressure; the work is fast, and communication is everything. So, how do we navigate and resolve difficult conversations when we encounter them?
What makes conversations difficult?
Solving difficult problems quickly with substantial implications to your workload and ethical requirements can be challenging. This may include requests to override compliance, disregard internal controls, neglect ethical rules or achieve incredible goals without appropriate resources.
Conversations can move in a different direction unexpectedly or become aggressive during the process of unfolding important or heated internal conflict. It can feel personal when another person is criticizing your hard work or directly impacting your workload. This can create an internal fire drill response.
It may take tremendous effort to not react when conversations feel high stakes. Everyone can be defensive at times, and it is especially common in difficult conversations. Most people’s reaction to feeling defensive is to start acting defensive, such as grandstanding, interrupting the speaker or firing continuous questions about multiple topics all at once. This can escalate the situation and make it increasingly challenging to stay calm and have a productive conversation.
What’s the first step to moving toward a resolution?
Noticing a conversation has taken a turn and become difficult may be crucial to initially reducing cognitive load and improving social emotions. This internal shift allows a move into an observer role instead of being directly pulled into a whirlwind of effort. One tactic to create this shift is to consciously slow your breathing down or silently count in your head.
Three Positive Outcomes to a Difficult Conversation
When working through a hard conversation, there are three possible outcomes: developing an understanding, a plan or a solution. The first positive outcome is an increased understanding between both parties.
Developing a new awareness about another person’s experience is realistic, but it takes a great deal of patience. Ideally, a difficult conversation happens in a calm moment, not because circumstances have forced the conversation to occur. Either way, there is no more productive and efficient activity than aggressively listening.
This requires suspending your own personal responses and emotions to what you’re hearing, holding them off to the side while the other person describes their experience, even when it’s most uncomfortable. When it gets hard to listen, it’s a cue to listen more. This can feel like you’re listening to the other person speak in circles, but if you can stay listening, and wait to speak, it will build trust.
Per Adar Cohen, “Every minute that you keep listening is an investment to your own payout in the end.” One crucial element of active listening is asking open-ended questions to stay curious, not litigious. An open-ended question invites the other person to describe their experiences, without being set up to litigate or blame during the conversation. The idea is to open the door even a little bit wider for the other person to describe their experience further.
The second positive outcome is a plan or roadmap to the big solution.
Creating a plan is great to aim for, but it might be hard to achieve without appropriate support. Keep in mind, we can’t always resolve a difficult conversation at once. Fatigue and blood sugar reduction sets in, resulting in diminishing margins of return; we may not be at our best even when the biggest part of the conversation is right around the corner. Instead, suggest revisiting the conversation after both parties have time to rest, so the conversation is fresh.
The third positive outcome is of course a solution. Finding a solution is the single highest form of achievement and remains a resounding win where the conflict is washed away and there are only blue skies ahead. However, a solution is
the most difficult to achieve without a plan or understanding first. Typically, when folks engage in difficult conversations, they are looking for the big win. There’s a temptation to achieve a big solution without coming to an understanding or a plan first.
However, there are times when we are working with team members who do not exhibit mutual respect or support. These difficult conversations can become even more tricky to navigate. Examples of these common experiences include unreasonable job demands, personal insults, being blamed for mistakes of others or an industry trend. In those instances, the best approach may be to create boundaries and requests. With this tactic, be acutely aware of your tone. It’s easy to show up as snide or snarky when feeling under attack. According to Dr. Craig Malkin, “Instead of challenging the behavior directly, question its relevance to successfully completing the task.” Below are examples of challenges and questions you could ask to respond.
• Challenge: Your supervisor questions the quality of your work product and then shifts into questions about whether you have what it takes to be a success at work.
Response: “Can you help me understand how this helps me with the problems you see? What is it that you want changed?”
• Challenge: Your colleague blames you for the issues on the current project.
Response: “Can you help me understand how this helps our project move forward? I’m not sure what it is that you’re asking for?”
• Challenge: Your supervisor implies your work does not meet expectations but provides no specific examples – even after being asked for an example.
Response: “You seem to be more anxious about the success of
the project today. Have you heard something that has you worried?” or “What’s raising all these concerns for you right now? Has something shaken your confidence?”
In closing, for those of us who like to prepare for difficult conversations, consider four important questions:
• What is my perspective?
