TravTalk Middleeast

Page 1

Pages: 20

travtalkmiddleeast.com

A DDP PUBLICATION

ddppl.com

Vol. VIII No. 4; April 2012

MICE grows in the Middle East Expecting an increase of 20,000 business tourists in 2012, Abu Dhabi Tourism Authority (ADTA), GIBTM’s partner and supporter, is strongly emphasising on attracting the Business Tourism sector, while significantly upgrading its meetings and conference facilities to further provide businesses with world-class facilities. S U S M I TA G H O S H

A

pproximately 1.3 million of the 1.8 million guests across 115 hotels and hotel apartments in the Emirate are business travellers, out of which 2,15,000 guests arrive in the region specifically for MICE related activities. “In 2015, we aim to become the number one meetings destination in the region, a top-100 meetings destination in the world, host four times the number of current MICE events and double the number of MICE visitor arrivals,” said Gillian Taylor, Business Tourism Manager, ADTA. “We support Reed Travel Exhibitions (RTE) and Abu Dhabi in hosting an important exhibition like GIBTM, which assist immensely in developing the MICE Tourism. We have always been very active, promoting our MICE properties across the Middle East through our local and international sales offices. Our participation at GIBTM has assisted us in further developing this sector and showcasing our

products and offerings,” explained Omer Kaddouri, Executive Vice President and Chief Operating Officer, Rotana Hotels.

Director Overseas Promotion & Inward Missions, Department of Tourism and Commerce Marketing (Dubai).

“The inventory of the hotel rooms to be managed by Rotana in Abu Dhabi will increase to more than 3,000 within the coming few months. Although we are not really anticipating a surge of ‘Mass Tourism’ in Abu Dhabi, we hope to appeal to the more discerning tourists and MICE organisers and GIBTM will be a huge contributor to this,” he added.

Oman Ministry of Tourism is one of the first exhibitors to sign up for GIBTM 2012 and is keen to engage with business travellers. “The planned convention center and airport will have modern facilities and will help position Oman as one of the main business travel destinations in the region,” said Khalid Al Zadjali, Head - Overseas Promotion, Oman Ministry of Tourism. “Our aim for participating in GIBTM 2012 is to recognise new trends, best practices and also benefit from the abundant networking opportunities,” he added.

Ranked among the top 10 most popular business destinations in 2011, Dubai is a key MICE destination followed by Abu Dhabi, which is currently attracting 27 per cent of events staged in the region. The Capital is anticipated to attract 48 per cent of events planned in the MENA region in 2012. “MICE forms an important part of tourism and Dubai is the regional hub for exhibition and conference business and has been attracting a large pool of business travellers to the city. The aim of DTCM’s participation in GIBTM is to provide a business platform

Gillian Taylor

Omer Kaddouri

Saleh Algeziry

Business Tourism Manager ADTA

Executive Vice President & Chief Operating Officer, Rotana Hotels

Director - Overseas Promotion & Inward Missions, DTCM (Dubai)

We aim to become the number one meeting destination in the region and double the number of MICE visitor arrivals in the Gulf and Middle East region for international and regional venues, hotels, des-

We promote our MICE properties across the ME. Our participation at GIBTM will further help in showcasing our products and offerings tinations and suppliers to meet with meeting planners, incentive travel buyers and

MICE is an important part of tourism in Dubai as it has become the regional hub for exhibitions and conference business

those involved in the meetings and incentives industry,” informed Saleh Algeziry,

“Being one of the most vibrant economies in the world, Qatar is fast becoming a business destination of choice and very recently Qatar scooped the award for the World’s Leading Business Travel Destination at the World Travel Awards. Built to be one of the most sophisticated convention and exhibition centers in the world, Contd. on page 2


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.