This city re-branding of Barcelona was initially inspired by the mosaics of Gaudi. Based on these intricate designs, I created a font that reminded me of the city itself. The color palette is reminiscent of the city's fútbol team and the logo designs are taken from Picasso's sketches. I wanted to create designs that represent the cultural, artistic side of the city, gravitating toward the mosaics and Picasso sketches for design inspiration.