• What do you think is the other person’s perspective?
• What is one thing we both agree upon?
• What is my goal for this conversation?
l Andrea Beth Levy, CPA, CFE, CGMA, MBA is the head of finance & operations with the Greater Phoenix Chamber. Levy currently serves as the Arizona CPA Foundation for Education & Innovation Chair and is an audit committee member of the Institute of Internal Auditors Phoenix Chapter. You can connect with her at linkedin.com/in/andrealevyfinance.
References:
“10 ways to stay calm in difficult conversations” by Nick Wignall
“Difficult Conversations with Dr. Adar Cohen” by Nick Wignall, Minds and Mics Podcast
“Rethinking Narcissism” by Dr. Craig Malkin
“This is why we avoid difficult conversations” by Kaja Perina, Psychology Today
Accounting Standards & Updates: 2024 Year in Review
By Jaclyn M. Veno, CPA (licensed in NC and SC)
As we step into 2025, it’s worth reflecting on the significant accounting standards and updates issued during 2024. Notably, this past year saw one of the smallest numbers of new standards issued in recent memory, demonstrating a strategic shift in the standard-setting landscape and an acknowledgment of major upcoming changes in the profession.
Let’s dive into updates from the Financial Accounting Standards Board, Governmental Accounting Standards Board and The American Institute of Certified Public Accountants as we review 2024. Continued on next page...
The FASB issued just four Accounting Standards Updates (ASUs) in 2024 – a sharp decrease from their typical output of over 20 updates per year. This lighter issuance gives entities a breather after implementing significant standards such as leases (Topic 842), CECL (Topic 326) and revenue recognition (Topic 606). Here is a closer look at the 2024 ASUs:
1. ASU 2024-01: Scope Application of Profits Interest and Similar Awards
Issued in March, this update clarifies how to apply existing standards (Topics 710 and 718) to profits interest awards. It reduces diversity in practice and includes illustrative examples to guide entities in determining the correct accounting treatment. While the update doesn’t introduce new guidance, its practical examples are invaluable for addressing confusion.
2. ASU 2024-02: Codification Improvements – Amendments to Remove References to the Concepts Statements
Also issued in March, this technical update removes references to nonauthoritative Concept Statements from the Codification, emphasizing the distinction between GAAP and theoretical frameworks. By eliminating these references, the FASB aims to streamline the Codification and clarify its authoritative guidance.
3. ASU 2024-03: Disaggregation of Income Statement Expenses
Issued in November, this update requires public business entities to provide more detailed breakdowns of expenses, such as selling, general and administrative expenses (SG&A) and cost of goods sold (COGS). Private companies and nonprofits are exempt. Key provisions include new expense categories, qualitative descriptions and disclosure of total selling expenses.
4. ASU 2024-04: Induced Conversions of Convertible Debt
Instruments
This targeted update addresses gaps in accounting for convertible debt instruments, clarifying the distinction between induced conversions and debt extinguishments.
While these ASUs may not introduce sweeping changes, their focus on targeted improvements and clarity demonstrates the FASB’s ongoing commitment to refining existing standards in a way that enhances usability and reduces uncertainty for preparers and auditors.
The GASB issued two major standards in 2024, reflecting its continued efforts to refine governmental financial reporting:
1. GASB 103: Financial
Model Improvements
Reporting
Approved in April and issued in May, this long-awaited standard introduces changes to proprietary funds, MD&A and budget-to-actual variance presentations. While the proposed shift to a short-term financial resource measurement focus for governmental funds was abandoned, key updates include:
• Revised MD&A requirements to emphasize analysis over boilerplate language.
• Separate presentation of unusual or infrequent items in financial statements.
• Enhanced proprietary fund reporting, including clearer distinctions between operating and non-operating revenues and expenses.
• New requirements for major component unit reporting and budgetary comparison methods.
2. GASB
104:
Disclosure of Certain Capital Assets
Issued in September, this statement addresses classification and disclosure requirements for newer asset types, including right-of-use assets from leases, subscription-based IT arrangements (SBITA assets) and public-private partnerships (PPP assets). Together, these updates address emerging issues in governmental financial reporting and reflect GASB’s proactive approach to ensuring relevance in an evolving environment.
The American Institute of Certified Public Accountants (AICPA) Updates
The AICPA had a relatively quiet year with no new Statements on Auditing Standards (SASs) or Statements on Standards for Accounting and Review Services (SSARS). However, two notable updates stand out:
1. SSAE 23: Amendments to the Attestation Standards for Quality Management
This update aligns the SSAEs with the new quality management standards, joining the suite of standards that now includes SQMS 1, SQMS 2, SQMS 3, SAS 146 and SSARS 26.
2. Revised Ethics Standard (ET 1.295.135): Executive or Employee Recruiting
This update clarifies permissible executive and employee recruiting services to better address independence considerations. The clear focus for 2024 was on Quality Management implementation, encouraging firms to adopt SQMS 1, SQMS 2 and SQMS 3. This transition underscores the profession’s commitment to promoting consistency and quality in practice.
Looking Ahead
While 2024 was light on new standards, the coming year promises significant developments:
• The FASB’s Invitation to Comment – Agenda Consultation seeks input on future priorities, potentially reshaping its standard-setting focus.
• A CECL update for private companies is expected in early 2025.
• The AICPA is considering whether Client Advisory and Accounting Services (CAAS) engagements should fall under preparation or consulting standards, which could impact independence rules.
Overall, the accounting profession took a strategic pause in 2024, reflecting on recent transformative changes while preparing for what
is next. With a lighter slate of new standards, firms have had time to focus on quality management and adapt to significant shifts from prior years. The broader emphasis on implementation, clarity and refinement demonstrates the profession’s readiness to meet the challenges of an increasingly complex financial landscape. As we look to 2025 and beyond, the evolving landscape of accounting standards continues to shape how we serve clients and uphold the profession’s integrity. l
With an extensive background in accounting, auditing and adult learning theory, Jaclyn Veno oversees the development of Level Training programs for Galasso Learning Solutions, one of the ASCPA’s preferred CPE providers. To see a list of their ASCPA course offerings, go to www.ascpa. com/galasso.
Find a CPA Directory
As a member, you can attract new clients by registering your business in the Find a CPA referral directory. This free resource enhances your visibility and is accessible to the public. Being listed in the Arizona Society of CPAs directory makes it easy for potential clients to find you by zip code, industry and services offered.
If you are already listed, review your information to ensure it is up to date. Access your account by logging into your ASCPA profile.
To register or for questions on your account, email membership@ascpa.com.
Arizona CPA Foundation for Education & Innovation
Since 1990, the foundation has supported over 400 students on their journey to the accounting profession and the CPA exam. Without the generosity of people like you, we would not be able to continue this legacy of giving. We would like to thank the top contributors who gave to the foundation in 2024.
Thank you also to our members who donated other amounts throughout the year and with their annual dues renewal.
To learn more and donate, go to www.ascpa.com/donate
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Boost Your Firm’s Profitability, Security and Work-Life Balance With Cloud Technology
By Fady Salama
Accounting firms face unique challenges, particularly during tax season. Long hours, tight deadlines and the pressure to maintain high standards often leave CPAs struggling to balance their professional and personal lives. However, embracing cloud technology can transform these challenges into opportunities, helping firms enhance profitability, improve IT security and reclaim a healthier work-life balance.
We’ll explore how adopting a “cloud-first” mindset can revolutionize operations, empower staff and reduce stress while maintaining top-notch client service.
The Challenge of Work-Life Balance
For many CPAs, tax season often means missing family dinners, skipping school events and sacrificing personal time to meet client demands. This imbalance isn’t just a strain on personal well-being, it can also affect professional performance. Fatigue and stress can lead to mistakes such as entering incorrect data or falling victim to phishing scams.
One of the simplest ways to address this issue is by equipping staff with laptops instead of desktop computers. Portable devices paired with secure cloud platforms allow accountants to work from home or any other location, offering the flexibility to attend family activities and tackle workloads during offhours. This shift doesn’t just boost morale, it also strengthens firm-wide productivity.
Common Misconceptions
About Cloud Technology
Many smaller firms hesitate to embrace cloud technology due to misconceptions about security and cost. Some believe cloud systems are less secure than on-premise servers and fear data breaches or loss of control. However, the reality is that leading cloud providers are subject to rigorous compliance standards like System & Organization Controls (SOC) 2 and undergo continuous security audits. These providers maintain dedicated security teams, offering a level of protection that most small firms could never achieve in-house.
Another concern is cost. Firms may assume moving to the cloud is prohibitively expensive, but in many cases it’s a more cost-effective solution. By eliminating the need for on-site servers and reducing capital expenditures, firms can lower
operational costs while gaining access to scalable, advanced IT infrastructure.
The Benefits of Cloud Adoption
Transitioning to a cloud-based IT infrastructure offers numerous advantages, including:
1. Improved Work-Life Balance: Employees can securely access work files from anywhere, reducing the need for late nights at the office. This flexibility allows staff to better manage their time and prioritize both work and personal commitments.
2. Enhanced Cybersecurity: Cloud providers invest heavily in securing their platforms. They offer built-in redundancies, continuous backups and robust data encryption, significantly reducing the risk of cyber threats compared to traditional setups.
3. Operational Efficiency: Cloud platforms streamline IT support by eliminating the need to troubleshoot complex server issues. With direct access to logs and diagnostics, support teams can quickly resolve problems –minimizing downtime.
4. Cost Savings: By transitioning to the cloud, firms can avoid the high costs associated with purchasing, maintaining and upgrading on-premise servers. The predictable subscription-based pricing of cloud services also simplifies budgeting.
5. Scalability:
Cloud systems enable firms to scale their operations easily, whether by adding users during tax season or expanding to new locations. This scalability ensures that IT systems grow alongside the firm.
Getting Started With Cloud
Technology
To successfully transition to the cloud, firms should follow these steps:
1. Define Goals: Begin with the end in mind. Identify what you hope to achieve, such as
migrating tax software or ensuring all client data is securely stored in the cloud. Start by prioritizing essential data for migration and phase in additional systems over time.
2. Collaborate with Experts: Partner with an IT professional who understands both cloud technology and the unique needs of accounting firms. A knowledgeable consultant can guide you through the process, ensuring a smooth and secure transition.
3. Educate Your Team:
Change can be daunting, especially for employees accustomed to traditional workflows. Provide training to help staff understand the benefits of cloud technology and how it will improve their day-to-day tasks. When employees see how these tools enhance their roles, they are more likely to embrace the change.
Tools
for Cloud Success
Cloud platforms offer a variety of tools designed to streamline accounting workflows. Collaboration software like Microsoft Teams allows real-time communication, ensuring seamless coordination across dispersed teams. Meanwhile, tax software integrated with cloud systems ensures secure access to files, enabling staff to work efficiently without compromising client data. Additionally, cloud platforms offer peace of mind with advanced security features. Multi-factor authentication (MFA), password managers and mobile device encryption add extra layers of protection, safeguarding sensitive information from unauthorized access.
Real-World Impact
Consider the case of a mid-sized accounting firm in Arizona that transitioned to a fully cloud-based system. By replacing desktops with laptops and eliminating onsite servers, the firm enabled its employees to work remotely during tax season. Not only did this improve morale, but it also expanded the
Continued on next page...
firm’s talent pool, allowing them to hire qualified professionals from outside their immediate area. The result? Increased productivity, happier staff and greater client satisfaction.
Overcoming Hesitation
For firms hesitant to embrace cloud technology due to cost or complexity, the key is to start small. Many cloud platforms offer free or low-cost migration tools that can handle much of the transition. Firms can also reduce costs by using existing employee hardware, such as personal monitors and focusing on essential systems first.
Looking Ahead
As the accounting industry continues to evolve, the adoption of cloud technology is poised to become the standard, rather than the exception. Beyond its immediate benefits, cloud adoption opens the door to future innovations, including greater automation, enhanced data analytics and improved client service. By embracing a cloud-first approach, firms can position themselves for long-term success while fostering a healthier balance between work and life.
Final Thoughts
Cloud technology isn’t just a tool for improving IT systems, it’s a strategic asset that can transform your firm’s operations. By leveraging its capabilities, accounting firms can achieve greater profitability, enhance security and provide their employees with the flexibility they need to thrive both professionally and personally. Take the first step today and discover how the cloud can revolutionize your firm’s future. l
Fady Salama is the owner of SimplifyIT A-Z, specializing in IT solutions that empower small to mid-size accounting firms with secure, cloudbased technology for operational excellence. With extensive experience providing tailored IT solutions to accounting firms, Fady understands the unique challenges they face and how technology can drive their success. You can learn more at https:// simplifyit-az.com.
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As a benefit of the ASCPA’s professional accounting relationship, you have complimentary access to specialized resources and tools developed to keep you informed and enhance your advisory service. Visit and bookmark the website to access an overview video, tools and tax forms, an accountant-specific dashboard for managing mutual clients, educational resources, program offers, retirement benefits and more.
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As the nation’s largest CPA-owned and directed program of insurance and risk management for CPAs, CAMICO features benefits such as deductible reductions for early reporting of potential claims, "continuity of coverage for potential claims" and cyber coverages with breach response services. Policyholders have unlimited access to in-house experts, subpoena and consultation services, assistance with potential claims and reported claims, 100+ letter templates, loss prevention advice and more.
The ASCPA collaborates with these providers to bring you high quality products & services.
The ASCPA Happenings: A
Recap
CPA Day at the Capitol
February 3
The ASCPA is as committed as ever to be a resource to state lawmakers. Arizona CPAs visited the State Capitol in February to talk to state legislators about the importance of passing tax conformity legislation as soon as possible and maintaining the national gold standard of licensing set by the CPA profession. We’ll continue to invest in advocacy of the issues that impact CPAs and the accounting profession.
Speak at Converge
Join us as a speaker at our annual conference Converge and help shape the future of Arizona CPAs. Converge features specialized learning tracks in areas like tax, corporate finance and financial planning, delivering cutting-edge content to industry professionals. Don’t miss this opportunity to share your expertise –submit your speaker proposal online by April 20, 2025.
www.ascpa.com/ speakconverge
The ASCPA’s Governmental Accounting Conference
February 7
As one of the longest running conferences, the Governmental Accounting Conference brings together CPAs and accounting professionals from local, federal and tribal governments for a day of learning. A special thank you to the leadership, speakers, volunteers and staff that made the conference possible.
Thank you to our sponsors!
Platinum Sponsor: Baker Tilly LLP
Gold Sponsors: CLA (CliftonLarsonAllen), Heinfeld Meech & Co., P.C. and The Pun Group LLP
Our volunteers and engaged members are at the heart of the Arizona Society of CPAs. As we close out our 2024-2025 year, the ASCPA is grateful for the commitment, wisdom and creativity of our members, especially those who have served on committees, helped others and driven the profession forward.
Adrian Ochoa ��
Alan Gold ��
Alexandra Miller ��
Allisyn Byrne ✏��
Amy O’Loughlin ✏����
Andrea Levy ✏������⚖
Austin Billingslea ��
Barbara Gonzalez ����
Becky Pusch ��
Ben Hur ��
Brandon Keim ��
Brenda Blunt ��
Brian Hartstein ��
Brian Hemmerle ��
Burgess Raby ��
Carla Nabity ��
Caron Mitchell ��
Caryn Horvitz-Strauss ��
Chris Hallstrom ��
Christopher Coots ��
Colette Kamps��
Coulson Painter ��
Daliah Bui ��
Daniel Hurtado ��
Dave McGuire ✏
David Walser ����
Dennis Osuch ����
Donald Bays ��
Donald Neves ����
Duncan Torrance ����
Edgar Martin ��
Edward Zollars ����������
Elizabeth Dennis ����
Eugene Park ��������⚖
Fred Bedoya ✏
Gabe Doak ��
Gary Williams ��
Gerald Snyder ��
Heather Triana ��
Heidi Hintze ��
Henry Despain ��
Ignatius Jackson ����
Ira Feldman ��
Jacqueline Eckman ��
Jakob Klein ��
James Busby ����
Jared Van Arsdale ��
Jared Young ��
Jayashree Ganesan ��
Jennifer Shields ��
Jessica Iennarella ����
Jill Shaw ��
Joanne Elsen ��
Joel Ryerson ��
John Chichester Jr. ��
Joe Heidleburg ��������⚖
Julia Miessner ������
Karen Geiger ��
Karen Lord ��
Kathy Gerhart ��
Keith Orr ��
Kelly Damron ����������
Kim Allison ��
Kristen Bass ��
L. Anna Von Straussenburg ��
Laura Laundre ��
Laura Leopardi ��
Lauren Murro ✏ ��������⚖
Levi Gibson ��
Lisa Lumbard ��
Lisa Parke ��������⚖
Lixun Tang ��
Marissa Graves ��������
Mark Kohler ��
Mason Gardner ��
Melissa Ahnen ��
Melissa Kisor ��
Michael Baumert ��
Michael Lemme ������
Michael Nyman ✏��
Michael Warren ��
Michelle Howell ��
Monica Stern ��
Nicholas Carlson ��
Pam Eggert ��
Rachael Crump ��
Robert Minniti ��
Robin Mosness ����
Ross Grainger ��
Sally Taylor ��
Sami Raynes-Houseknecht ��
Sarah Lauzon-Jones ����
Sarah Zelhart ��
Sharon Allred ��
Sheetal Parekh ��
Stella Shanovich ����
Stephen Hart ��
Stephen Rodis ��
Tahir Alhassan ��
Tanya Luther ��
Tess Ridgway ��
Thala Rolnick ��
Thomas Duensing ��
Tiffany McBride ��
Trevor Johnson ✏����
Vanessa Burke ��
Vanessa Makridis ��
William Marshall ��
Xingli Zhang ����
Yesenia Simmons ����
Committees & Recognitions
�� Investment Committee
�� Top Connect Contributor
�� Foundation Scholarship Selection Committee
✏ AZ CPA Contributor
�� Editorial Committee
�� Converge Committee
�� Phoenix Tax Workshop Advisory Board
�� Not-for-Profit Conference Committee
�� Governmental Accounting Conference Committee
�� L eadership & Growth Alliance
�� Board of Directors
�� Arizona CPA Foundation for Education & Innovation
�� Advocacy Volunteer
�� Tax Legislation Review Committee
�� Student Engagement
�� ASCPA Champions
�� Audit Committee
⚖ Executive Committee
Every attempt was made to review this list for accuracy. If we forgot your name, we’re sorry! Please email membership@ ascpa.com, and we will be sure to correct it.
Thank You to Organizations Sponsoring ASCPA Student Programming
Thank you to our 2024-25 ASCPA student membership and activities sponsors! Your support has enabled college accounting students to learn more about the value of pursuing the CPA, how to navigate the exam and the limitless career possibilities available to them in accounting. Our 300 student members at Arizona colleges and universities appreciate your support of their career journeys.
Gold Sponsors
www.insight.com
www.eidebailly.com
www.pricekong.com
Does your organization want to connect with ASCPA student members? You can learn more about our sponsorship opportunities and other outreach opportunities at www.ascpa.com/sponsorstudents or reach out to Jamar Jones at jjones@ascpa.com.
Eide Bailly LLP
Price Kong & Co., CPAs PA Insight Enterprises, Inc.
INTEGRATED LEARNING SOLUTIONS
The ASCPA professional development team maximizes the growth of Arizona CPAs by culitivating and elevating power skills like strategic thinking, communication, selfawareness, leadership and more.
We are certified in Wiley DiSC and Fierce. Wiley DiSC helps build self-awareness and leadership skills while Fierce offers a framework for more effective communication.
If you are a firm or company looking to maximize efficiency in your operations and encourage life-long learning, contact Mary Pemberton at mpemberton@ascpa.com.
Arizona Tax Workshop
Your Connection for Arizona and Federal Tax.
Previously known as the Phoenix Tax Workshop, and established in 1961, this group of tax practitioners and tax law experts meet eight times a year for three hours to focus on the most current tax issues and court cases that may impact your clients or business.
Join us on Fridays from 9 a.m. - 12 p.m. Enjoy the workshop from anywhere via Zoom Earn 24 hours of CPE credit
To learn more and register: www.ascpa.com/atw
THURSDAY, JUNE 26, 2025
AZ CPA Quick Quiz
You’ve Read It, Now Get Credit
Earn one hour of CPE credit in specialized knowledge by completing the AZ CPA Quick Quiz, available online. Receive a score of 70 percent or more about this issue’s articles for credit. It’s that easy!
Fees: Members: $25 Nonmembers: $40
Online Access
Go to www.ascpa.com/quickquiz to access links to all active quizzes. Once a quiz is purchased, a link and password will be emailed to you. Your results will be sent immediately after completion, and certificates are emailed within five business days.
ASCPA Connect Community
This tax season, don’t miss the opportunity to engage with the ASCPA Connect online community, where you can post questions and collaborate with fellow CPAs. Take a moment to log in and explore –members actively discuss hot topics, share valuable experiences and post helpful resources. Join the conversation and enhance your tax season! Visit Connect | https://connect.ascpa.com